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5306 Uppsatser om Cross media - Sida 2 av 354

Mainstream eller alternativ? : Mediesyn och medieanvändning hos grupper inom sociala rörelser

ABSTRACTPurpose/aim: Are there any differences between how ?old? and ?young? groups within social movements in Sweden view (value) and use alternative and mainstream media?Material/method: The answer to the research problem is sought by conducting qualitative research interviews with representatives of four different groups: Alternativ Stad, Folkkampanjen mot Kärnkraft-Kärnvapen, Attac Sverige and Ingen Människa är Illegal. The theoretical framework consists of research on social movements, especially on their relation to media, and on alternative media.Main results: There exist some, but not great, differences between how ?old? and ?young? groups view and use mainstream and alternative media. The differences are relatively small when it comes to views on media and somewhat larger concerning media use.

Att styra mot cross-selling : En studie ur ett motivationsperspektiv

Cross-selling är en strategi som de senaste åren har fått stort fokus inom finansbranschen. Strategin går ut på att öka försäljning till existerande kunder genom att introducera dem till produkter eller tjänster som andra avdelningar inom företaget erbjuder, oavsett den egna specialistrollen. Nyttan med cross-selling är obestridd, men i praktiken har det visat sig svårt att tillämpa cross-selling. De hinder som föreligger kan i förlängningen härledas till ett problem att få de anställda motiverade att verkställa strategin. Motivationen hos de anställda kan påverkas genom styrning från företagsledningen.

Cross-Language Information Retrieval: En granskning av tre översättningsmetoder använda i experimentell CLIR-forskning.

The purpose of this paper is to examine the three main translation methods used in experimental Cross-language Information Retrieval CLIR research today, namely translation using either machine-readable dictionaries, machine translation systems or corpus-based methods. Working notes from research groups participating in the Text Retrieval Conference TREC and the Cross-Language Evaluation Forum CLEF between 1997 and 2000 have provided the main source material used to discuss the possible advantages and drawbacks that each method presents. It appears that all three approaches have their pros and cons, and because the different researchers tend to favour their own chosen method, it is not possible to establish a "winner approach" to CLIR translation by studying the working notes alone. One should remember however that the present interest in cross-language-applications of information retrieval has arisen as late as in the 1990s, and thus the research is yet in its early stages. The methods discussed in this paper may well be improved, or perhaps replaced by others in the future..

LEAN produktuveckling : Ett arbete om kunskapsbaserad produktutveckling med fokus på tvärfunktionellt samarbete & lärande

Lean Product Development is a knowledge-based business concept in order to maintain high quality, meetcustomer requirements and to make product development more efficient. An important part of the processis to add a lot of resources at an early stage and execute the development as an iterative process betweendepartments exploring many alternatives thoroughly. The work focuses on how Lean ProductDevelopment is carried out and explores how to manage interaction between different departments andexpertise with regard to cross-functional collaboration and knowledge sharing i.e. learning.The information for the studies was gathered at a major Swedish company from two projects. The projectswere carried out as cross-functional and possible key factors for cross-functional collaboration wasidentified.The results have been correlated with theories of Lean, Product development, Lean product developmentand Learning.

Faktorer som påverkar sjuksköterskans följsamhet till riktlinjer : En litteraturstudie

Cross infection is a global health problem. The cost for cross infection increases every year. Florence Nightingale focused her attention on preventing cross infections by using good hygiene and as a nurse that is one of your more important tasks. Nurses have guidelines for how hygiene should be implemented in practice. The aim of this study is to investigate factors that influence nurses´ compliance to guidelines regarding hygiene.

Striving for innovation; working in CFT - a case study of Audi

The purpose of this thesis is to study and determine how working in cross functional teams can generate value in an effort to facilitate innovation. An inductive scientific perspective is chosen as the research approach. A single case is investigated with the theoretical framework based on Resource Based View, Intellectual Capital, Innovation theory and theories concerning Cross Functional Teams. The empirical material has been collected through primary data; surveys, interviews and secondary data; literature, websites and further complementary data. The practice of using Cross Functional Teams will enhance organizational learning, knowledge transfer, increase communication and innovation, which in turn will increase the speed and performance of the new product development process.

Riskpremie i UIP - möjlighet till cross-currency arbitrage? - en jämförande studie av ränta och växelkurs mellan Storbritannien, Tyskland och Sverige.

The thesis explores the Uncovered Interest rate Parity (UIP) and the possibility of cross-currency arbitrage between England, Germany and Sweden. The data is gathered between May 1999 and December 2005 on a monthly basis and is compared using simple regression analysis. The aim is to find out whether UIP holds and, if it does not, a risk premium exists that makes it possible to make arbitrage gains on moving capital between England, Germany and Sweden. It is discovered that UIP does not hold and that cross-currency arbitrage possibilities exist. In the end a an attempt is made to practically show how the arbitrage possibility could be used for a real investor to make risk free gains from the Foreign Exchange market..

Varumärken i idrottsgymnasiers marknadsföring - Vilka passar din idrott bäst?

The upper secondary school 2011 (Gy 2011) was a reform which created large changes in the Swedish educational system. One of the major changes was the requirement of certification for sport schools. Schools in Sweden have historically used sports in their marketing, this opportunity was impaired by the reform. This thesis aims to investigate how brands are applied on webpages of sport schools that are certified in football and/or cross-country skiing. Content analysis was used as method of data collection.

Barriers to Provide Cross Border Services/Case Study Nordea

There is an increase of financial integration, which can be seen in recent mergers of banks, financial institutions etc. in the European Union especially in the Nordic countries. However there are some weaknesses in providing consumers cross border services in the sector of banking, such as cross border bank account transfer of payments. The existing transaction costs do not encourage cross border services. Nevertheless a customer of a global or European bank can anticipate to be treated the same way in all of its branch offices inside the EU countries.

Kritisk mediekompetens i praktiken : En kvalitativ studie av åtta medielärares ämneskonstruktion utifrån begreppen protect, promote och empower

This paper describes how teachers of media view and construct their subjects. Eight teachers have been interviewed about their views and opinions about the media environment, their goals for media education as well as their opinions about the different course plans used in media education. The term Media Literacy works as a theoretical starting point for the study, since Media Literacy is the goal for most media education. The teachers? answers have been analyzed by using three different approaches to media education: protection, promotion and empowerment.

Kreativitet i skolan : funktion och förtjänst

This dissertation examines how creativity can be of benefit for the school. It discusses if there is a need or demand for it and how the present situation is in Swedish schools. Defining creativity accurately is difficult but it is relevant to look at the environments that use creativity. There is a vast amount of literature that uses creativity and it varies to some extent. Creativity originates from meetings and combinations, both within and outside of the individual.

"Ölhallen" - en hjälp i nyhetsarbetet : En kvalitativ studie av några nyhetsjournalister och sociala medier

This is a qualitative study of how some journalists on the Swedish national media are using social media in news work. The study, carried out by using interviews, also covers how these journalists' work is influenced by social media. For the journalists in the study social media has become a tool to do research, get news ideas and find interviewees. At the same time social media affects the work of the journalists, as the social media increases the speed of news and flow of information. Even though they involve some challenges, social media facilitates news work and the journalists in this study have a positive attitude towards the phenomenon.Keywords: Social media, news journalism, the national media..

På EU:s gränser Den nya nordliga dimensionen

In this paper I attempt to analyze the ways the European Union defines its external borders in cross-border co-operation with its neighbours. The analysis is based on case study examining the founding components of a updated version of the Northern Dimension policy of the European Union.The analytical framework of the study is composed of three different perceptions on the cross-border co-operation; regionalisation, integration and flexible integration. I conclude that the model of cross-border co-operation laid by the Northern Dimension policy would have an impact on the EU's external border with Russia, making it more flexible and vague.As far as the geographical terms of the co-operation are concerned, they seem to shift from regional co-operation to greater emphasis the role of networks as basis for co-operation instead of traditional regions..

Fixering av Cross-beam på Fixed Caliper 22"

Denna rapport behandlar mitt examensarbete som genomfördes i samarbete med HaldexBrake AB. Haldex Brake AB håller på och utvecklare en ny generation broms åt lastbilar.Uppdraget bestod av tre delar. Att ta fram lösningsförslag som säkerhetsställer beläggjärnetsplacering i förhållande ett beläggjärn så kallad Cross-beam. Att säkerställa att bultar monterasmed rätt åtdragningsmoment på 230Nm. Den sista tredjedelen av arbetet bestod i attpresentera lösningar som helt eller delvis eliminerar oljud, när olika komponenter med spel,slår i delar i okhuset.I projektet har flera olika principkonstruktioner tagits fram och genom Freddy Olssonutvärderingsmallar har sedan en primärkonstruktion utarbetats fram.I dem andra två resterande projektdelarna belyses lösningarna väldigt generellt av denanledningen att det kräver specialkomponenter..

Kundrelationsarbete i den industriella försäljningsprocessen

The purpose of this thesis was to examine how the build-up of customer relations can be characterized at the end of the industrial selling process and how companies engage their cross-functional selling teams into this relationship building effort. Through a case study of Omega, a multinational company engaged in the selling of products of an industrial character, it was revealed that the build-up and maintaining of the customer relationship is of acute importance, as it presents the company with a window of opportunities. Through its relationship with the customer the company can be able to sell other products, which are related to the original purchase made by the customer. For the company?s competitors the established relationship might also serve as a barrier when attempting to enter the market or increase market share.

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