874 uppsatser · sida 17 av 59
A study about the power of value investing on the stock market
… med utgångspunkt från teorierna om den effektiva marknadshypotesen och CAPM modellen, samt ett avsnitt som utreder principerna om hur värderingsstrategier bör följas. Resultat: Beroende på längden av innehavsperioden visar studien att det i de samtliga fall är fullt möjligt att …
<em>Ett svenskt perspektiv om Innovasjon Norges arbete som Destination Marketing Organisation utifrån en framställningsprocess.</em>
Destination marketing organisations (DMO) är ett fenomen som går att studera utifrån flera aspekter. Vi valde att utgå från DMO positionering och distribution av turismprodukter vilket skapade frågeställningen: Hur förmedlas Norge som en nationell destination? Organisationen är …
… analyserades med hjälp av en teoretisk referensram innehållande en specifik modell och tidigare forskning fokuserad på tre områden: sportmarknadsföring, relationsmarknadsföring och sociala medier.Studiens resultat visar att de sociala medierna på kort tid har fått en betydande …
en studie av Akzo Nobel Nippon Paint AB:s etableringsstrategier
… many terms. This term is about a company that is establishing on the European market. For many companies, this can appear as a difficult, time- and resource taking process but to advance and develop it is not enough to have a good position on the Swedish market. The company Akzo …
Nostalgia in advertising, communication effects, relationships and critical periods for establishing emotional bonds to collective events
Many perceive a boom in nostalgia and what is retro, especially within the marketing discipline. This thesis studies how nostalgia functions in the advertising context and aims to shed light on which effects there are from nostalgia evoking communication, what connections there …
en explorativ studie om utemiljöers inverkan på fastighetsvärden.
… compiled together with a survey made among players on the Swedish real estate market of their attitudes towards the problem. This study shows that the players on the Swedish real estate market often are unaware of the economical effects of landscape architecture pointed out in …
… different criteria on how Stock Exchanges compete in the Swedish financial market. The report illuminates both economic and technological factors crucial to young and innovative high-tech companies selecting a list of quotation when entering the stock market. The work has …
… used for production of high quality components, mainly for the European market. The pine logs were carefully marked with colours and numbers in one end before sawing. The marking was very important for the re-identification. After the drying all boards were planed. All sorting …
… compete physically as wholesalers at the same time as acting on the virtual market by selling directly to the end consumer. The approach of this thesis is hermeneutical and abductive with elements of hypothetically deductive approach. Our research has a qualitative research …
… compete physically as wholesalers at the same time as acting on the virtual market by selling directly to the end consumer. The approach of this thesis is hermeneutical and abductive with elements of hypothetically deductive approach. Our research has a qualitative research …
En fallstudie av företagsidentiteten på Academic Work
… Organizational Identity Construction Model by Lane and Scott, and Service marketing model by Grönroos. Empirical findings: The empirical section contains a summary of the conducted interviews as well as a compilation of the poll. Analysis & Result: The study shows that the …
En fallstudie om ett nytt apoteks positionering utifrån konkurrenskraft
… positioning in order to achieve competitiveness in the re-regulated pharmacy market. This is studied through a theoretical framework that demonstrates five forces that affects the competitiveness in an industry, the five-force model by Michael Porter. The thesis is a qualitative …
… AB to identify customer needs in the relatively new and rapidly growing market for eye tracking analysis. After consuling external experts, the authors however found that the availability of previous academic published market studies of new and fast growing markets was poor …
… quality. Based on the theories in the areas of procurement, relationship marketing and relationship quality, information has been gathered about how the various authors believe a procurement process works, how they view relationship marketing and how relationship quality is …
an examination of the Findus pea production contract
… farmer have changed due to increased price risk in agricultural commodity markets. The aim of this study is to examine, from the producer’s viewpoint, the current production contract between Findus and its pea producers and whether there are alternative pea pricing models that …
