148 uppsatser · sida 6 av 10
en fallstudie av hur organisationen Svenskt Näringsliv hanterar sina informationsresurser
… The acquisition, organization and storage of information in combination with a strategic use, is today an important factor for a successful organisation in any sector of our society.In this Master thesis I have studied how an organisation such as The Confederation of Swedish …
En övergripande studie om hur små och medelstora företag flyttar kundorderpunkten och går mot mer kundanpassning.
… The study also investigate whether SMEs and larger enterprises differ in the strategic questions relating to what influences an enterprise to become more customized, which prerequisites are required and which problems enterprises should anticipate and prepare for. These …
… to perform an essay with case study-characteristics by looking at both the strategic and tactical level at Volvo Group, or more specifically Group Trucks. We performed three different interviews, one at the group level and two at the division level. The aim was to see what …
… constitute an in-depth knowledge about commercialization of golf, and also a strategic starting point for executives within the sport - making it possible to strategically position the golf club.
<em>En studie om betydelsen av det personliga varumärket i professionella sammanhang i dagens samhälle</em>
… the field, and a quantitative study in the form of a questionnaire with a strategic selection of respondents. Conclusions A personal brand plays a significant role in today's society, both professional and private. A strong personal brand reflects who the individual are, what …
offentlig diplomati i en föränderlig värld
Purpose/Aim: The purpose of this paper is to describe how a number of strategically selected employees at the Swedish Institute, with the purpose to promote Sweden in the world, look at the challenges facing Sweden concerning nation branding in the new era of cooperation within …
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Our study illustrates health communication in order to find out how widespread the knowledge is about osteoporosis and how to reach out with health information to the public. Our essay was conducted through quantitative surveys, which included 402 respondents. This in order to …
En studie om P4-redaktionernas kommunikation via Facebook
… stations follow Sveriges Radios? policies for socialmedia usage and how the communication through Facebook can benefit thetraditional radio. Our study contains a combination of quantitative content analysis with qualitative interviews. We studied the five stations? Facebook …
En kvalitativ studie om turistföretags syn på marknadskommunikation, mediekanaler & målgrupper
… all located in Jämtland. The theory’s that has been used is strategiccommunication, public relations, market communication, media channels, socialmedia and target groups.The result shows that all companies think that thecommunication with the market is an important part in the …
… (1) most frequent leadership components are social skills, coaching skills and strategic skills, (2) that a great part of the leadership components included in the transformative leadership is a part of the interviewed leaders leadership and (3) that the most important …
En analys av genomförandeorganisationen i Svenska Golfförbundet
… that the implementation organization should look like? Method Through a strategic selection in cooperation with the assigner the Swedish Golf Federation 15 interviewees have been chosen. The data collection has been executed in form of semi structured interviews. Results Today’s …
- en kvalitativ studie av fenomenet modebloggar -
… 30-40 years old, some men are also readers. Fashion blogs can be used as strategic tools in marketing. Key Words: fashion blogs, opinionleader, credibility, Lasswells communicationmodel, fashionindustry, consumption
… form a cohesive and coherent tower towards set of objectives is the optimal strategic behavior for optimizing a supply chain according to this study.
En studie om externkommunikation inom en ideell organisation
… these are Kalmar, Jönköping and Skåne. My qustions conserns their rethoric and strategic communications channales, and the focus lies in their external communications with collaborators. I have also made a secondary data analysis about their media coverage and seen how they …
En kvalitativ studie av reklambilder och konstverk
… have been used as comparative material. The advertising images have been strategically selected, however they are modern and aestetically appealing. A number of questions have been formulated wich is the basis of the analys. Main results: Primarily the study found that art has …
