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41780 Uppsatser om Värdeskapande inom e-business - Sida 25 av 2786

Marknadsundersökning : -En studie om Karlstads Kiropraktorklinik

Tendensen att försöka hitta de affÀrsmÀssiga argumenten (business case) för CSR (Corporate Social Responsibility eller företagens sociala ansvarstagande) började framtrÀda pÄ 1990-talet. VetenskapsmÀnnen insÄg dÄ att en enda forskningsdisciplin inte kan förklara hur företagens arbetssÀtt med CSR-frÄgor kan förbÀttra deras ?bottom line? och sÄledes bidra till en hÄllbar utveckling av samhÀllet. BÄde teoretiker och praktiker har vÀnt sin uppmÀrksamhet mot framgÄngsrika företag (bÀsta praxis).  I korthet innebÀr ett business case inom CSR ett besvarande av frÄgan ?Vilka fördelar har företagen och samhÀllet av CSR??.

Nationell kultur&Relationsmarknadsföring : Nationella kulturella olikheters betydelse i affÀrsrelationer mellan svenska och japanska affÀrsmÀn

The globalisation of the world is believed by some to homogenise individuals from different national cultures. However, the values and norms of an individual are deeply rooted in their national culture and are therefore difficult to change. Since birth these values and norms are learnt through interaction with others within a specific national culture. The differences in values of a national culture are shown in the cornerstones of the nation. These cornerstones are language, aesthetics, religion and social institutions.

Kunskapssystem - ett nytt sÀtt att betrakta företag

Title:Knowledge system - a new way of observe the company Authors:Malin PÀrmborn och Susanne Gidlöf Tutor:Anders Nilsson Department:Department of Business and Management Blekinge Institute of Technology Problem:How can processes of problem solving in a project contribute to generation of organizational knowledge in a knowledge company? Course:Master thesis in Business Economy Purpose:By describe the processes of problem solving in two different projects of our two chosen knowledge companies, we will clarify whether problem solving contributes to the generation of organizational knowledge. The purpose of this research is to increase the management consciousness concerning everyday processes that will contribute to the creation and transfer of knowledge. This is a condition to transfer human capital to structure capital and thereby decrease the company?s vulnerability. Approach:We gathered the data we needed through conversations and interviews with people on the two knowledge companies.

Going Green - Why and How Thule Should Make Environmental Issues a Part of Their Business

Problem: When opening a newspaper today there is a good chance that the headlines have something to do with recent developments in the global climate debate. This development is forcing companies to take action. The problem for many companies, including Thule, is that they are unaware of the environmental work conducted throughout their value chain and also what they need to do to become green. Thule, a company with a strong focus on profitability and growth, will not make environmental issues a part of their core strategy unless it can be shown that economic incentives exist. With this thesis we will try to build a case that will help Thule, and also other companies, see the possibilities a green venture brings with it.

Skogsentreprenad idag och i framtiden : en kvalitativ studie av skogsmaskinentreprenörersverksamhet och framtidsvisioner

The Department of Forest Products and Management, Swedish University of Agricultural Sciences has received means from Vinnova for a preliminary study of the organisation of logging work of today and how a better logging organisation should be brought about. This thesis reports results from qualitative interviews with nine forest machine contractors regarding the situation of their companies. The interviews have been analysed with respect to the genesis of the companies, which tasks they perform or that they could consider perform-ing, business relationships of the companies, relationships between the different partners of the companies, and the state of competition experienced by the contractors. The companies have developed either from the contractor previously being machine operator employee or from that the contractor in making has owned a machine and needed work. Their primary business is mechanised logging.

Samordnad varudistribution : JÀmförelse mellan tvÄ logistikmodeller med nulÀget i Sundsvalls Stenstad

As the cities are becoming more crowded, the urban distribution has become a major logistical challenge. Some commonproblems in the inner cities arelimited accessibility and idling. Many of Sweden's municipalities are above the limit values for PM10limit set by the EU.Sundsvall is one of these municipalities and has the vision to create a sustainable city and region. Sundsvall LogistikparkAB is part of an EU project, SMARTSET, which is collaborationbetween several cities in Europe. SMARTSETSundsvall is about to develop a market-based sustainable model for city logistics.

CleanTech - En utredning av historiska finansieringsmönster samt framtida kapitalbehov

Vi konstaterar att CleanTech-branschen historiskt sett Àrfinansierad i enlighet med pecking order teorin. I vÄr studieuppmÀrksammar vi Àven tecken pÄ en riskkapitalbrist inomCleanTech-branschen. Bristen beror till stor del pÄinformationsasymmetri, men Àven den i allmÀnhet högaaffÀrsrisken och den lÄnga investeringshorisonten. Vi framhÄllergenom detta resonemang förekomsten av ett finansiellt gapinom CleanTech-branschen. VÄr analys visar Àven attkapitalbehovet inom CleanTech-branschen Àr mycket stort ochatt Sverige har goda tillvÀxtmöjligheter inom CleanTech, menför att realisera dessa krÀvs en vÀl fungerande hemmamarknad..

Styrmekanismers funktion i relationsbyggande: En studie av ett relationsnÀtverk i verkstadsindustrin

The aim of this study has been to examine the role of control mechanisms when it comes to building relationships in a small business network. In order to reach this goal, we have performed a case study of a Swedish supplier of machines to the engineering industry, which acts as the exclusive representative of a foreign manufacturer on the Swedish market. Main results: A number of control mechanisms, both formal and informal, could be identified in the network. Their specific use, as well as relative importance differ between different actors in the network. In general, the importance of formal control mechanisms decreases as the relationship evolves over time and the importance of informal ones, mainly trust, increases in a corresponding manner..

Employer Branding ur ett segmenterings- och karriÀrmodellsperspektiv - hur ska SEB attrahera talangerna?

VÄr ambition Àr att bidra till en utveckling av SEBs Employer Branding genom en individanpassad segmentering och med det som utgÄngspunkt ta fram rekommendationer för vilka marknadsaktiviteter som ska utföras framöver. Det teoretiska syftet med vÄr uppsats Àr att tillföra ny generaliserbar kunskap inom Employer Branding genom att tillÀmpa en psykografisk modell vid analysen av SEB ? ett stort svenskt börsbolag inom finanssektorn..

TillvÀxt av solceller i fastighetsbranschen : Investeringar i smÄskaliga solcellsanlÀggningar ur ett nÀtverksperspektiv

AnvÀndningen av solceller har haft global exponentiell tillvÀxt sedan 2000-talet och mÄnga experter menar att solceller har stor potential att utvecklas. PÄ den svenska elmarknaden bidrar solceller dock med en försumbar andel pÄ endast 0,01 %. En av fördelarna med solceller Àr att de kan nyttja ytor effektivt genom att appliceras pÄ eller integreras i byggnader, vilket har skapat ett intresse hos fastighetsÀgare. Denna studie avser att studera samspelet mellan aktörerna i processen bakom solcellsinvesteringar samt hur interaktionen skapar vÀrde för involverade aktörer. Detta studeras för att utreda vilka faktorer som kan pÄverka tillvÀxten av solceller pÄ den svenska elmarknaden.

Skapa och leverera kundvÀrde i ett teknikkonsultföretag /

The increased specialisation and complexity in products and services has created the need for Swedish companies to focus more on their core businesses. This has resulted in them opting to buy services and products that lie outside of their core business from consultancy businesses or other types of suppliers. When companies describe their offers in internal and external marketing it is done often in terms of company or service attributes that are not based on customer value or offered value for the customer. The reason for this is that companies have not adapted their services to the different needs of their customers. As a result of this, they run the risk of offering the same services as their competitors and communicate values that the customers either do not understand or experience as value adding. By using the theory on the data collection from the case company we have an understanding and shown how the customer values can be developed from a service company?s internal and external prerequisites and competitive advantages.

Det binÀra guldet : en uppsats om big data och analytics

Syftet med denna studie Àr att utreda begreppen big data och analytics. UtifrÄn vetenskapliga teorier om begreppen undersöks hur konsultföretag uppfattar och anvÀnder sig av big data och analytics. För att skapa en nyanserad bild har Àven en organisation inom vÄrden undersökts för att fÄ kunskap om hur de kan dra nytta av big data och analytics. Ett antal viktiga svÄrigheter och framgÄngsfaktorer kopplade till bÄda begreppen presenteras. De svÄrigheterna kopplas sedan ihop med en framgÄngsfaktor som anses kunna bidra till att lösa det problemet.

Upplevelser av rektorsrollen : en studie av tre rektorer

 This report is about the principle and his / her role at the school it?s also about how the principle understands the role, its expectations and the demands connected. The facts are based on deep detailed interviews with three different principles. The theoretical approach is coming from ?hermeneutiken? and ?Gadamers? ideas regarding how an individual is creating the world and the surroundings to act within.

Om att kreativt charma B2B

Previous research has recognized that advertising creativity can result in positive signaling effects for consumers, thus proving creativity to be a useful tool and not a wasteful effort within marketing. However, research within this matter has only lightly touched upon the outcome of signaling effects within a business-to-business context. Since other implications prevail within a B2B market - for instance the professional position in which individuals act, the existence of buying centers, and the heavy weight placed on most decisions - the conception and influence of advertising creativity may be altered. This paper aims to give an overview of whether increased advertising creativity results in positive signaling effects among individuals employed within a B2B context. Furthermore, the paper aspires to examine the potential influence of aspects prevailing within B2B markets, such as the need for contemplating the desires of numerous individuals involved, on the outcome of advertising creativity.

Utveckling av affÀrsmodeller pÄ laddningsmarknaden : En studie av elbilsladdning i Sverige

This paper covers a study of the Swedish charging market for electric vehicles from both the perspective of stakeholders and car owners. By interviewing representatives of four key stakeholders on the market; commercial parkings, malls, service stations and working places, data regarding their business models of today is examined. At present electricity is provided for free, but all stakeholder point out that this business model is not sustainable in the long run. The result of the interviews shows that electricity won?t be offered for free in the future ? the question is which factors affect how long it will take for the different stakeholders to find a suitable business model.

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