346 uppsatser · sida 1 av 24
<em>Utifrån ITIL, CRM och supporthantering på mjukvaruföretaget Medius AB</em>
The goal of customer support is to help clients achieve maximum value in their services and products. Customer support is the public face of a company, which means that it is important to give the customer a positive experience and live up to customer expectations. Efficient …
Kundens önskemål om informationsinnehåll i ett webbaserat informationssystem
… competitive environment, companies must start to cooperate with their customers instead of just collaborate with them. Can an IT-consultant company use a WIS as a tool for keeping in contact with existing customers to attain this cooperation? A WIS could strengthen the relation …
att välja marknadsföringsstrategi
… a questionnaire on both the farms. The interview was about how they reach new customers and how to keep the customers they already have. The questionnaire was about how the customers have observed the marketing, and if they have visited the farm shop because of the marketing or …
en studie av en elitidrottsförening
Background: There has been a movement of power towards customers in most markets which puts higher demands upon the customer orientation of organizations to survive competition. In general the opinion is that satisfied customers also are profitable for the organization. Even …
En studie om användandet av CRM-system inom livsmedelskedjorna ICA och Coop
… adapt themselves to a new competitive environment characterized by increased customer demands as well as a larger amount of competitors. Therefore companies have had a shift in their strategies from focusing on sales numbers to focusing on the customer. To build lasting customer …
En fallstudie av Clas Ohlsons efterfrågestyrning.
Background: Today’s market offers customers many more possibilities to choose than before. With that the customer’s requirements on the company have become higher, products of the best possible quality to the less possible price when the customer demands them,specially …
… lengths and identifies the value creating factors and costfactors which the customer within the segments industry and property market perceive, havedifferent customer value theories been used. Theories of customer value and the theory aboutoffering has been the source of …
… Purpose: Thru a quality point of view, examine and analyze how Akelius AB customer orientates them self in an area such as Brandbergen, were the demand is larger then the supply. Method: Through a qualitative research approach with an inductive and a hermeneutic orientation the …
the Customisation Case of Nestlé on French and Chinese Dairy Markets
… and the growing importance of marketing for business success also show that customer dimension must be taken into consideration. On some markets and in certain industries, the offer is much higher than the demand and then, companies need to attract customers. On the national …
Vilket intresse har företagskunder och påverkar redovisningen kundernas förtroende till banken?
… with sustainability but research has shown a growing dissatisfaction among customers even though banks are spending a lot of money and time working with sustainability. This shows that there is an asymmetry between how the banks act and what their customers demand. The purpose …
En fallstudie om detaljistföretaget Indiska Magasinets etik- och miljöarbete
… in ethics and environment issues as a part of the business concept. The Customer is today more aware about what is going on in the world than ever before. Two of the main reasons are the Internet and the globalization. In relation to the customer being more aware about the …
- En studie om hur Sveriges storbanker arbetar för att skapa lojala kunder via digitala kanaler
… and services online. This means that there is less personal contact and that customer relations can be described as having gone from face-to-face to face-to-screen. Swedish banks have come a long way in terms of adapting its operations to customers? demand in a global …
… degree of satisfaction and value for the costumer. The communication to the customers has to be clear and focused, which demands a clear target. In spite of that a lot of companies choose to draw a lot of attention of marketing against diffuse targets like ”all the women” or …
En Intervju- och Litteraturstudie
Abstract The customer demand for ecological products has increased in recent years, within the garden industry this mainly concerns herbs and other edible plants. The organic trend is increasing and more people are aware of the environment and want to take responsibility for it …
en studie angående kommunikationen mellan akademiker med några års arbetslivserfarenhet och banken
… purpose of this thesis was to examine what the communication between bank and customer looks like. We have more specifically studied how the bank communicates with the customer when communicating different offers, how the customer wants the communication to take place, what …
