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En semiotisk analys av Sverigedemokraternas valfilmer
… and immigration, it’s still a significant part of the message in their commercials. They glorify Swedes and reproduce coarse stereotypes of non-Swedes. With the portrayal and contrasting comparison there is an inherent consequence that immigrants are to be seen as less worthy …
En jämförande studie om kvällspressens och public service rapportering om Sverigedemokraterna inför valet 2014
… is one of the biggest newspapers in Sweden, which depends on counter sales and commercials. Ekot, which is a part of public service, is state-funded and regulated by certain guidelines. Using a quantitative method we studied 80 articles, and through a qualitative method, six of …
Vikten av att kommunicera Corporate Social Responsibility inom livsmedelsbranschen
… result that KRAV, Fairtrade and Svanen are the labels that are most visible in commercials and food stores. The research displays that friends together with social media are the channels where the students understand the highest amount of communication from ethicals labels work …
och reflektion i skolan
… language in interaction with other people and with our society. Media and commercials are other factories that strongly influence our everyday life as well as our language. With this study we would like to illuminate how our surroundings influence our language. We focus on the …
En studie ur ett tidsrelaterat perspektiv
… The advertiser has a wide range of tools that he or she can use to make commercials follow the trends and changes in society. These tools can vary from the style and message of the advertisement to the actual channel that it is transmitted through. The second focus is to explore …
