Förpackningen blir viktigare och viktigare och är ibland den enda kommunikationskanalen gentemot konsumenten, speciellt i små familjeföretag.Persgården är ett litet familjeföretag som är beläget ute på Visingsö och de säljer ekologisk müsli, dadlar i olika former samt frukt & nötmix. Problemet Persgården har idag är att alla deras förpackningar inte genomsyrar samma känsla och förmedlar deras kärnvärden. I och med det har vårt arbete gått ut på att göra en re-design av Persgårdens förpackningar.Vårt främsta syfte var att förändra Persgårdens befintliga förpackningar för att de skulle få ett mer enhetligt utseende mot kunden och för att konsumenterna lättare skulle känna igen alla förpackningar i serien. Syftet var även att Persgårdens förpackningar skulle sticka ut från andra liknande produkter på marknaden. Syftet var också att få en inblick i hur processen av framtagandet av en livsmedelsförpackning går till.

Around the 1950s an explosive population growth started in the Third World. Parallel with the population growth a global network grew up advocating population control and limited population growth. Sweden had a unique place in that network through a pioneering role promoting the issue in the UN organization. During the 20th century Sweden was a pioneer country in terms of initiatives for population control. Ceylon family planing pilot project was something new in a time when other donors considered family planning be too controversial area for bilateral aid projects.

The main reason for this project is my interest of our environment. What are our two largest grocerychains doing to maintain our environment? The aim of the project is to show the consumer which similarities and differences there are between ICA and Coop. My questions are: What are ICA and Coop doing to satisfy the demands to preserve our environment, are they going further than they have to? What do they think is important? Environment, price, consumer friendly? Answers: ICA and Coop are working to keep up with the demands, but are they doing more than they have to? The branch is a close world; it's hard to get impartial information. They are turning towards different consumer groups. ICA and Coop has different ways to interest consumers, ICA points out the importance of the meals, while Coop points at the environment. New questions has risen during my work: How far will their own brandnames go? Will ICA, Coop and others have their own farms, producers and suppliers? How can the consumer be protected? The competition will decrease with an increase of their own brandnames..

This article evaluates the narrative and it´s didactic role in historiographic textbooks for schools. The primary study is a comparing qualitative analysis of the narrative in the different textbooks. The result leads to a pedagogical discussion based on Kieran Egans theories about cognitive tools, and how they shape our comprehension. The theoretical background defining and discussing narrative as a concept is partly based on a semiotic view, part linguistic. The main conclusion of the work is how the narrative seems to be a product of discourse in the ways the textbooks differ at the most from each other; Broken down, how the role of the writer and the reader and their conception of the world take part I a significant comprehension of the stories told in history textbooks..

The media society of today is changing. Because of a media convergence, traditional media distributers like television, radio and newspapers have to rethink their place and their purpose in the world. This paper brings a new angle to this area of research, conveying how creativity, workflow and media convergence is related to each other. A deeper understanding of these relationships gives us a clue about how media convergence can change the practice of TV- production. In this paper, a case study at Go?kväll in SVT is presented.

In the recent years auditing scandals all around the world, deficient internal control has attracted a lot of attention. This has contributed to further requirements on insight and internal control. Those scandals have seriously damaged the auditor?s profession and contributed to a reduced trust among the public. Therefore an extensive work to recover and stringed the trust was started all around the world.

Background: Infection with Human Papillomavirus, HPV, is one of the world's most common sexual transmitted infections. The virus causes genital warts (condyloma) but certain virus types can cause cancer. The most common cancer type caused by the virus is cancer of the cervix. Nowadays there is a screening program for women between 23 and 60 years of age where Pap smears of the cervix is taken to discover abnormalities at an early stage. Cervical cancer is very common all over the world and this screening program saves many lives, but not in the less developed countries since the screening program is too expensive.

This essay examines the Alberte triology, by the Norwegian writer Cora Sandel, from a gender/feminist perspective. Taking Yvonne Hirdman's theory about the gender system as a starting point I will show how the living conditions and the different roles of men and women are represented in the novel and how they are changing during the centuries before and after the First World War.I am particularly interested in Alberte, the main character, what attitude she takes to her position in the gender system and in what way she differs from the traditional female model. Is she a New Woman, a different ?species?, who doesn't fit into the rigid gender system? Does the New Woman have a male counterpart, and is he to be found in the novel? Does the novel give a positive vision of a future where men and women can meet as equals?.

How do men who define themselves as feminists create and maintain an identity as men? In this qualitative study four men involved in feminist organizations were interviewed about their views on women, men, sex and feminism. Theories of language, psychoanalysis and ethics were utilized to further our understanding of the material these men produce in their effort to define themselves. Our object of study is the text, which we believe holds the key to understanding how an individual shapes his world and himself. The result is our interpretation of the text and its underlying mechanics.

This study examines how yoga is presented in a Swedish journal called Sökaren. Sweden is often presented as one of the most secular states in the world, and for that reason it is interesting to examine the Swedish way of religiosity by looking, in this case, at the depiction of yoga. I compare two periods of time, the first one from 1964 to 1974 and the latter from 1998 to 2008. I will thereby be able to examine tendencies and changes in the presentation of yoga. For a further understanding of the context around the elected periods this study introduces religiosity in Swedish society, such as Christianity and the New Age movement.

Around the 1950s an explosive population growth started in the Third World. Parallel with the population growth a global network grew up advocating population control and limited population growth. Sweden had a unique place in that network through a pioneering role promoting the issue in the UN organization. During the 20th century Sweden was a pioneer country in terms of initiatives for population control. Ceylon family planing pilot project was something new in a time when other donors considered family planning be too controversial area for bilateral aid projects.

The aim of this qualitative deep interview study was to gain deeper understanding of single immigrant mothers´life situation. Grounded Theory was the method of analysis. Repeated interviews with five immigrant women from different parts of the world showed that women were in need of wider and deeper social networks in order to reconstruct their identities. Social support and social networks benefit, not only reconstruction of identity, but also personal well-being. Yet it is difficult for them to create social networks in the new country, because of single motherhood.

Denna studie syftar till att framhålla ett perspektiv på reklambilders symboliska och ontologiska egenskaper. Studien grundar sig i tre informanters egna betraktelser av den inre varseblivning och de känslor som uppdagats då de beskådat reklambilder. Uppsatsen behandlar några av de betraktelser som gjordes av informanterna, och belyser likheter dessa emellan. Vidare sätts betraktelserna i ett nytt perspektiv genom att behandla dem utifrån ett ontologiskt närmande, vilket uppdagar reklambildernas funktion som medel för reflektion, samt för upprätthållandet av en gemensam föreställningsvärld..

The aim of this study is to find out in which way the education about climate in school is taught and how the students experience the world situation today. There are various theories about the greenhouse effect and its origin and these theories should be addressed to ensure that students get a broader understanding of how climate change occurs. This includes the natural phenomena and also the human impact on climate change. Students in school are a source of concern that only human are the cause of global warming, and know little or almost nothing about the natural phenomena of global warming.  I will mention what has emphasized in the national steering documents in the case of environmental education at school.I have used a qualitative method, where interviews and document analysis were used as techniques. The interviews took place with five students in ninth grade and with three science teachers in the same school..

This essay examines the Swedish debate on Internet hate with focus on theories concerning Internet as a public sphere, sociocultural turbulence and subaltern counterpublics. Examining material fromnewspapers, alternative news media and discussion forums, with an hermeneutical influenced method, the task is to understand the Internet hate debate, and the study wishes to discover its relations to biggercontexts, such as social transformations and power dynamics. The conflict evolves between the establishment (journalists, writers, politicians et cetera) on one part, and Internet ?haters? on the other.The examined theme also shows a conflict where the two combatants show not only two opposite views on what Internet hate is, but also shows two different conceptions of the world..