This paper aims to discover if the customers meeting with a company?s Website can be described through theories derived from both web usability and theories concerning physical meetings between customers and salespersons in a traditional way. The conducted research involves five interviews as well as participating observations witch where analyzed with a hermeneutical approach. The most prominent results are that the web based customer meeting can be described through both of the theoretical perspectives witch results in a broader and more colorful portrayal of the individuals encounter with a commercial Website..

In this essay we discuss the broad area of Website usability from a tourism perspective. Our goal was to investigate the usability in smaller and bigger tourism Websites. We have declared what Website usability means and the importance of involving the users when designing a user interface. In a pilot study, we conducted three interviews with people who work with usability and then used the information we got to form questions to use in a focus group interview. In this focus group, we asked three people to assess two Swedish tourism Websites, one bigger and one smaller, to find out if they were considered usable and if there was any difference in usability depending on the size of the site.

This paper was aimed to investigate how a sexual education Website, UMO.se, with an explicit norm-critical approach to their work achieved its goal to be norm-critical and inclusive in terms of gender, gender identity and sexual orientation. The investigation was focused on a section of the Website, "Ask UMO" where the Website visitors could submit questions, which were answered by a midwife, a nurse, a counselor, a psychologist, a nutritionist or a doctor. The questions focused on examining how well the "Ask UMO" lived up to UMOs target norm criticism and if there was any differences between the different professions in how norm-critical and inclusive they were. This was examined by a discourse analysis inspired by Foucault and based on Judith Butler's theory of the heterosexual matrix. The study found that "Ask UMO" in 350 of the sections 425 questions reached UMOs goal to be the norm-critical and inclusive.

??The aim of this study was to define students? needs and wishes about the content of a health Website. A questionnaire was distributed to 531 students at three different Universities studying two different education programs, of which 98 participated. The research was based on relevant articles, studies and literature. The study shows that students are interested in a health Website and there seems to be a demand, among students, to improve their health.

The aim of the present study is to describe the experiences of high school students as regards the effects of their activities, in and out of lessons, being published on the web. In addition, a further purpose is to acquire knowledge about whether a Website could be used as means of increasing the students level of attention, and focus, to their activities in school; and, furthermore, how such a Website should be designed to correspond with the students requests.The implemented methods are interviews with students, school administrators and teachers. A survey was conducted covering the student?s personal experiences and opinions. Furthermore, an interface test of the Website was performed.

This is a thesis on information design with a focus on text design. The purpose of this study is to gather knowledge about how information on the Easy-to-Read Website, of the police, should be composed so that immigrants more easily will be able to read and understand the content. The goal of the study is to present a design proposal based on the knowledge that has been found through principles for readability, theoretical perspectives and literature, together with methods; readability analysis and interviews. The interviews were performed individually with the coordinator at polisen.se as well as four students from SFI (Swedish for immigrants). The study showed that the content on the Website of the police is not adequately adapted to the needs of the target group. It also exhibited that the Website's disposition is unclear, and that complicated terms are not explained.

Internet and social media have opened up new possibilities for companies and organisations tocommunicate their brand. It only takes a few seconds to communicate the message of a Website to theuser. This indicates the importance of having the intended message of the Website communicated clearlyin order to give the user a correct impression of the company or the organisation. When it comes to theconcept design of a Website, it?s important that all different parts is presented uniformly.

Swedish municipalities' Websites contain vast amounts of information that caters to a broad audience. For users to be able to access this information, it is important that the Website is accessible, to everyone. 74 percent of people with disabilities states in a survey conducted by the Swedish Agency for Participation (2015a) that they use the internet to make contact with local municipalities, but simultaneously more than 1 out of 10 experiences difficulties associated with the use of computers and the Internet, according to Statistics Sweden (2014). The purpose of this study was to identify how Swedish municipalities are working to make their Website available for people with disabilities. The study also examined what municipalities should do to make available their Website and what difficulties are in the process of making a municipal Website available. In working with this survey people who have insights into the subject and seven community representatives were interviewed.

In this research our goal is to conclude the aspects of interactivity which can prove to be important during the creation of a Website. The focus in this essay is Websites functioning as travelingguides, because we live in a time of traveling, experiance and learning. How can an analyzing method of Websites be shaped? What can an analyze of interactivity on current travelingguides provide for recommendations by the creation of interactive travelingguides? The analyzingmethod is based on three shapingmethods and a poll that was answered by both national and international people. The analyze gave us quite clear results, if you follow the basics of Use Case, Personas, Usability and design, the Website will have a bigger chanse of attracting people than if it doesn't..

The aim of the present study is to describe the experiences of high school students as regards the effects of their activities, in and out of lessons, being published on the web. In addition, a further purpose is to acquire knowledge about whether a Website could be used as means of increasing the students level of attention, and focus, to their activities in school; and, furthermore, how such a Website should be designed to correspond with the students requests.The implemented methods are interviews with students, school administrators and teachers. A survey was conducted covering the student?s personal experiences and opinions. Furthermore, an interface test of the Website was performed.

In this research our goal is to conclude the aspects of interactivity which can prove to be important during the creation of a Website. The focus in this essay is Websites functioning as travelingguides, because we live in a time of traveling, experiance and learning. How can an analyzing method of Websites be shaped? What can an analyze of interactivity on current travelingguides provide for recommendations by the creation of interactive travelingguides? The analyzingmethod is based on three shapingmethods and a poll that was answered by both national and international people. The analyze gave us quite clear results, if you follow the basics of Use Case, Personas, Usability and design, the Website will have a bigger chanse of attracting people than if it doesn't..

Abstract I have made a Website called ?Art school? for Liljevalchs art Gallery, Culture administration in Stockholm and Culture school in Stockholm. It is with scholarship from these that this Website has been possible. The work whit the ?Art school? started in the autumn of 2005 and ended in May 2006 on distance from Stockholm towards Blekinge technology school in Karlshamn.

AbstractPurpose/Aim: To study how Piratbyrån argues for a free distribution of information and culture products and to find a possible ideological explanation for their argumentation.Method/Material: I have used a rhetorical analysis to study and describe Piratbyrån´s Website, a Website that promotes free distribution of information and culture products. I have done so to find out how Piratbyrån argues for a free distribution and to find out what ideological foundation their argumentation is based on.Main results: The main results of the study show that Piratbyrån uses a variety of rhetorical techniques depending on the subject and purpose of the analyzed text. Their main arguments both promote their own thesis and argue against the copyright industry. The main part of the argumentation is based on logical and factual arguments, but parts of it also rely on an emotional appeal to the reader?s heart in order to persuade.

The purpose of this paper is to investigate in which aspects the public library is affected by its local community. This is re-searched by means of an exemplified case study of a Swedish public library in which we analyze governing documents and the library Website with respect to environmental scanning and mar-keting of library services.The research questions are: How are the local community?s demands on the public li-brary being described in the governing document? How is the public library?s response to the demands of the local community being described in the operational plan? How are the demands of the local community, as shown in the governing document and the operational plan, re-flected in the marketing of library services on the library Website?Our conclusions are that:The demands of the local community are described in a general fashion in the governing document, but there is a lack of concrete political guidelines.The public library's response to the demands of the local commu-nity is described to some length in the operational plan, but not with respect to economical factors.The demands of the local community are reflected to some length in the marketing of library services on the library Website. Many of the overall themes that we identify in the governing document and the operational plan can be found in the marketing directed towards important target groups..

This bachelors thesis examines how av new musicfestival in Umea is communicated on thefestivals Website and how the communication is beeing percepted by people who have boughttickets to the festival and people who have chosen not to. The material is based on qualitativeinterviews with theese people and a discourse analysis of the Website. The methods beeingused in this thesis are discourse analysis and qualitative interviews. The interviews focuses ontwo groups, people who have bought tickets to the festival and the ones who has not. Theresults of the analysis shows that the Website uxufestival.se communicates the vision of aunique festival who brings people together.