With the advent of a range of social networks, librarians all over the world have startedto ask themselves how this new technology can be used as a way to market theirlibraries. Today's information websites and search engines are difficult competitors forlibraries and information centers, and are forcing traditional information institutions tomarket themselves in new ways.Marketing theories have traditionally concerned themselves with money transactionsand marketing of specific services and/or products. Relationship marketing theories, onthe other hand, focus more on the relationship between the customer and the companythat produces the product or service. These two parties are seen as co-producers, andrelationship marketing theories tend to focus more on a win-win situation, than on thecompany gaining power of the customer. The relationship is the important thing, and thetheories concentrate to a great extent on how to nourish these relationships.This paper is a discussion about whether Facebook as a social network is a usable toolfor library marketing.

The writer has attempted to discuss the distinction between the necessary and the contingent. It begins with a criticism against the possibility for a so-called ?a possible worlds realism? to give a ?philosophical explanation? of this distinction. The writer argues that this is impossible, since it requires that a notion of this distinction be already accepted (more precisely that the necessity of such a theory is already accepted).After this specific criticism, the writer intends to show that this is a more general problem that follows any explanation of the contingent/necessary distinction.The writer then discusses the counter-argument that the requirements placed on these explanations are set to high, therefore the writer shows in theory the problem can be solved and sketches a more specific way how to explain and show the basis for this distinction..

Detta examensarbete handlar om övergångsprocessen från studier till arbetsliv för studie- och yrkesvägledare. Syftet med examensarbetet är att undersöka hur nyutexaminerade studie- och yrkesvägledares övergångsprocess från studier till arbetsliv och etablering har upplevts. För att uppnå vårt syfte och för att få svar på våra frågeställningar intervjuade vi yrkesverksamma studie- och yrkesvägledare, arbetsgivare av studie- och yrkesvägledare och sistaårsstudenter på studie- och yrkesvägledarprogrammet. Den tidigare forskning inom ämnet som vi tagit del av har i huvudsak resultatet att övergångsprocessen kan vara en utmaning. Detta eftersom det finns ett kunskapsglapp mellan de kunskaper utbildning ger och det arbetsgivarna kräver.

   Purpose: The Essay is written on behalf of a company called ?Uppdragsgivaren?. The purpose is to connect theory with the result of the survey and thereby find the critical factors for an optimal placement of the cargo holders in the company?s terminal.   Method: A qualitative case study has been carried out. The theory collection is completed with the result from the survey, which include the information ?Uppdragsgivaren? provides and the result from the survey.

The main purpose of this study is to show how narrative can be understood as cultural practice, how it can be said to function both internally and externally, and to ask questions about how the narrating subject, through the organizing of narrative, positions it self and mediates between the different discoursive contexts of which it is a part. This is done by an analisys of how six swedish soldiers tells the tale of how they came to choose a military carrer and why they have served or want to serve in peace-keeping missions abroad. The source material is primarily collected through unstructured interviews with theese soldiers, but also through textual analysis of a soldier blog. Theoretically the study draws on a combination of the discourse theory of Michel Foucault, narrative theory, Richard Jenkins theory of the internal-external dialectic of identifikation and intersectionality to construct a framework that allows the narratives to be deconstructed and understood as discoursive products of both the military contexts as such and the larger cultrual context that surrounds it. The conclusions of this study suggests that the organizing of soldier narratives are a complex and multifaceted process, in which the soliders must balance between the ideals, values and norms of the military context while also taking into account how society at large views and interprets the practices and forms of military life.

Terroristattackerna mot USA i september 2001 blev startskottet för USA:s krig mot terrorismen. I detta krig kom Afghanistan att utgöra det första slagfältet. Detta trots att USA ansåg att de ansvariga bakom dåden var terroristnätverket al-Qaida. USA försökte med olika medel rättfärdiga ett krig som skulle föras mot en organisation men i en stat, vilkens regim misstänktes härbärgera de skyldiga. Uppsatsens syfte är således att undersöka hur denna nya typ av krig rättfärdigas.

This thesis focus on the presentation of the filmic room the viewer sees in George A. Romero´s three horror classics Night, Dawn and Day of the Dead. The hypothesis goes as follow; fear and element of tension becomes greater if the audience/viewer has a good knowledge about the filmic room in the film, in other words, a good spatial awareness. The conclusion is that it does. The environment is active in its becoming and in its presentation to the viewer.

The purpose of this essay is on the one hand to study Sub-Saharan Africa from a comparative perspective to analyze different explanations to democratization and on the other hand to compare the democratization of the most interesting cases found. To fulfil the purpose, the essay is divided into a quantitative and a qualitative part. The quantitative part starts from four different theories of democratization and thus has a deductive theory testing approach. We intend to use four theories: the modernization theory, the theory of stable institutions as a prerequisite for democratization, political culture and ethnic diversity as an obstacle for democratization, to test how they correspond with the democratic situation in Africa, and at the same time find deviant cases. The second part of the study takes its start from an inductive perspective and examines institutions and citizens of the deviant cases.

The aim of this Master's thesis is to examine and analyze what discourses about children that can be found in three Swedish culture publications, and also to identify the different social roles that are attributed to children in these publications. The theoretical and methodological background is discourse theory, as described by Ernesto Laclau and Chantal Mouffe. Additional theory used is social constructionism and Norman Fairclough?s critical discourse theory. Three questions are asked: What discourse/s can be found in these publications? What do these discourses tell us about the view on children within the library domain? What social roles are attributed to the children in the texts and what consequences do these have for the power configuration between children and adults? Furthermore there is a discussion concerning what effects these discourses might have on the direct and indirect reception of children in the library.

Postcolonial feminist theory says that ones identity is constructed by severalfactor, not only gender but even culture, ethnicity and class imbedded in the socialcontext. This paper examines what happens to women's identities if the socialcontext changes. Does an identity shift occur? By interviewing five women fromBosnia-Herzegovina I try to understand the affects migration has on women?sidentity. Postcolonial feminist theory says that our identities are constantlychanging, as their constructing factors.

Our essay is about the grammar structure that the participants in A- and B- level of a school in the middle of Sweden, in the subject, Swedish as a second language, process. We have collected written productions from an A-level group and a B-level group and made a comparison between them morphologically and syntactically according to the processability theory by Pienemann.Processability theory was applied to Swedish by Pienemann & Håkansson (1999), with five steps in syntax and four steps in morphology. It turned out that the B-level group had much higher processing level of grammar than the A level group and one of the reasons for this can be that grammar is explicitly taught during the first year of studying Swedish as a second language in the school we have chosen to study..

Forming teacher teams is currently the standard way of organizing teachers in Swedish Compulsory Schools. This is the result of a process that started in the 1970s.Traditionally the culture of teaching has been one of isolation. Once the door to the classroom is shut, what happens behind the door is up to the teacher to decide. Over the past thirty years a lot of time has been dedicated to making fundamental changes in the way teachers interact with their colleagues. Today the idea of teachers forming teams is generally accepted but still the core of a Swedish teacher?s job is that of a lone worker.

The aim of this thesis is to study the conditions three public libraries have to be a resource for university students. The libraries are all situated at a distance from universities that allow the students to commute between the university and their homes. These students often make the same demands on the public library as they do on the university library. In order to conduct this study the frame factor theory has been used. This theory was developed by pedagogic scholars during the 1960s and focuses on how the framework surrounding the school affects the learning results.

The purpose of this thesis is to explore how love relationship affects the identity and attitude towards school of study motivated girls in 17-18 years of age with the subsidiary purpose to get anidea of how the gender order is maintained in the relationship.The study is based on theories of gender theory and identity theory, which concerns gender as aresult of actions and how the gender order is maintained. The identity theory is based as a choice toconvey different roles.The study is founded on qualitative research interviews with six different girls, where the focus wasto learn about their own experiences of how the love relationship affects them.The results were interpreted through a hermeneutic analysis.The results show that the love relationship affect informants' identity on self-perception, what roles they convey and the attitude towards school. It turned out that the informants' attitude towards school was dependent on their boyfriend´s attitude towards school.The results also show that girls are highly involved in the process of maintaining the gender order in which they choose to manage their time according to their boyfriend's time, and has the role of the engaging and emotional in the relationship..

På 1970-talet undersöktes hur den inre motivationen påverkas av yttre belöningar när en individ ska utföra en uppgift. När yttre belöningar ges minskar den inre motivationen för uppgiften. Inre motivation (egenintresse) och identifierad reglering (nödvändigt intresse för att nå ett högre mål) beskrivs i self-determination theory (Deci & Ryan, 2000). Vissa utbildningar ger yttre belöningar som en legitimation t.ex. sjuksköterska eller sjukgymnast medan andra ger en mer generell examen.