Sökresultat:
1000 Uppsatser om Awareness - Sida 6 av 67
När kameran inte räcker till
Image editing software offers unlimited possibilities to alter an image. Provided that digitalinnovation is not altogether positive, it is important to develop knowledge of its negative sides. Thispaper examines the use of digital image processing from a critical IS perspective. Throughqualitative interviews with professional retouchers, the study provides a picture of their ethicalrelation to the software they use for retouching images in advertising. Though, it turns out that thecustomers who order the retouching holds responsibility for what is altered.
Hör du vad jag ser? -Kommunikation för koordination av skadeplatsarbete genom awareness
Skadeplatsarbete är en arbetsform med en speciell karaktär. Det som formar
denna karaktär är dess uppkomst genom inträffandet av en olycka av något slag.
Detta medför att olika aktörer och aktörsgrupper temporärt stålar samman och
genomför ett samarbete med utgångspunkt från platsen för det inträffade.
Ambulans, brandkår, polis och SOS Alarm AB är de vanligaste aktörsgrupperna på
en skadeplats.
Att rädda liv är ett samarbete mellan olika aktörsgruppers på en skadeplats.
För att detta skall möjliggöras ställs det höga krav på både deltagande aktörer
och de kommunikationsartefakter som används.
Utformning och utprovning av ett fonologiskt baserat stavningstest
The literature on spelling and spelling development suggests there is a strong relationship between spelling and phonology (Bruck & Treiman, 1990; Caravolas, Hulme & Snowling, 2001; Craig, 2006; Gindri, Keske-Soares & Mota, 2007). Spelling, however, is considerably less researched than reading (Caravolas, Humle & Snowling, 2001). Spelling difficulties are known to be more persistent in people with reading and writing disabilities, even when their reading has become acceptable (Høien & Lundberg, 1999) but more research is needed in this area. Assessment and detailed knowledge of the difficulties is of great importance in order to provide the appropriate help for children with reading and writing disabilities (Frisk, 2010; Magnusson, Nauclér, & Reuterskiöld, 2008). The purpose of the present study was to develop and try out a phonologically based spelling test for children, with focus on medial phonemes.
Cause-related marketing - Välgörande för varumärket? : En studie i hur konsumenter uppfattar CRM i en kritiserad bransch
Background: Increasing globalization has changed the business environment and also resulted in increased Awareness of the consumers and demand for higher standards of social responsibility. The companies brand strategies has gain in importance in order to strengthen their brands. A part of a company's CSR, CRM, cause-related marketing, which is a relatively new marketing strategy and created when companies choose to partner with charities and market it. Garment/clothing industry has as many others come to be shaped by the effects of globalization, but has also endured heavy criticism over the years. This criticism is largely because of the outside world's reaction to the exploitation of developing countries.
Dans i gymnasiesärskolan : -Fem lärares tankar kring ämnet dans
AbstractThis study examines the use of dance in the special education classes in high school. The purpose is to study the teachers? thoughts about dance within this school form. I want to see if they see any gains from having dance as a subject, and what might these be? Earlier research states that dance has a positive influence on mentally handicapped children and young people, and that it strengthens their general development.
Smart konsumtion : unga vuxnas attityd till miljö- och rättvisemärkta produkter
We are more aware than ever about our impact on the common environment and the world's population. Consumption Awareness can be one way to take social and environmental responsibility. This study aims to examine young adults' (19-30 years) attitudes toward consumption Awareness in Sweden. Consumption Awareness is treated in this study as the consumption of environmental and fair-trade labeled products that have been certified of a third party. The study is limited to everyday commodities, which in this case is groceries, household consumables and clothing.
Mindfulness - att tillämpa medveten närvaro
In this multistudy the aim was to measure the effect of mindfulness and yoga in
negative stress. Is it possible for yoga and mindfulness to increase Awareness
and acceptance to inner and outher circumstances? Mindfulness-Based Stress
Reduction (MBSR) has shown good results in how to cope with negative stress and
how to stay calm in a stressful envirorment. The qualitative study where Visby
Yoga Center and Stockholm Yoga Shakti attended in a survey. Correlation showed
no relationship between stress and mindfulness and no significant value, n=20,
Cohens d=0,16.
Kulturkompetens i socialt arbete - vad är det?
Syftet med denna studie är att undersöka vilken innebörd begreppet ?kulturkompetens? ges i litteraturen samt utifrån detta problematisera dess applicering på praktiken. Begreppet ?kulturkompetens? saknar en enhetlig definition, något som initierat skrivandet av denna uppsats. Studien bygger på en litteraturstudie i form av en kvalitativ textanalys.
Tillgänglighet och verksamhet för dyslektiker på folkbibliotek i Södermanland
The aim of this thesis was to investigate the accessibility and activities for dyslectic adults in public libraries in the Swedish county of Södermanland. The questions that were to be answered were four; to what extent do the libraries provide book material and special computer software? To what extent do activities occur? Does the library staff have Awareness and knowledge of dyslexia and of activities for dyslectics? What are the obstacles for good service for dyslectic library users? Two methods were used. As a first step, a questionnaire was sent to thirty public libraries. The questionnaire elicited a low level of response, but gave in spite of this an overview of the situation for dyslectics in the libraries of the county.
Middagsfrid Vs. Linas Matkasse : betydelsen av hur ett varumärke förmedlas
Purpose: The purpose of this study is to investigate why Linas Matkasse has greater success in terms of market share than Middagsfrid despite the similarities of their concepts. The study will also examine potential and existing customers' image of the brands and corporate brand Awareness.Method: This study is based on a triangulation in which both quantitative and qualitative methods are treated in the form of personal interviews and a questionnaire survey.Theoretical perspectives: Four theories are addressed in this study and they treat the brand from different aspects. The theories process how to create value, personality dimensions, how companies should act and strategies around brand.Empiricism: The empirical material consists of five interviews, one of which was with the brand manager at Middagsfrid. Then two interviews were conducted with consumers of Linas Matkasse and two interviews with consumers of Middagsfrid. A questionnaire survey has also been conducted.
Läsarstudier inom biblioteks- och informationsvetenskap - en metastudie av nio magisteruppsatser, skrivna vid Institutionen Biblioteks- och Informationsvetenskap i Borås, 2000 -2010
This Master's thesis aims to discover, understand and interpret how,with what results, and with what settings adults reading are investigatedin a series of nine Master's theses, written at The Swedish School ofLibrary and Information Science at the University of Borås 2000-2010.This Master's thesis is a meta-study that operates with theoreticalconcepts such as discipline, sub-discipline, research field,interdisciplinarity and with a qualitative research method calledanalytic induction. The results show that LIS - reader studies illustratevaried knowledge about adults reading that investigates with two mainapproaches - a general and a specific one - but with a common interestin two main categories: reading circumstances and reading effects andvalues. LIS ? reader studies show an instrumental perception of theborrowed theories for study of reading and their application and a lessepistemological justification of these in relation to LIS, as own researchfield. The problem area readers and reading is regarded withuncertainty as study topic in the LIS, and this attitude shows up, despitea depth theoretical Awareness, a less intellectual self-Awareness and amore pragmatic one..
Singel eller Tillsammans?: En kvantitativ studie om effekterna av att göra reklam för flera produkter inom en produktkategori tillsammans
This paper quantitatively examines the effects of marketing brands within the same product category and the same brand portfolio jointly. We have chosen to call this type of marketing category advertising. The results of the study show that category advertising leads to increased brand Awareness within the category, which is particularly important for brands within less salient subcategories. For strong brands however, category advertising leads to lower purchase intentions, an effect which could potentially be moderated by focusing the advertisement on the complementary nature of the products combined with promotional elements. The study also shows that there is no difference between advertising products jointly and separately when it comes to brand attitude, category attitude, typicality, brand purchase intention for weak brands and category purchase intention.
Vetenskaplig kommunikation inom kemi och ekonomi: ett polskt perspektiv.
This study examines the scholarly communication activities in two scientific fields, chemistry and economics, in a Polish context. The dissertation aims at investigating what characterises the publishing choices of researchers and what supplementary forms for the dissemination of research output are used by scholars. In addition, the paper is looking into what are the views and Awareness of open access and institutional repositories within this scientific community. This thesis gives the results of semi-structured interviews and an online survey at two academic faculties at a Polish technical university. As its theoretical framework, the study uses Whitley?s theory of the intellectual and social organisation of academic fields and Latour and Woolgar?s study regarding various motivations for publishing.
Det är ingen rocket science : En varumärkesundersökning av Metro i Karlstad
Purpose: The purpose of this study is to do a brand survey of Metro in Karlstad. The study will originate from the terms ?brand identity? and ?brand associations?, where the brand identity is the organization?s desired view of the brand, and the brand associations define the associations held by the consumers.Issues: What is Metro?s brand identity? What are the brand associsations of Metro in Karlstad? How well do the brand identity and the brand associations correspond?Theoretical framework: The study is done from the perspective of media and communication studies, where the theoretical terms are defined from literature regarding brands.Method: The study is carried out using a qualitative document analysis, interviews, and a quantitative survey. The document analysis was made on Metro?s own documents regarding values and target audience.
Utvärdering av Falköpings kommuns Informations säkerhet
A student at the Technical University in Jönköping was given an assignment from Falköping municipality. The assignment was to evaluate their IT systems 'users' Awareness of information security and even present suggestions for IT-Users to improve their information security within Falköping municipality.Falköping municipality consists today of seven administrations. The target groups for the study of the information security are a pilot group consisting of 30 IT Users and four different managers from various administrations within Falköping Municipality.The purpose of this work is mainly to indicate an understanding of the importance of the information security knowledge among IT Users in Falkopings municipality, mainly those who use their smartphones and tablets for work-related activities.This work aims to answer the following questions:? How wide is the Awareness of information security among municipality's IT users?? How can information security improve among the municipality's IT users?Theories that work consists of are mainly what information security is, how it is handled and the threats and risks that may create problems for the municipality, basically when IT Users use their smart phones and tablets.The Work Implementation started with sending surveys to a pilot group of IT- system users and the student even interviewed four general managers working in Falköpings municipality. Both the questionnaires results and interviews results are presented in diagram and text.The result from both surveys and interviews was very positive and it shows that the municipality investigated IT-Users are very aware and have knowledge about information security, when they use their smart phones and tablets.