173 uppsatser · sida 7 av 12
En undersökning om hållbar design samt dess drivkrafter och hinder
… within companies focusing on eco-design. The aim was also to examine the consumers? thoughts on eco-design and sustainable products. A further aim was to try to concretize important lessons for future work on sustainable production and consumption. Two methods were used for …
En diskursanalys av alkoholpreventionen i Systembolagets tidning Bolaget
… specifically the essay focuses on the consequences of alcohol, as well as its consumers and functions. Systembolaget is a distributor of alcohol and at the same time has an assignment by the state to reduce alcohol-related harm. This double role makes the alcohol prevention of …
-Kartläggning kring miljöpåverkan, styrmedel och metoder på uppdrag av Statkraft Sverige AB
… spiritual change that is highlighted represents a shift from a materialistic consumer culture towards a greater focus on altruism, fellowship and a stronger relationship with nature. Also this principle has the potential to promote human well-being because we feel good through …
… spiritual change that is highlighted represents a shift from a materialistic consumer culture towards a greater focus on altruism, fellowship and a stronger relationship with nature. Also this principle has the potential to promote human well-being because we feel good through …
… products with upcoming due dates. The discount targets price sensitive consumers. In this thesis we have compared the effects of stores when they communicate a discount with when they communicate a CSR-message, i.e Reduce food waste! The purpose of this study was to examine …
Skapas lojalitet eller tröghet?
… this study takes a new approach to examine how these programs influence consumers? attitudes toward brands. This paper is influenced by the recent findings that question the capability to create a clear picture of the effects of loyalty programs by conducting quantitative …
Kundrecensioners påverkan på konsumenter utifrån Regulatory Focus-teorin
… examines the eWOM effect, more specifically: how customer reviews effects consumers. The study is based on a modified version of the Regulatory Focus Theory which describes consumer behavior using consumer consumption goals. The purpose of this study was to examine how positive …
en studie om användning av funktionsmaterial i vardagskläder
Syftet med den här uppsatsen är att ta reda på vilka faktorer och risker som påverkar köpbeslutet för en konsument gällande en ny innovativ produkt. Uppsatsen kan på så sätt bidra med kunskap och förståelse för företag som vill utveckla den här typen av produkter. Studiens …
En uppsats om varför vissa betalar för musik och andra inte
… for this study, which explores some of the factors that might explain why some consumers pay for music, while others choose to download music illegally. A quantitative empirical study is conducted to examine determinants for why consumers choose to acquire music in a specific …
… that knowledgeable staff in store has a great potential to impact the consumer decision making-process when it comes to sustainable products. We therefore suggest that more fashion retailers starts putting more emphasis on communicating within the store and starts educating …
… by several social networks and used by millions of online companies, has on consumer's evaluation of online brands when they are primed for various types of information concerning privacy issues. Our assumptions are built up on the theory of cognitive, dissonance and suggest …
Hållbarhetsfrågan i klädbranschen är fortfarande i en utvecklingsfas och tidigare forskning visar att det finns ett flertal möjliga faktorer som är bidragande till att kunder i dagsläget inte konsumerar på ett sätt som går i linje med deras värderingar. Syftet är att utforska …
… theories on ”the liquid society”. Bauman discusses issues regarding the modern consumer society and sexuality, and states that even relationships are an article of consumption. The essay will show that the participants consider sex and relationships to be important and …
en ekonomisk-teoretisk granskning av marknaden för dataspel
… the products typical properties, in addition i clarifies the behavior of consumers and producers. One of the most important property related to software is the ease with which it can be reproduced. When such reproduction is done illicit it´s called piracy. The software industry …
This thesis has enlightened how consumer behavior is when buying clothes via the Internet and the problems and difficulties that could face the companies. This study was conducted through interviews with people that have bought clothes through the Internet, traditional …
