In this paper the authors aim to examine the effects on consumers using different strategies in a campaign within social marketing. A model by Evans et al (1996) has been used in order to see the different steps in which advertising catches the viewers? attention and eventually leads to action or purchasing. However, in the case of this thesis, the intention of the chosen campaign is to change the consumers? attitudes and behavior towards alcohol.

THE CONSTANT IMPROVAL AND REFINEMENT OF THE MOBILE TECHNOLOGY HAVE MADE IT POSSIBLEto use video in settings where such use couldn't be motivated before, due to economicaland practical reasons. The purpose of the study was to identify and explore possiblechallenges in interorganizational use of video during emergency response work. Thiswas done by a case study of a system designed for the use of video in such situations.The study focused on operational challenges for the fire and rescue services and thehealthcare organisations, where the main challenges identified were intended to beanalysed and discussed in terms of design. The empirical results were gathered throughqualitative interviews with representatives from the fire and rescue services and thehealthcare organisations in Göteborg. This material made it clear that contextual aspectsof emergency response work lead to a couple of challenges connected to the use of videoin such situations.

There is currently no activity or behavior meters validated for sows under Swedish conditions where the sows are loose-housed during farrowing and nursing. An activity meter could in particular be used to detect sows that are getting ready for farrowing. Assistive technology in order to register different behaviors would be extremely useful in research and breeding. In this study, a HOBO Pendant G data logger was validated for two different functions. First, the function as a pure activity meter in which the accelerometer's ability to detect an upcoming farrowing was evaluated, and second, the accelerometer's ability to distinguish between the behaviors standing up, sitting down, lying ventrally and lying laterally on the right and left sides was evaluated. The accelerometer was attached to a collar around the sow's neck, and was recording its location every two seconds for six hours a day for ten days on a total of twelve sows.

Title: Experiences of physical activity in a flat country Regular physical activity provides many chronic diseases and is an important contributor to health promotion. According to Swedish goals for public health, community planning ought to provide opportunities for exercise in all groups of the population and exercise in daily life should be uncomplicated, even in rural areas. The purpose of this study was to explore how individuals living in a flat country experienced their opportunities for exercise on a regular basis. Four semi-structured interviews were carried out with a phenomenological approach and for the analysis a phenomenological-hermeneutic method was used, resulting in two main themes and nine sub themes. The first main theme ?The reciprocal relation between physical activity and the landscape? showed that the informants experienced that they had good opportunities in the landscape for physical activity, it was easy to exercise on a regular basis, provided there was motivation.

Alfa Laval?s strategy is to focus on modularized product platforms. Several benefits areforeseen, reduced lead-time, less costs, shorter Time To Market and better quality.Development and verifying will be carried out on block level. Today the separators arebeing tested as a complete unit. A number of factors affect the test results and problemsthat are encountered can be hard to identify.

Abstract 1.The purpose of this study was to investigate the effects whole body vibrations on maximal strength, power output and neuromuscular activity in m. pectoralis major during bench press.Participants consisted of 35 male and 9 female military high school students (m=23, 1 years). On the basis of initial maximal performances in bench press the participants was divided into two experiments groups and one control group. Intervention groups performed a specifically designed push up program on a vibrating plate respectively a step board during 12 weeks Initial load at 60 % of 1 RM showed an average of 46, 5 kg. All groups showed an average increase of 13 kg for each person after 12 weeks.

Quality is the main focus in management of all laboratories. Accurate results of the analyses are not only determined by the analytical procedure but also by preanalytical factors. In the total analytical process of clinical specimens, there are many possible preanalytical sources of error. Monetoring of temperature on test samples of the transport boxes is one way to reduce the mistakes in the preanalytical phase.In this study, four laboratories from primary health care were invited to participate. The temperature has been measured on test samples of the transport boxes being delivered to the laboratory.In three cases the temperature remained within the limits, but in the fourth case the temperature varied more than the allowed interval.

This master thesis is about art activity in the public library. The essay takes its starting point from Government cultural political directives and my purpose has been to study how these are followed up in the municipal level. My survey takes place at the main library of Flen in the county of Södermanland. What I am looking for is, what the art activity looks like, what is decided regarding it and what the strategies are. Furthermore I look into how library visitors understand and participate in the art activity.

This work is about euthanasia and how to use it on horses, dogs and cats. A description for each animal is done, about when it is time, why, which methods can be used and who is allowed to use them, how and where it shall be done. The methods we have concentrated on are: - Chemical destruction and the most common drugs for euthanatize horses, dogs and cats. - Physical disruption of the brain activity by a captive bolt, only for horses. The captive bolt only makes the horse unconscious and must always be followed by cutting off the vena jugularis. Then the horse dies because of loss of blood. No matter which method used for euthanizing, the animal must be declared to be dead by the operator before other measures. The testing criteria for death: muscle relaxation and cyanosis, cessation of reflex activity and pupillary dilatation, cessation of respiratory activity and cessation of all cardiac activity.

The purpose of this study was to collect Swedish normative datafor Lundamaterialet for children aged 3:0-4:5 years. Another aim was toexamine the effectiveness of the test; if it elicits adequate responses fordeciding if a child has acquired a specific language structure or not.Normative data was collected for 195 children with typical languagedevelopment. Participants were recruited from pre-schools in themunicipalities of Göteborg, Mölndal, Härryda and Skövde. This studypresents normative data for 79 children constituting the three youngest halfyeargroups. Results show that the children had acquired more than half ofthe investigated phonological and grammatical structures and that the olderchildren had acquired more structures than the younger ones.

Since long, Sweden has had exceptionally low calf mortality compared to most other countries. The tradition has been to keep calves in individual pens. With increasing number of cows per herd there is now a larger interest in more efficient and economical group systems for housing calves. However it has been noticed that bigger herds have more health problems and higher calf mortality than smaller herds. The early signs of disease are harder to detect when the animals are not fed manually.

Chlamydophila psittaci is a common cause of diseases in parrots ranging from being less serious to more serious. It is also a zoonotic disease which poses serious health problems to humans. The disease is highly under diagnosed. The symptoms in birds are nonspecific and may be indicative of many different diseases which make it harder to diagnose and treat. The purpose of this study was to investigate the prevalence of C.

The overall aim with this study is to elucidate outdoor education as an education method and on the basis of that illustration to examine active educators vision on it as a way to motivate students' learning. This study is based on a literature component and a qualitative study through interviews five teachers.The results of the interviews show how to interpret the motivation and how to work with students' motivation. As well as outdoor education as part of the activity.  The interviews show the importance of outdoor education can be to increase students'motivation for learning. They also show the importance of outdoor education is for student learning and test scores have shown the effectiveness of student learning through outdoor education.

Karin Holmkvist (2014) Sleep, meals and physical activity among professional drivers during the day with work and spare time. Master?s thesis in health at work. University of Gävle. Night work and irregular work hours affects social and biological rhythms in activity, eating, sleep and metabolism. Researchshows how theworking conditions andworking hours affect professional drivers´ lifestyle and there is a negative impact on their health.

In the process of making carton boards into Skoghall Mill, are great quantities of water being contaminated. This water has to be treated before it is possible to release into the recipient, Kattfjorden. One of the contaminations that is important to extract from the wastewater, is organic carbon (measured as TOC-total organic carbon) because microbiological breakdown can lead to the bottom becomig free of oxygen.The wastewater treatment at Skoghall Mill is done through an external wastewater treatment that is located at the factory. The biological treatment (aerated lagoon) is a 140 000 m3 water pool with surface aerator, which is give oxygen to the water. In the lagoon live microorganisms who performs the biggest part of the TOC-reduction.One problem with the lagoon is that the treatment of TOC is considerably worse during wintertime than during summertime.