Syftet med denna uppsats är att undersöka och analysera hur relationer ser ut mellan musikbolag och Fans och hur de olika parterna upplever dem. För att uppfylla detta syfte har vi formulerat två forskningsfrågor:Vad kan Fans uppfatta som värdeskapande i en relation med musikbolagen och vilka effekter kan detta få på relationen?Vad karaktäriserar musikbolagens arbete för att skapa och utveckla relationen mellan artist och Fans?Uppsatsen är ett resultat av en kvalitativ metod med en induktiv ansats. Vi har genomfört semi-strukturerade intervjuer via telefon, Skype samt chattmeddelanden för att få en djup empiri från relevanta personer inom musikbranschen samt Fans.Uppsatsens resultat visar att musikbolagens arbete med att skapa och utveckla relationer till stor del bygger på att identifiera vilka sociala plattformar som olika målgrupper befinner sig på. Utifrån detta skapas strategier för att kommunicera med Fans och därmed kan relationer med dessa skapas och utvecklas och värdeskapande processer kan erbjudas till Fansen.Vad Fans uppfattar som värdeskapande är bland annat erbjudanden om tävlingar och förmåner så som förköp av konsertbiljetter.

Our purpose is to display the meaning of fan clubs and further reveal the potential value of Fans. This study has an abductive approach with a qualitative data collection, where empirical material has been collected through a micro netnographic study along with qualitative interviews. IKEA and IKEA Family have been applied together with virtual fan clubs to study the fan club phenomenon. The study is based on prior literature concerning loyalty, customer clubs and brand relations. This theoretical framework was chosen to fulfil the purpose of unveiling the meaning of fan clubs and the potential value of Fans.

The local council of Eskilstuna has a lot of Fans on their Facebook page, but not so many people that ask questions, likes, comments or share their posts. This is a bachelor-thesis on how to inspire dialogue and encourage the Fans to be a part of Eskilstunas Facebook page.I have made guidelines for the council how to use Facebook as a way to reach out to those who live in Eskilstuna, based on results from literature studies, analysis of several other Facebook pages and interviews. I've also made examples of statuses for the Facebook page for one week, in May 2012.The result shows that the Fans want's to read about their local environment. It is important to have a personal appeal. Post should be no longer than 400 character, if they are, the posts will be truncated, and hidden.

This essay examines Fans contributions in a transmedia culture. I examine how Fans relate and use the fictional worlds in the creations of their own films. The study focusing on the use of graphical elements and character design in some fan films. The examination is done by using two intertextual theories. One of the theory is Lubomir Dolezel theory on transfictional relationships and the other one is Gérad Genette theory on the realtion in transtextuality.

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that Fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their Fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No Fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

Med utgångspunkt i begreppet ?Art Worlds? diskuterar den här uppsatsen fanart och deltagandekultur som fenomen, och ser hur denna konstinriktning går att foga samman med andra konstvärldar..

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that Fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their Fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No Fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

Titel: Supernatural- Fans, tolkningsprocesser och meningsskapandeNivå: C-uppsats inom Medie- och kommunikationsvetenskapFörfattare: Marie Louise Öhman och Johanna ÖstlundHandledare: Anna EdinExaminator: Eva Åsén EkstrandDatum: juni 2013Syfte: Studera Fansens tolkningar, engagemang och meningsskapande med fokus på den amerikanska TV-serien Supernatural.    Teori: Analysera Fansens tolkningsprocesser utifrån Stuart Halls Encodning/Decoding- modell och de tre tolkningssätten, dominant, förhandlande och oppositionell läsning.  Metod: Kvalitativundersökning. Med ett antal enkätfrågor som besvarades av 43 respondenter. För att nå ut till Fansen annonserade vi efter respondenter via internetforumet Tumblr.Resultat/slutsatser: Av våra respondenter gjorde majoriteten en förhandlande läsning av TV-serien.

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that Fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their Fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No Fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that Fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their Fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No Fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

I C-­?uppsats ser fo?rfattaren na?rmre pa? hur Fans tolkar och diskuterar rockgruppen kents la?ttexter. Tanken a?r att so?ka efter teman som de flesta Fans tycks identifiera och sedan, med hja?lp av Laclau och Mouffes diskursteori se na?rmre pa? hur tolkningarna skiljer sig a?t, trots ett gemensamt ?grundtema.? Till syftet ho?r a?ven att se pa? vilka sa?tt dessa diskussioner och tolkningar ga?r att sammankoppla till identitet och identifikation.Tre tydliga teman gick att finna bland Fansens tolkningar: ka?rlek, ensamhet/uppva?xt samt la?ngtan och dro?mmar. Samtliga tre teman tycktes tolkas i huvudsak med antingen en negativ eller positiv grundsyn, da?r samtliga teman/fenomen a?ven gick att sammankoppla med varandra.

Facebook is today a phenomenon that has connected the whole world. With millions of users this has become an attractive place for soccer clubs to connect with their Fans. But in what ways are they using Facebook as a tool to connect with their Fans?This essay aims to answer the question if it?s a difference in the way English and Swedish teams communicate with their Fans on Facebook. The study was conducted with the use of telephone- and mail interviews.

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that Fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their Fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No Fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

This paper strives to answer ?What happens to the experience of diehard Fans when a groupchanges an original song?? and the musical example for this are the German group Blutengeland their songs Behind The Mirror and Reich mir die Hand, which they first performed assymphonic versions at 2012?s Gothic meets Klassik in Leipzig, Germany. Theoretically thispaper is built on the idea that musical meaning conjures not only from the music itself, butalso from the perceiver and the situation.Through five interviews this paper answers who the informants are, what music means forthem and specifically, what the music of Blutengel means for them. The result shows that theinformants were acceptant to the musical change, but for some disappointment would occur ifthe band continued with orchestral instrumentation. The limit for acceptance seems not to liein musical rearrangement but instead in changed artistic identity..

Scana-Booforge is a Swedish company which specialize in heat treatment of various metal. The treatments take place in quenching ovens, where Fans are used to circulate the hot air. The Fans used today do not have a satisfactory lifespan. This thesis aims to develop a new design of the Fans for the quenching ovens, and the goal is that the new Fans will bring cost savings for Scana-Booforge.The design development process started with mapping out the environment in which the Fans operate, and with analysis of the existing fan structure and damages, in order to establish the cause of failure and of short durability. The performance of the fan were also established at this stage.