176 uppsatser · sida 9 av 12
Hur marknadsförs tjänsten och i hur stor utsträckning används den? : En jämförande studie mellan Karlstad och Stockholm
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on …
En analys av handböcker om medarbetarsamtal
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on …
En studie om rektorer och deras arbete med individuell lönesättning
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on …
Diakoners erfarenheter av Svenska kyrkan som hierarkisk organisation
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on …
Att ta vara på möjligheterna och att undvika irritation
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on …
En fallstudie bland klädåterförsäljare i Halmstad
The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on …
Hur lojal är konsumenten mot den fysiska butiken då de väljer att övergå till e-handel av dagligvaror?
… distribution channels have become increasingly important for the major grocery retailers (Board of Agriculture 2011). A new way to buy food has taken shape over the net. Several companies launch various food concepts, and shopping over the Internet has become a popular way to …
… and space in nearby switchgears has been done for each group. Contacts with retailers of the examined turbine solutions have been taken to gather technical specifications. These technical specifications have been used to simulate the electricity production and the economical …
… of a Swedish denim fashion company, and an employee at a large Swedish fashion retailer’s buying department.The findings stress the strategic importance of owning the competence of the buying function for growing fashion companies. By owning the competencies of pattern-making …
… the visual impressions count for 83 %. One of the visual elements that retailers can use in-store to influence consumers is signs. Today, there are a lot of studies on regular signs but this is very limited when it comes to motion displays. Motion displays are signs printed on …
… decisions are made in the store, which in turn provides great opportunity for retailers to use their marketing tools for influencing customer buying decisions.Our thesis study is to test a double exposure of snuff with the help of three special exposure. These three special …
… of brands that cooperate for marketing reasons and more specifically, clothing retailers that perform designer collaborations with exclusive designers to create limited collections.Studies describing the effects of those collaborations on the retailers brands are rare and …
… should be studied at a deeper rather than wider scale. There is a problem for retailers to understand how the consumer manages a purchase decision in a retail setting with durables goods that generates a higher effort. The aim is to describe the decision rules used by the …
… in the stores within the mall and; 2. Sell marketing space on the floor to retailers as another source of income. Finally, at the end of the report, we recommend further studies that also includes data from stores and different forms of floor advertising.
… recognized as a critical consideration in the daily retail business. Too many retailers leave assortment decisions to thumb rules or trial and error. The highest aim of this study is in addressing that gap between theory and practice. To catch the attention of the customer is …
