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enkätundersökning om gruppbebyggda småhusträdgårdar
The main purpose with this master's thesis was to develop a survey with the intention to examine what expectations the JM AB:s customer had on a future garden and also to discuss if the lawn has a symbolic meaning in gardens. The lion's share of the thesis is based on a survey …
For many companies, the Internet has revolutionized the relationship they have with their customers concerning costumer service. The use of Information Technology in regard to Internet as a media has provided companies with the opportunity to build customer databases in order to …
En fallstudie om Scandinavian Airlines kundrelationer
For many companies, the Internet has revolutionized the relationship they have with their customers concerning costumer service. The use of Information Technology in regard to Internet as a media has provided companies with the opportunity to build customer databases in order to …
En studie om sambandet mellan CRM-system och företagsprestation
… relationship between CRM-system and business performance. Purpose: The purpose with the study is to identify if there is a positive relationship between CRM-system and business performance in Swedish multinational companies in the industrial sector. Audience: This essay is …
… to understand. Customers are offered a large number of investment options with varying risk profiles. These developments have created an increasing need for knowledge and information among customers. The financial advice that the financial firms provides, remains a very …
… principle describes how scarce resources appear more attractive to the customer's eyes than unlimited does. When something is scar the customer often draws parallels to the quality and price, that the product will be more expensive and better. People hate to be deprived of …
En studie om hur knapphet påverkar köpbeteendet
… principle describes how scarce resources appear more attractive to the customer's eyes than unlimited does. When something is scar the customer often draws parallels to the quality and price, that the product will be more expensive and better. People hate to be deprived of …
… so, improved information systems are needed to support the business processes within delivery scheduling between customers and suppliers.Enterprise Architecture (EA) is a concept to enable the alignment of Business processes and Information Systems. EA is the framework for the …
… through a qualitative case study where interviews have been conducted with management and sales staff within the case company as well as with one of the customers. The empirical findings have been analyzed using frameworks and theories regarding management control and customer …
… are used to access the effect of the headscarf. The effects are evaluated with the following measures: customer satisfaction, attitude towards the brand, how interesting the service worker is perceived to be, how service minded the service worker is perceived to be and how …
… to enhance customers experience in dressing rooms by strategically working with the senses? Purpose: The purpose of this paper is to describe and analyze the senses relevance to the customer experience in the dressing room and create an understanding of the dressing room from a …
… to enhance customers experience in dressing rooms by strategically working with the senses? Purpose: The purpose of this paper is to describe and analyze the senses relevance to the customer experience in the dressing room and create an understanding of the dressing room from a …
… to enhance customers experience in dressing rooms by strategically working with the senses? Purpose: The purpose of this paper is to describe and analyze the senses relevance to the customer experience in the dressing room and create an understanding of the dressing room from a …
Relationsmarknadsföring
… of value for their customers in order to establish lasting relationships with them. Therefore we found it interesting to investigate how companies within the e-commerce business handle the transition towards customer relationship management. Considering that their servicescape …
En studie om co-creation inom scenkonst
… networked, empowered and active consumers are increasingly co-creating value with the firm. The interaction between the firm and the consumer as well as the experience factor plays an increasingly important role in determining the success of a company’s offering. In this study …
