Uppsatser om place marketing

221 uppsatser · sida 12 av 15

Att bygga för att synas - city branding i stadsplaneringen :

Examensarbete · SLU

Spectacular buildings and categorized districts are becoming more common elements in cities. In many cases, they are the result of city branding, which means choosing a city image and dealing with it like a brand to profile and compete against other cities. This essay study what …

Borta bra eller hemma bäst?

Ålderns påverkan på platsuppfattningen mellan Alperna och Svenska fjällen

Kandidatuppsats · Södertörns högskola

… wage just because you are in a certain age. But age, income and family can place people in different social-classes, where they share the same opinions and values about a destination.

Mekanisk integration av en IR-detektor i en Stirlingkylare

Masteruppsats · KTH

… with very high accuracy at the center of the cold finger, so it can be placed in line with the optical axis to avoid movement of the picture during zooming. The positioning of the detector is at present done with the help of specially designed guides on a plate on top of the …

Moraliskt ansvar i privat konsumtion

Kandidatuppsats · Malmö högskola

… the long run. My essay discusses the subject out of a Swedish city, Malmö - a place where many stores, cafés and restaurant are using moral responsibility as a step in their marketing. The results show that students are interested in morality but their financial conditions are …

Varumärket Sverige

En medveten variabel i företagets varumärkesstrategi? En jämförande studie av två svenska företag.

Kandidatuppsats · Högskolan i Halmstad

… the core question is the semi-structured interview. The actual interview took place at the locality of the two respondent companies. The persons chosen for the interviews at each company were picked by their position within the companies and were the ones most suitable and able …

att synas på internet - ett praktiskt företagsperspektiv

Kandidatuppsats · Högskolan i Halmstad

… engines. But because of the nature of these, not all companies can have good placements. Our research question was, "How do small online-companies attract consumers to their website"? The purpose of this thesis is to identify how a company works through online-communications and …

Konvergenskultur ? en medieteoretisk studie

En beskrivning av mediekulturens samtida tillstånd, utifrån populärkulturella och meningsskapande praktiker och dess ramverk knutna till nutida dramaserier

Masteruppsats · Linköpings universitet

… itself today through media conglomeration in terms of branding, product placement and marketing as the result of the ”completed” convergence between screen culture and popular music as the current defining state of commodity culture. Using the contemporary british drama serial …

Fastighetsmäklare

varför så dåligt rykte?

Kandidatuppsats · Högskolan i Gävle

… The estate agents must found a good and unique position and make a strong place in the customer’s consciousness. To do that as an estate agent, you have to take care of your clients and make sure that you create a good relation to them. Suggestions for future research: How can …

Apple<sup>TM</sup> 1 - 0 Allsvenskan

En uppsats om varumärken och fotboll i en föränderlig värld

Kandidatuppsats · Högskolan i Kalmar

The purpose of this essay is to analyse and understand how branding can take place in a football organisation. Football clubs have for a long time been seen as non-profit organisations but since money have become a main factor also in football these days the organisations are …

Smörjning Av Lager

Högskoleuppsats · Linköpings universitet

… of a lubricating system namely a pump with a grease container which should be placed inside the space of the screw conveyer, so the bearing will be continually lubricated and able to work several days without any stoppage. After receiving drawings and operating data for the …

Demand and economic potential for working horses in Swedish municipalities

Masteruppsats · SLU

… in different work activities in municipalities. These horses can work in places where working machines can’t, and at the same time horses are not as harmful to the environment.The aim with this thesis should not be seen as replacing all tractors with working horses, and go back …

Val av prioriterad leverantör vid köp av komponentdelar

en <br /> studie av industriellt köpbeteende inom svensk<br /> tillverkningsindustri.

Examensarbete, avancerad nivå · Luleå

… del från teorin. I verkligheten är pris av högsta vikt vid sidan om geografisk placering, tillverkningsteknik och processkompetens samt ekonomiskt och finansiellt välmående. Orderbetydelsen hos leverantören samt en minimigräns vad gäller etiskt och socialt ansvar är andra …