Title: Point of Purchase TV-screens - An analysis of Gender and Generations in the In-store-Retail-EnvironmentDate of Seminar: May 29th 2007 Course: BUS 809, Master Thesis in International Marketing and Brand Management.Authors: Søren Berg Jørgensen, Daniel McCartney and Ben Wallenborn.Supervisors: Karin Alm and Ulf Johansson Keywords: In-store Marketing, Point-of-Purchase, In-store TV, Gender, Generations. Thesis Purpose: The purpose of the thesis is to contribute to a greater understanding as to how consumers react to and perceive PoP TV-screens within the in-store retail environment. More specific, the aim of the study is to investigate if gender and generations react and feel differently towards the use of PoP TV-screens. From a practical standpoint, the study will aid marketers in how they can communicate more effectively with their target-market inside the store. In addition to this, the study will provide retailers with an insight into the overall atmospheric effect that the placement of TV screens has on stores.

The theoretical focus in this master is information retrieval (IR), and especially the part of IR that includes interactivity. This research is by some researchers called IIR. Our principal aim was to examine if search engines on the WWW are taking advantage of research results from IIR research. A way to do this is to look at the application of special features, in this case query expansion (QE) and relevance feedback (RF). Both these methods aim for a better matching of documents and the searchers information need.

Studien undersöker om och i så fall hur lärare i matematik ändrar sin undervisning efter att de deltagit i en kompetensutveckling i form av tre Learning studies. Lärares användning av exempel i undervisning samt skillnader i vad som görs möjligt att lära studeras. Data består av totalt fyra lektioner där två lärare undervisar två lektioner var. En lektion före respektive efter att de deltagit i Learning studies videoinspelades. Variationsteorin är teoretiskt ramverk i studien.

Webexhibits is a growing but unexplored, cultural phenomenon that indicates a new use of the Internet for cultural communication. In the essay two quantitative methods, logganalysis and websurveys, have been used to study the visitors in 5hus.nu. The purpose is to generate knowledge about webexhibits as a cultural manifestation and medium by studying the experience and actions of its visitors. To achieve the aim the paper explores the methodological questions of how to study webusers. Theories about the exhibition as a medium and the web as a virtual area of exhibits have been used to understand and interpret the results.

Success in treatment with platinum-based chemotherapy against different types of cancer tumors is limited by side-effects such as hearing loss which can have a large impact on the individual`s quality of life. It is of great importance to continue with studies that address this complex of problems.Objective: The aim of this literature review is to investigate the impact of platinum-based chemotherapy on hearing in children and adolescents treated for different types of cancer.Method: A descriptive review of literature was made based on sources from 15 different studies on the impact of platinum-based chemotherapy on hearing in the target group.Results: The survey of the studies shows that platinum-based chemotherapy causes incidence of hearing loss by differing degree in the target group. Dosage of a platinum-based substance appeared to be the most significant factor. Treatment with both cisplatin and carboplatin was more ototoxic than treatment with only one of these. Greater risk for hearing loss was to a higher degree observed in younger children.

The main object of this diploma work thesis is about how computer programs can bea tool to use for work on stormwater investigations. The advantage of using acomputer program compared with calculations made by hand is evaluated anddiscussed. The computer programs that have been used for studies and a sequence oftesting of the possibilities are Autodesks Storm and Sanitary Analysis and DHIs MikeUrban.Focus on sustainable development now permeates the building industry. As a resultstormwater investigations have been conducted in an increasing extent the recentyears. Stormwater is water produced due to precipitation, such as rain and snowmelt.Stormwater investigations normally contain descriptions of existing land use, plannedland use and suggestions of measures and technical solutions for the future disposal ofstormwater.The initial part of the thesis consisted of literature studies on stormwater andstormwater investigations to understand the science.

 Denna undersökning syftar till att belysa elevers perspektiv kring orsaker till omval på gymnasiet. Uppsatsen är baserad på kvalitativ forskning och sex elever som gjort omval på gymnasiet har intervjuats. Ibland fokuserar omvalet på frånfaktorer och tillfaktorer. Orsakerna till varför elever bytte från ett gymnasieprogram var osäkerhet, dålig organisation, boende på annan ort, obekvämt boende, ångrat sitt yrkesval, tröttnat på ämnen på programmet, ointresse, lågt studietempo samt otillräcklig kunskap om sig själv och om programmet. Skälen att elever bytte till ett gymnasieprogram var intressen, osäkerhet och kamrater.

A large proportion of businesses around the world is today ISO 9001 certified and is consequently conducting internal audits on a regular basis. It has however not been possible to conclude that internal audits always add value to the organisation, despite the large utilisation of this tool. Some authors, e.g. Alic & Rusjan (2010) and Wealleans (2000), mean that there are possibilities that internal audits may be used as a value-adding improvement tool. This has led to the emergence of this master?s thesis.The purpose of the case study was therefore formulated to examine how internal quality audits can be made more effective and used as an improvement tool.

The report aim to increase awareness of factors that have a major role whenremodelling an apartment building from the 1950s to offices.The thesis can be used for future projects when remodelling apartments to offices.The report can provide ideas and inspirations on how this can be done in aneffective way, ie . A way that does not require rebuilding the supporting structure,but only non bearing walls. The thesis also gives insight on the parts that will needto be supplemented from Boverket?s requirements in terms of accessibility,acoustic and fire requirements.The methods used in this thesis are literature studies, case study and sketch work.In the literature studies, the primary sources were Boverkets byggregler BBR, andArbetsmiljöverkets föreskrift AFS 2009:2 but other literature were also used. Theprimary items were chosen from the literature studies and they were furtheranalysed in the sketch work.

The purpose of this study is to examine the popular cultural form of television within the field of gender studies. The study focuses on the representation of masculinities in the American television series The O.C. This is done by using textual analysis to gain information from the first and the second season of The O.C. The theoretical framework used is based on Judith Butler and R.W. Connell.

The purpose of this essay is to perform a comparative study of first a pedagogical/rhetorical and then a therapeutic method, to help students overcome their speech anxiety. My choice stayed at focusing on the academic world and the benefits offered to mainly students. I have chosen two institutions with long experience of work with speech anxiety: Instutionen of Swedish, rhetoric and journalism at Södertörns Högskola and Student Health at Uppsala University. I want to find the advantages and disadvantages of the two universities and in no way define what is more favorable..

This study analyzes academic narratives about modernity and secularism in Turkey between 1980 and 2007 using the concepts historical orientation, narratives of modernity and landscape of modernity formulated by the German theoretician Jörn Rüsen and developed by Swedish historian Martin Wiklund..

This report is a thesis work for a B.Sc. in Forestry exam at the School for Forest Engineers, SLU. The aim of the work was to compare fuel consumption during work in practical field conditions with a standardized method developed by Skogforsk (The Forestry Research Institute of Sweden), (Brunberg, 2005) for harvesters and forwarders from different manufacturers and of different sizes in order to promote the development of more fuel efficient machines. Two studies were carried out. - Statistics of fuel consumption were collected. - An inquiry was sent out in order to get more detailed information of different aspects influencing the fuel consumption. The studied machines were divided into two classes, large machines (> 150 kW), and average size machines (100 ? 150 kW), and of the manufacturer Timberjack and Valmet. Our results shows a 15 % lower fuel consumption for average size harvesters and an 8 % higher fuel consumption for large harvesters compared with Skogforsks model.

The aim of the study was to gain a deeper understanding of the administrative officials work with assessments in home studies of adoption. To answer the purpose, we chose to focus on the guidelines for administrative official?s assessments in home studies of adoption and what assessment areas that is fundamental to the administrative official?s assessments. The study is structured on the basis of a qualitative approach where we have used semi-structured interviews. We interviewed seven administrative officials in the social services which conducted home studies of adoption.

The purpose of this paper is to examine motivation in studies and/or work among unaccompanied adolescents who received asylum in Sweden. We have examined how six unaccompanied refugee boys? ages 15-18 years describe their motivation, regarding both current studies and their potential future studies or work. We have attempted to capture the children?s stories about what the factors are that increase or decrease their motivation through qualitative research interviews.