Introduction: For the adolescent to be diagnosed with cancer could be turbulent and life may end up in tatters. A cancer diagnose affects the adolescents' relationships with parents, friends and new acquaintances. For teens that are affected by cancer, losing peer relations are a great fear and to maintain friendship can be one of several challenges during this period.Purpose: The purpose of the study is to describe adolescents' experiences of peer relations after being diagnosed with cancer.Method: Qualitative interviews with four adolescents were conducted and collected data were analyzed using a qualitative content analysis.Findings: The result shows that peer relations got affected in both positive and negative ways. This is reported in three categories; ?Losing friends?, ?Friends matter? and ?Changed friendship?.

ABSTRACT TitelDen digitala kaffestugans gråzon- En beskrivande studie om läkemedelsbranschens användning av sociala medier FörfattareLouise Ottosson & Rebecka Hoberg HandledareEmma Håkansson KursMedie- och kommunikationsvetenskap GR (C), C-uppsats 15 hp, HT2010 SyfteStudien syftar till att beskriva hur läkemedelsbranschen använder sig av sociala medier utifrånde förutsättningar branschen har.Teoretiskt perspektivDen teoretiska grunden i denna studie bygger på Issues Management och Publics kopplat till Det nya medielandskapet. MetodStudien har genomförts med kvalitativa samtalsintervjuer med sex styckenkommunikationschefer inom läkemedelsbranschen. ResultatResultatet tyder på att läkemedelsbranschen har insett att sociala medier är en viktig del förbranschen i både omvärldsbevakningssyfte och för att interagera med publics. Dock har intesociala medier en framträdande roll i den dagliga omvärldsbevakningen men sociala medierhar en desto större del i branschens samarbete med patientföreningar. I användandet avsociala medier handlar det främst om att informera eller sprida sitt budskap för att förebyggaryktesspridning. På grund av lagen kan inte läkemedelsbranschen ta del av del av den dialogsom sociala medier erbjuder men i samarbete med patientföreningar har man hittat ett sätt attändå föra en dialog med publics. NyckelordPublic Relations, Sociala medier, Issues Management, Läkemedel, Omvärldsbevakning.

Since the 1980s, the management philosophy New Public Management has resulted in major changes in the public administration system in several countries, especially in the West. A market oriented approach and an increased focus on performance measurement are ideals that are salient in these changes. The aim of this bachelor thesis is to examine the management philosophy?s influence on international relations through a critical analysis of some of its ideals in the management of international development cooperation, where effectiveness, quality, and results have been new dominant concepts. Through a qualitative content analysis of a Swedish Communication from 2014 ? the Aid Policy Framework ? and a debate in the Swedish parliament where this Communication was discussed, different themes that reflect the strategy of so called results based management in Sweden are identified.

In the new media society, social media has become an important part of many organizations' daily lives. Organizations, whether public or private, must be where their audience is and many times, these can be found on social media channels like Facebook. Leading researchers in the fields of crisis communication and relationship management believe that social media is a great tool for managing relationships between an organization and its' public, whether it's before, during or after a crisis.The purpose of this study is to examine how the Karlstad municipality use Facebook to manage civic relations before, during and after a crisis. The municipality's approach will be compared to the citizens' experiences of the municipality's communication in different stages of a crisis.The theoretical framework used in this essay is the research on crisis communication and relationship management. How these two frameworks can be integrated with social media like Facebook, is an important part of understanding how the Karlstad municipality make use of Facebook to manage civic relations and communicate before, during and after a crisis.The empirical study consists of a qualitative interview, two qualitative content analysis and an online survey.

Syftet med det här arbetet är att få reda på hur barn, femåringar respektive sjuåringar, märker av genusperspektivet i reklam riktad till dem. Jag har använt mig av gruppintervjuer där jag tillsammans med barn undersökt hur barn reflekterar över genusperspektivet i reklamen riktad till barn. Frågeställningarna har undersökts genom fem olika reklamavsnitt som vänder sig till barn. Uppsatsens teoretiska perspektiv vilar på en grund från genusvetenskapen och socialiseringsprocessen. Resultatet av min analys där jag använt mig av gruppintervjuer, visar att barn ser genusperspektivet och enligt femåringarna så är det färgen som mest visar vem reklamen är riktad till.

Title: Law of Marketing ? A Descriptive Study of Marketing in Sweden and Italy with focal point on TV-commercials(Marknadsföringsrätt ? En deskriptiv studie av marknadsföring I Sverig och Italien med inriktning på TV-reklam) Number of pages: 34 Author: Astrid Lidman Tutor: Göran Svensson Course: Media and Communication C Period: Fall -09 University: Division of Media and Communication, Department of Information Science, Uppsala University Purpose/Aim: My goal with this study is to see the differences and similarities that can be found in the Swedish and Italian Law of Marketing. I want to compare the results to see how our different laws are still able to reach the same results concerning the protecting of our public from bad advertisement. Material/Methods: I?ve been reading laws concerning marketing. I started out my research from different commissions from EU.

Similarities in earlier research between leadership styles and communication forms were found, partly concerning relations and partly concerning work assignments. Our approach was based on the notion that there could be a correlation between the manager2019s choice of communication mode (informal/formal) and leadership style i.e. Relation-Oriented Behaviour Leadership style/Task-Oriented Behaviour Leadership style. A gender perspective was used in the research. The method was quantitative with a questionnaire to women managers (N=78) in the private and the public sectors.

AbstractAuthor: Sofie JakobssonCourse: Media and Communication Studies CUniversity: Division of Media and Communication, Department of Information Science, Uppsala UniversityPeriod: Spring 2012Key words: Job ads, Professional Communicator, Public Relations Officer, Trait Theory, Five Factor Theory, Big Five, personal traits, work tasks.Title: The Independent Specialist. A study of requested personal types in Professional Communicators.Number of pages: 35Purpose/ Aim: The study aims to evaluate what kind of personality type that would make a good fit for a Professional Communicator. The study examines personal traits and work tasks that are presented in job ads for Professional Communicators in Sweden today. From this material the author wants to calculate what kind of personal type that characterize the profession with the help of the Big Five theory.Material/ Method: Quantitative research method based on job ads.Main results: The study shows that personal traits that employers look for in Professional Communicators today are mainly traits from the Conscientiousness group with characteristics such as independent, structured and planning. The second biggest personality group is Extraversion where personal traits like driving, outgoing and social were put.

In public relations and marketing, lawsuits traditionally connote crisis. The purpose of this study is to explore the design and critical considerations concerning risks and opportunities when companies voluntarily initiate lawsuits with the partial aim to get publicity in the mass media. In the following paper, the communicative aspects of two such Swedish cases in the European Court of Justice are studied?a large corporation challenging the Swedish monopoly on gambling and a small company challenging the government on their restrictions for individuals to import alcoholic beverages. The case studies have been conducted through interviews, analysis of legal acts and press articles.

With this master thesis we wanted to find out in which way the concept of public service is connected to different perspectives, ideals, visions of the future and forms of organizations. The purpose with our thesis was to do an analysis of different concepts regarding to public service. To the analysis of concepts we used Swedish newspapers and analysed the issue of public service that had been discussed in articles written during the last five years. From this material and other papers about public service we developed a model of public service ideals. We wanted to find out what the different perspectives thought about the Swedish television and their commission.

Title: ?...baby, I´m the worrying kind.? - A quantitative analysis of the relation between TV news consumption and worry of crime.Authors: Maria Askerfjord Sundeby and Jennifer RochetteYear: Autumn 2014Level: Bachelor degreeDepartment: Department of Journalism, Media and Communication, Göteborgs universitet.Supervisor: Adam ShehataSummary: The aim of this thesis is to analyze the relations between worry of crime, both societal and personal, and consumption of news from the Swedish TV-channels SVT (public service) and TV4 (commercial). The cultivation theory claims that it is just the amount of TV that shows an effect on consumers and their perception of reality, like for example the mean world syndrome. But the theory has been criticized for not considering the possible effects that are actually related to other variables. These variables have weakened or totally eliminated the effects, previously explainedby TV, in later control studies of the cultivation theory.

Konkurrensen på dagens marknad ser i dag annorlunda ut än vad den gjorde förr. Vi har fått fler och rörligare kunder och vi har fått in fler och större aktörer på marknaden. Dessa faktorer påverkar i dag handeln för småföretagare på den lokala marknaden. Att i dag kunna hävda sig på marknaden är svårt för små företag då de ofta inte har tillräckligt med resurser såsom pengar och kunskap om hur man når konsumenterna. Detta gör att de ofta blir lidande till fördel för de stora företagen på marknaden.

Investor Relations har under de senaste 20 åren fått en allt starkare betydelse för börsnoterade företag. Öppnare marknader och fler intressenter har skapat större krav på företag att tydligt kommunicera sin finansiella ställning. Investor Relations är funktionen i företag som skall möta detta krav. Studier kring asymmetrisk information har visat att skillnader i informationstillgång påverkar aktiepriset negativt. Investor Relations kan motverka denna effekt.

Marknadsföring har tidigare varit mest använd inom företagssektorn. På senare tid har marknadsföringen börjat bli en allt viktigare del för icke kommersiella och ideella organisationer. En viktig del i marknadsföringen är kommunikationen, eftersom det bara är den som kan nå ut med information. Det är viktigt att ha en strategi för sin kommunikation, på grund av att kommunikationen har blivit mer komplex. Marknadskommunikation är ett handhavande genom vilket en organisation kommer i dialog med allmänheten.

The aim of this Master?s thesis is to examine the professional discourses that can be identified in the public library field. My main focus is to look at the professional views on the added value of public library. Questions posed in this study are: how does the professional language look when it comes of speaking and reasoning about the public librarys added value and function, which discourses can be identified in the professional language about the public library, what could the discourses entail for the future of public library? The empirical data consist of four interviews where the respondents have been constituted by public librarians.