
Sökresultat:
903 Uppsatser om Title Deeds - Sida 29 av 61
Produktplacering i tv : En studie om skillnaden mellan teori och praktik
Title: Communicate ? to provide an opportunity Authors: Ida Eriksson & Petra LindbergTutor: Johan Grinbergs, Mälardalen UniversityExaminer: Cecilia LindhSubject: Bachelor's essay, Business AdministrationKeywords: communication, internal communication, channels, communication models, communication theory, information, organizationPurposeThe idea of this study was to describe how ABB Sweden?s internal communication and information appeared in Västerås. The aim is also to see what tools and channels they use to communicate information internally and see how employees perceive them in Västerås.MethodWe have read literature in form of books and articles that discuss theories on the subject communication including internal communication, channels and tools. Interviews were conducted with employees of ABB and were to serve as the basis for our empirical work. A survey by the Communication Center was made in the spring 2010 and was also the basis for our empirical work.ConclusionsThe communication has been increasingly from one-to two-way communication. To get a functioning organization, it is required that the internal communication in the first place will work.
Valet påverkar utseendet : Värdering av förvaltningsfastigheter till anskaffningsvärde eller verkligt värde?
AbstractMaster thesis of one year in Business Administration, Swedish Business School at Örebro university,Marketing, HT 2011.Authors: Grunér, Linus and Malm, Ludwig Tutor:Pia Lindell Title:Brand building and creating relationships ? A study of a small business in the B2B market Keywords:Brand building, business relationships, SME, B2B. Problem:How does a small business in the B2B market work with brand building and creating relationships? What critical factors can be identified regarding the process of relationship-building and brand building within the context of a small business in the B2B market? Research objective:The purpose of this study is to use existing research to create understanding for how a company in the B2B market is working with relationship-building and brand building. The study also aims to identify any critical factors concerning the process of relationship-building and brand building.
ATT VÄCKA KONSUMENTERS UPPMÄRKSAMHET I ETT REKLAMFYLLT SAMHÄLLE : - Från ett företagsperspektiv
AbstractTitle: To attract costumers attention in a advertisingfilled community- From a company view Authors: Kerstin Ivarson and Diana Kuttner Advisor: Navid Ghannad. Level: Bachelor thesis in Marketing, (15 Swedish credits), Spring 2009 Key words: Media, media noice, communication tool, communication chanel, startling, advertising, advertisingfilled, message Question: How does the message from companies reach out to the customers in a advertisingfilled community? Purpose: To examine how the companies should use marketing to attract attention in a fast developed community and in that way reach the customers. Theoretical framework: The theory describes the media develop and the effective parts of different media channels. How the media noice looks today and how the customers choose with emotion and needs. Methodology: We used a deductive approach as a starting point and after that study five different companies in border of media, advertising and event. Empirical framework: Based on theory have we study five companies, Starcom, Picnic kommunikation AB, Klassons Mediabyrå, 7billion and Hansens. All companies are in the border of media, advertising and event. Conclusions: The most important of our study of marketing is to proceed from the potential customers needs because the advertising is very individual. To catch the customers attention is new, fast and effective communication channels very important.
Balansgången mellan forskning och praktik : En kvalitativ studie av familjebehandlares kunskapsinhämtning- och tillämpning i evidensbaserad praktik.
AbstractAuthors: Carolina Magnusson and Johanna MagnussonTitle: The balance between research and practice. A study of family therapist?s knowledge retrieval and the application of evidence-based practice.Supervisor: Jan Petersson Assessor: Peter HultgrenDuring our research we discovered that a very small amount of research had been conducted about the effect of the social services. It inspired us to fulfill this study. The aim of the study is to describe and analyze what knowledge family therapists in two Swedish municipalities use in family therapy work.
?SOLO har fått en lillasyster!? : - En undersökning om hur formen och innehållet skiljer sig mellan tidningarna Solo och Solo G
Abstract:Title: ?Solo has got a little sister! ? A study how the form and content differ between the magazines Solo and Solo G(Solo har fått en lillasyster! ? En studie om hur formen och innehållet skiljer sig emellan tidningarna Solo och Solo G)Number of pages: 37 pagesAuthor: Johanna LaurellTutor: Göran SvenssonCourse: Media and communication studies CPeriod: Autumn term 2005University: Division of Media and Communication, Departement of Information Science, Uppsala University.Pupose/Aim: This essay aims to investigate how the form and content in the magazine Solo G, which direct to a younger target group, differ from the magazine Solo which directs to an older target group. In this analyse of form and content have I also chose to study how the magazine present femininity and how this affect the female identity.Material/Method: The material consists of 4 magazines from Solo and Solo G during 2005. A qualitative text analysis has then been used as a method of analysing the material.Main results: Solo G focuses a lot more on celebrities than Solo. Solo G uses the celebrities as role models to the youth to look up to.
En rörig historia : en fallstudie över Secorocs processflöde av DTH-rör
Abstract Title: A messy story ? a case study of Secorocs process flow of DTH-pipes Presentation date: 2010-06-02 Course: Bachelor thesis in businessAuthor: Kristoffer ForsmanAdvisor: Kjell GustafssonKeywords: Management control, process control, lean production, process flow analysisPurpose: The purpose of this bachelor thesis is to develop an overview of the process flow for a specific product, and with the help of this mapping based on a lean production philosophy show possible improvement proposals and how these can lead to a more efficient process flow.Methodology: I have used a case study of Secorocs DTH-pipes and my primary data are gathered through interviews and observations. I have used theoretical framework to establish a process flow analysis. This is to obtain data on process activities and whether they are creating value or not. This leads to a current mapping of the situation in Secoroc on DTH-pipes and then analyzed and suggestions for improvement are developed.Conclusions: That by using the above mentioned mapping of process flow of DTH-pipes, problem areas could be illustrated.
Hur har IAS 38 påverkat stora och små företags redovisning? : En undersökning om skillnader mellan stora och små företags nyckeltal
AbstractTitle: How has IAS 38 affected accounting in small and large companies?A study of the differences in the accounting of financial ratios between small and large companies.Authors: Jasmine Choudrey & Rana QadriMain Course: Business EconomicsThe aim of this study is to make a comparative examination between small and large companies in Sweden and to analyse how accounting of intangible assets has been affected or changed due to the introduction of the new accounting recommendations and IAS 38.Main theory: There are no theories available on these type of researches due to the fact that the introduction of the IFRS is relatively new. Instead the essay discusses facts about the financial ratios and IFRS as a starting point for the study.Method: The examination will be a combination of both quantitative and qualitative techniques. The quantitative part will be based on statistics and financial ratios from the different companies annual reports. These financial ratios will be analyzed by performing a confidence interval.
Implementeringsprocessen av etiska riktlinjer : En kvalitativ studie av den svenska försäkringsbranschen
Level:This is a final thesis for a bachelor degree in Business Administration. The thesis is orientedin the field of marketing and written at the University of Gavle.Authors:Caroline Gustafsson & Caroline Tell LjungbergDate:May 2014Tutors:Lars-Johan Åge, Jonas Molin & Jens Eklinder-FrickTitle:The implementation process of ethical guidelines ? A qualitative study of the Swedishinsurance industryPurpose:The aim of this study is to create an understanding of different approaches to design andimplement organizational guidelines / codes to help the employees to behave ethically and deal withethical dilemmas.Method:By starting from the study's aim, it was appropriate to use a qualitative approach toconducting the survey. The study's empirical study consisted of semi-structured interviews. Weinterviewed ten companies in the Swedish insurance industry.
Mer än en snygg skylt på fasaden : Svenska lärosätens varumärkesarbete
Title: Management control of facility efficiency in municipalities - A case study of Halmstad municipalityLevel: BachelorSeminar date: 2012-05-31Authors: Markus Nilsson & Sara MattssonAdvisor: Sven-Ola CarlssonKey words: Control management in municipality, facility efficiency, management by objectives, internal rents and incentivesBackground: The public sector owns and manages a large property portfolio and in the municipalities, the properties are always a big cost item. Because of the outside world changes and the public interest, the properties should be used as efficiently as possible.Purpose: The purpose of this paper is to describe how control management of facilities looks like a municipality. The paper also seeks to explain how employees work to make the facilities more efficient in a municipality.Methodology: The authors use a qualitative method with open interviews.Theoretical perspectives: The choice of theory was made with the field of management control and facility efficiency in mind. The theory therefore includes management by objectives, internal rents and reward systems, motivation and communication within organizations.Empirical foundation: The organization has undergone a reorganization 2010/2011. There are no clear incentives to reduce facility costs.
En upptäcktsfärd på tredje våningen : En fallstudie i hur ungdomsombuden på Kalmar kommun kommunicerar med kommunens ungdomar
Authors: Linda Olsson & Dennis A?stro?m Title: A journey of discovery on the third floor ? A case study in how juvenile agents in the municipality of Kalmar communicate with its young people Level: BA Thesis in Media and Communication Studies Location: Linnaeus University Language: Swedish Number of pages: 60Introduction: The participation amongst young people regarding political, democratic and society related questions is through an investigation confirmed not being high enough. Within the municipality of Kalmar, juvenile agents work as a link between young people and the opportunities that the municipality provides. To create this link with young people, communication is essential.Purpose: The purpose of this paper is to create an understanding of how the juvenile agents work in order to create and maintain communication with young people. The purpose is also to evaluate the result of the information campaign they executed in 2011.Methodology: For this paper we had a hermeneutic approach with an inductive viewpoint.
Bemötande inom socialtjänsten : En kvalitativ intervjustudie om socialtjänstens bemötande gentemot unga lagöverträdare
Author: Nina Ekberg and Therese LjungTitle - Within the social services approach: A qualitative interview study of the social services attitudes towards young offendersSupervisor: Melker LaboryAssessor: Ulf DruggeThe purpose of this study was to see the social workers attitude towards young offenders and how this can affect the teenagers. The theoretical perspectives have been the theory of street-Level Bureaucracy, social constructivism and Stages of change. The material has been collected through qualitative semi-structured interviews and email-interviews with the social workers. The aim of this study was to examine if the social workers uses their theoretical experiences about their attitudes in their practical work and if their response can raise or reduce the young offenders motivation to change their behaviour. To collect information it was chosen that this study would only concentrate on the social workers opinions.
Barn- och ungdomshockey utifrån ett tränarperspektiv : En kvalitativ studie om tränarnas uppfattningar om barn- och ungdomshockey
Abstract________________________________________________________________Författare/Author Richard TähtinenTitel/Title Youth hockey from a coach perspective. A qualitative study about coaches´appreciations concerning youth hockeyThe aim with this study is to strengthen the knowledge about coaches´ appreciationsconcerning youth hockey. This study contains interviews with three leaders that operate onthe strategic level within youth hockey and three coaches working with youth players in theages of 11 and 12. I have divided my main results into 4 categories, based on an earlier studyfrom Karin Redelius (2002). These categories include the following themes:1) Competition on the good and the bad2) The importance of winning3) Shake-out versus sports on children’s terms4) Instruction, play and learningThe main conclusions in this study show that leaders on the strategic level appreciate youthhockey in a very similar way.
Handla hos oss - så klimatkompenserar vi! : Hur stora välkända företag påverkar sina konsumenters inställning mot deras varumärke med hjälp av grön marknadsföring och CSR.
Title: Shop at us ? and we?ll carbon offset! ? How large and well-known companies affect consumers feelings towards their brand by using green marketing and CSR.Authors: Emilie Jäfvert & Carolin RuthbergAdvisor: Christine TidåsenLevel: Bachelor thesis in Marketing, (15 Swedish credits), Spring 2011Keywords: Green marketing, CSR and branding.Question: How do large and well known companies affect their customer?s view towards their brand by using green marketing and CSR?Purpose: The purpose of this thesis is to investigate how high consumer?s value companies who works with green marketing and CSR, and also to find out how it affects the company brand.Method: We have chosen to do a qualitative research with a deductive approach. We have done five open interviews with companies and ten open interviews with consumers to conduct our research.Theoretical framework: Our theoretical framework includes four different areas; CSR- Corporate Social Responsibility, green marketing, brands and consumers. These sub-chapters include theories that will help the reader get a better understanding of the areas.Empirical studies: We have gathered empirical data by multiple open interviews. Two of the five interviews with the companies were face-to-face, two via email and one over the phone.
Byggnadsarbetarens syn på att bli involverad i projekteringen : En intervjustudie i byggprojekt
Title Becoming involved in the planning process - from the construction workers perspective.University/Institution Halmstad UniversityKeywordsEmpowerment through participation, construction workers involvement in decision making in the planning process, knowledge management and communication in the planning process, partnering, human resource managementAimThe aim of this bachelor thesis is to provide knowledge and examine how construction workers perceive involvement in the planning process of partnering projects, what they can contribute and what they get out of the planning process.Methodology The study was conducted with a qualitative approach in the form of semi-structured interviews. The interview studie consist of 10 interviews with construction workers who are specially educated in participating in the planning process at the company ByggDialog AB.ConclusionAll respondents are positive to be involved in the planning process. The main advantages they can see is that they are able to influence technical solutions and methods that will be used later on in the production. Therefore it is important to consider when construction workers should be involved in the planning process so that they get the chance to influence in this decisions.When it comes to the decision making the construction workers should be involved in the decisions that are related to their tasks in the production such as technical solutions, choice of methods and materials. Their main duties and working hours should be in the production.Involvement in planning does not automatically mean that the construction workers are involved in the decision making, it is up to them how much they participate.
Första linjens chefer, administration och New Public Management : En studie av New Public Managements inverkan på första linjens chefers administrativa arbete i vården
Title: First line management, administration and New Public Management Level: Final assignment for Bachelor Degree in Business Administration, 15hp.Author: Patrik Jansson & Victor HolmlundSupervisor: Pär Vilhelmson, Kristina Mickelsson & Elena AhmadiDate: 2015 - May Aim: The purpose of this study is to increase the understanding of how first line management in public organizations is effected by New Public Management related reforms and how they handle related administrative tasks. Method: The study is based on a deductive and qualitative methodology. We conducted 10 semi-structured interviews with first line managers in Swedish public healthcare organizations. A result is reached by a thematically constructed analysis were citations are presented and analyzed. Result & Conclusions: The study shows through the model that has been used that first line managers are highly affected by administrative tasks that can be linked to New Public Management. The participant managers see these related tasks as important for the organizations and natural in their profession. Contribution of the thesis: The study contributes with an increased understanding of the managing of first line managers and how it is affected by New Public Management related administration through a perspective that is lacking in previous research. The new perspective gives a nuanced view of the manager?s role as administrators and gives rise to suggestions of future research. Key words: New Public Management, Administration, First Line Managers, Healthcare..