The market of today consist of products/services who resemble each other, the differences are small. Their for it?s necessary for the companies to provide added values to the product so it will stand out from the rest of the products and lead to purchase. A well used strategy in the fashion industry is marketing with celebrities, this is considered successful because it brings attention and strengthening to the brand. Because of this, the strategy also branch out to other industries, but the question is if it?s as successful there? There?s also a serious down-side with the strategy and that is that there?s a great risk with using celebrities.

Today cultivation of cereal in Sweden has high costs for establishment in relation to the rest of the world, and if this cultivation will be able to continue, the farmers have to control their costs. It is important to see all costs, not the maximum harvest achieved, but the net result. All farmers have different conditions with respect to soil, direction of the farm and were the farm is located geographically. With the right knowledge and ambitions, we think most farmers could change to reduced tillage. In this paper we have tried to find out if reduced tillage is an alternative for farmers.

The aim of this study is to describe how two wage-earners experience and value their work. I chose a descriptive reserch approach and I conducted a qualitative study in the form of two interviews. I have applied two well-known theories from the field of social psychology ? the individualisation and Sence Of Coherence (SOC) ? to enhance my arguments and to improve my comprehension in the subjekt. The study reveals that my informants feel good and get motivated as wage-earners. By waged labor they feel securcity, meaningfullness, confirmation and belonging, which makes salaried work high valued.

The traditional view of maintenance is machine-based, where acute maintenance tasks are highly valued. Preventive maintenance is viewed as secondary and less desirable to work with. The more modern view is to regard maintenance as a process. The machine-driven tasks are still necessary but are viewed as a part of the big picture.The purpose of this study is to examine how to high light general difficulties concerning maintenance management to aid organizations to reflecting upon their own situation. The study is based upon a pilot study initiated by ProcessIT concerning relevant key figures in maintenance.

AbstractValue Added Tax, VAT, is a general consumption tax that is added to almost all consumption of goods and services. Despite the extensive work of harmonization of the VAT system relating to electronic services, it can be difficulties in determining the taxable land, something that could affect the internal market in a negative way. The Swedish companyStardollABwas double taxed on certain electronic services that they provided consumers in theUK. The problems that lead to double taxation must be identified to ensure free competition and free movement within the internal market. The principle of neutrality pervades the whole of the EU VAT system which can be derived from principles of the Treaty, establishing the common market, and the introduction of the VAT Directive.

This final project is an investigation about the responsibility in rooms where the walls and floors are exposed or partly exposed to irrigation of water, as a bathroom, laundry room and WC. The cost for all water damage is valued for 5 000 000 000 SEK each year. How is this possible with all information about the problem and good materials? Who is responsible? Incites had been made in the subject throw reading reports and participation in courses about how to make a room mention above. Discussions have been made with workers in the trade of making the walls waterproof.The conclusion in the rapport is about who´s responsible for the damages and will pay the cost of the renovation. The responsibility is discussed between the contractor and the insurance company.

Investeringsbedömning är inte bara kalkyleringar och beräkningar. Människor påverkar och styr de data som ligger till grund för beslutsfattande och dessa individer kan därmed styra processen mot sina egna mål. Studien fokuserar på ett kommunalt investeringsprojekt, uppförandet av Arena Vänersborg. Investeringsprocessen, från planering och budgetering till slutförande av projektet studerades. Kostnadsavvikelser och styrningen i processen undersöktes och analyserades.

This thesis aims to investigate the voting premium for companies differentiating voting rights between share classes on the Stockholm Stock Exchange. The voting premium represents the value of a vote attached to the share. The voting premium can be estimated from the price premium between two listed share classes with differentiated voting rights. Rydqvist's dissertation (1987) serves as a model for this study which investigates whether the theory of the so called "oceanic games", along with a proxy variable for cost of control, can predict the voting premium during 2010-2012. To the original model developed by Rydqvist, control variables for differences in liquidity between share classes are added to investigate for an increase in the explanatory power.

For a long time Lean has been a well-known concept among manufacturers. Theinterest of understanding Lean and the ability to implement it is common amongcompanies. The concept of Lean, used in the right way, can help companies to reducetheir lead times, their complexity and increase the efficiency of the working processes(Hyer och Wemmerlöv, 2002). Unfortunately the work towards increased efficiencyhas primarily been focused on manufacturing and plant work, resulting in that Leanhas been adjusted to these areas. The conclusion of this is that companies don´tprioritize to improve processes such as administrative ones.

The lack of fresh and clean water today causes severe problems, mostly in developing countries. Waterborne diseases like typhoid, cholera, amoebic dysentery and diarrhea create health problems and deaths among people. There is a need for low cost interventions like household-based water treatment and safe storage (HWTS). Solvatten AB is a Swedish company based in Stockholm. Their product, Solvatten, is a household water treatment unit that can treat water containing viruses, parasites and bacteria.

The aim of the essay was to describe what some young Swedish and Spanish people had to say about alcohol cultures. Some of the questions asked were: How are the alcohol cultures in Sweden and Spain described? What are the differences, and where do they come from? What would an ideal alcohol culture look like? The investigation also had a comparing angle, as I was interested in what the people valued in their own culture and in the others´. The result was that there hardly exist a perfect alcohol culture, but that the stricter Sweden as well as the liberal Spain both have positive and negative aspects. Differences in politics and culture seem to create variations in a society´s drinking customs.

Online social networks are a natural part of the lives of today?s western youth. Media and information literacy is a central part of research in Library and Information science and until now there has always been more focus on these subjects in a learning context rather than in an every day life context.The aim of this study is to further examine how adolescent boys value and trust the information they receive via Twitter in their personal lives, and how this effects their view of their environment. The study was done with a qualitative method, where we conducted interviews with six boys who were all born in 1997. The results showed that they knew how to react critically to information on Twitter.

SummaryIn the area to the east of Hue city, in Vietnam, lays Tam Giang lagoon, one of Asia's largest lagoons, with an area of 22,000 hectares. This lagoon is suitable for aquaculture. One reason for this is because the salinity differs from sweet to salty in different parts of the lagoon. The Vietnamese Government advocates an increase in environmentally-friendly aquaculture and the fish Siganus guttatus (Rabbit fish) is a candidate for this. This fish eats mainly algae and can be cultivated in a polyculture.

Background: Today, It?s not uncommon that international companies and organizations have a higher turnover than the GDP of developing countries. Consequently, this may suggest that the choices companies make in the context of their business has a great potential to influence the world from an economic, but also from a social and environmental standpoint. From this the notion emerged that companies have a responsibility, referred to as Corporate Social Responsibility (CSR). A clear definition of the CSR concept is difficult to find, more than 37 different definitions has been identified.

The purpose with this essay is to explore the importance of Corporate Social Responsibility (CSR) within the food industry. We have decided to focus on how five different ethical labels are communicated towards students and the standpoint of the study is the students understanding of the communication. The labels that we have chosen to examine in the study are KRAV, Fairtrade, Svanen, Ekologiskt Jordbruk and Rainforest Alliance. The primary research question in the study is? How are the students purchase behavior affected by ethical labels in the food industry??.Throughout the study we will refer to CSR-products as products are stamped with one or several of the named ethical labels.