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9138 Uppsatser om Whole word method - Sida 17 av 610

Resemagasinens paradoxala verklighet : En studie om webbaserade resemagasin

The purpose of this study has been to examine online travel magazines as an information source and as a virtual service scape. The traditional travel magazines are facing a change due to the technological development and the web has become an important platform for both customers and companies. The virtual service scape opens new opportunities for interaction and we found a great interest in examining which possibilities and limitations travel magazines are facing. This study is based on a qualitative approach because we wanted to gain a deeper understanding and a complete picture of our chosen subject. We have completed six interviews; three of them were consultants, one publishing director, one editor and a research student.

Vad påverkar sammansättningen av en Method-in-Action

Metoder används idag i princip vid all utveckling av informationssystem. Undersökningar som gjorts visar dock att de sällan följs på det sätt skaparna av metoderna avsåg utan att systemutvecklare av olika orsaker modifierar eller skräddarsyr dessa metoder och därigenom skapar en Method- in-Action. Syftet med denna uppsats har varit att genom kvalitativa intervjuer undersöka systemutvecklarens metodanvändning samt studera vilka faktorer som påverkar när systemutvecklaren skapar en Method-in-Action. Några av de slutsatser vi dragit av denna undersökning är att nyttan tid, storlek, vana, visualisering och trend är faktorer som påverkar sammansättningen av en Method-in-Action och att systemutvecklare oftast använder en eller högst två metoder i sitt arbete..

Patienters upplevelser av sjuksköterskans bemötande på akutmottagningen : En litteraturstudie

Background:Studies show that when nurses are experiencing problems in the care of non-Swedish speaking patients, it is often due to obstacles in the communication. Studies also show that a prerequisite for adequate care is that there is a basis for a direct communication. Nurses perceive interpreters as an important link to the patient when they do not share a mutual language, the nurses perceive interpreters as a bridge in the conversation.Aim:The purpose of the study is to describe nurses' experiences of the quality of assessments done with the help of an interpreter.Method:The study was conducted through interviews with ten nurses, working at psychiatric clinics. Qualitative content analysis was used for the analysis, which resulted in five categories.Results:The analysis resulted in one theme: "it´s the interpreter who tells me and have not the feeling that the patient has" and five categories: "shades of the language", "conversation structure", "the interpreter's competence", "interpreting implementing" and "the interpreter's gender and origin". The nurses experience working with interpreters as a challenge.

Infographics i reklam - Om informationsvisualisering som metod i reklamkommunikation

This thesis examines information visualization, infographics, as a method of advertising. To answer the initial research question of what makes infographics an appropriate method for print advertising, a practical infographic-based advertising campaign has been designed. This, together with three other campaigns, has been the basis for an analysis focused on function, appeal and persuasion. The result tells us that there are benefits to using infographics for an advertising purpose, because the method can act both attention-grabbing and convincing, depending on how it is used and designed..

Varumärkeskommunikation för marknadsledare : En studie av Red Bull's varumärkeskommunikationoch image

The purpose of this thesis is to through brand communication and Red Bull?simage examine how they position themselves as leaders on the Swedish energydrink market. We chose relevant theories within buzz marketing, word ofmouth, sampling and events. Our method of preference was quantitativequestionnaires which we spred through email to students at the LinneausUniversity and other social networks such as Facebook and blogs. Our empiricalstudy is based on our questionnaires and information about Red Bull.

En bild säger mer än tusen ord? : - Att tolka yngre elevers föreställningar och attityder till ämnet matematik med hjälp av teckningar

This study examines some students? attitudes towards mathematics in grade 2-4. When studying students? attitudes questionnaires and interviews are often being used as methods. In this study we used a more rare method.

Blatte - en etnicitet? Om ungdomars med utländsk bakgrund syn på sin etnicitet

Immigrants and children of immigrants are statistically lumped together into a category of "person with foreign background". Blatte is a degrading and violating word when directed at immigrants by Swedes. The aim of my essay was to test to what extent the Swedish term "blatte" could be qualified as an ethnicity in the sense that young people with foreign background born between 1981 and 1984 living in a neighborhood with a high population of people with foreign backgrounds have another ethnicity, besides the Swedish and the "home country ethnicity" to find themselves and their identity in.My method consisted of interviewing six people between the ages of 21 and 24 with different ethnic backgrounds living in a limited area of Malmö, Sweden´s third biggest city. I tested my hypothesis of these people having a third ethnicity to relate to against three schools and from two out of three schools defending my hypothesis, my result is that blatte can not fully be seen as an ethnicity but definitely shows tendencies of becoming one in the future..

Globalt mode på en lokal marknad : - En case study av H&M och hur de väljer att profilera sig i deras globala kampanj, Conscious Collection

The aim of this research is to develop a better understanding of how preschool-teachers respond to children in preschool, when they show that they want to have some influence. I have concentrated this study on how the preschool-teachers respond to the children in the gatherings and when the children are playing freely indoors, where the questions at issue are:How do the preschool-teachers respond to the children?s initiative for participation in the gathering and while playing freely?There have been four preschool-teachers and 14 children who have taken part in this study. The children who took part are in the ages of three to five. The study was done at a section in a preschool in middle Sweden.The method used in this study is unstructured observations.

Med orden som bete : Identitet och framskrivande i Clarice Lispectors roman Levande vatten

Clarice Lispectors is one of Latin Americas most famous writers, and she wrote a number of books during her lifetime. Her novel Stream of Life (Água viva), which came out in 1973 and was translated into Swedish in 2007, is considered to be one of Lispectors most difficult texts to read. It consists of several fragments put together into one text; however the text has no traditional narrative or structure. It is the flow of moments that moves the text forward, as it is written down by the protagonist in the book.The primary aim of this essay is to examine how the protagonist in Stream of Life through different means, as the moment, the description, the word and the variations, creates an active participation in the formation of its identity. I will discuss the moment and its act of constructing the book?s circular structure, which is of importance.

Total organic carbon (TOC) and chemical oxygen demand (COD) - Monitoring of organic pollutants in wastewater

Total organic carbon (TOC) and chemical oxygen demand (COD) are two methods used for measuring organic pollutants in wastewater. Both methods are widely used but the COD method results in production of hazardous wastes, including mercury.The purpose of this study was to validate the method TOC that will replace COD and find a factor to convert TOC to COD. In this study 26 samples were analyzed from four sewage treatment plant in the municipality of Enköping.The results show that the COD method could be replaced by the TOC method.The factor for COD/TOC was between 3.1 - 3.3. Both methods will be used in parallel until 2013 when it will be forbidden to use the COD analysis..

Gerillamarknadsföring : konsten att nå konventionella mål med okonventionella metoder

I början av 1980-talet myntade reklammannen Jay Conrad Levinson uttrycketgerillamarknadsföring. Den nya termen var skapad för att beskriva en marknadsföringstaktikför framförallt mindre företag där kreativitet snarare än en stor marknadsföringsbudget skullevara nyckeln till framgång. Genom att använda sig av okonventionella medieval kunde ävenrelativt billiga kampanjer få ett stort och mycket kostnadseffektivt genomslag. Vartefterkonkurrensen om konsumenternas uppmärksamhet ökat har även större företag anammattaktiken. Tidigare forskning på området har främst undersökt gerillamarknadsföring ur ettföretagsperspektiv.

LÖNSAMHETSKALKYL AV FUKTSÄKERHETSANSVARIG VID RENOVERING : En fallstudie av ett projekt där ByggaF-metoden har använts

The so called ?ByggaF-method? is a relatively new Swedish method to stop moisture from being built into a building. The method should prevent damages on buildings as a result of mould growth and moisture. The purpose of the method is to include moisture control in the entire constructionprocess, from the projecting phase and all the way to the management phase. Up until now, there is no proof if the method is profitable or not and no studies have been made on the topic.

Marte meo i daglig verksamhet - En studie i hur Marte meo tillämpas inom daglig verksamhet

This report is the result of several interviews of employees within the field of pedagogy. The background behind this report is my period as a trainee in one of the daily activities in Malmo. In daily activities the employers gets training, education and guidance in Marte meo, which is funded by public finances. The method, which this study focuses upon is called Marte meo. It is a method of communicating and developing the means for the participants to evolve their skills in communicating and increase self esteem.

Sociala medier inom resebranschen

Resebranschen är en marknad som speglas av hård konkurrens och en marknad där synlighet och tillgänglighet är en avgörande faktor. Under de senaste åren har resebranschen stått inför en del förändringar när det kommer till hur resorna säljs. I dagens läge säljer resebyråer fler biljetter online än vad de gör i sina fysiska butiker och möjligheten att använda sociala medier i marknadsföringen har uppstått.Med hjälp av sociala medier skapas ett möte mellan resebyråerna och konsumenterna och de kan skapa relationer via Internet. Med den rådande utvecklingen ses tydliga mönster på hur fler företag inom resebranschen börjar satsa resurser på att utveckla och använda sociala medier i sin marknadsföring. Denna uppsats undersöker, och jämför hur och varför resebyråerna Ving, Apollo och Fritidsresor använder sig av sociala medier i sin marknadsföring.

Varför gör de inte vad de ska? Hur det kommer sig att ett infört arbetssätt på Försäkringskassan inte tillämpas så som avsetts

The aim of the present paper was to see why a recommended course of action is not always followed in the way it is supposed to. The paper deals with a new method (SFA-metoden) used by The Social Insurance Agency in working with sick-listed people. Aspects that are elaborated on are local effects of the method at its introduction, case managers work conditions, and control of the implementation of the method. Two different methods of investigation have been employed. On the one hand, previous reports on the method have been analysed, and, on the other hand, two focus groups interviews, one consisting of case managers´ working with the method, and one constituted by their supervisors have been carried out.The results have been analysed in accordance with, on the one hand, the theory of street level bureaucrats and, on the other hand, certain concepts applied in the new institutionalism.

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