This essay ventilates the relatively new phenomenon employer branding. Due to societal changes, such as demographical and financial changes, the labour market in Sweden has changed. It is evident that an increasing number of organisations need to put more of an effort in their methods of attracting talent and retaining competence within the organisation. By a case study based on five interviews, the purpose of the study was to compare literature and practice to see how well they compare as well as how employer branding bring about different aspects of the effect. There was also an ambition to highlight aspects of employer branding considered important to have in mind when undertaking an employer branding exercise.

Immersion is a construct that measures how deeply engrossed a user is with any mediated situation. In the field of game design, immersion is a significant aspect of what makes a game enticing, and as such it is of pivotal importance to create and maintain it to keep the player's mind off the real world while inside the confines of a game framework. According to the GameFlow theory, it is one of seven key tenets of evaluating and implementing a successful game design. Yet, certain multiplayer online games are designed in a fashion that in some cases seem to break immersion, where the player is frequently put out of action, sometimes for minutes on end. In this study, using online questionnaires, we discover that players, despite claims otherwise, seem to be in several ways affected negatively by this breaking of immersion.

The purpose of this study is, on the basis of institutional theory, to contribute with moreunderstanding about resistance to management accounting change and also to survey reasonsfor the resistance and how to cope with the resistance.The study is a qualitative case study and semi-structured interviews have been used tocomplement the study?s theoretical area, consisting of scientific articles.The conclusion from the study is that resistance to management accounting change can beunderstood and explained by the institutions of each organisation and its underlying structures. Afurther conclusion is, with the structures in mind there are many reasons for resistance and alsomany ways to cope with the resistance. A model has been produced in purpose to createunderstanding and to survey the resistance to management accounting change..

The purpose of this study is to investigate the tendencies among pupils concerning their attitudes towards History and some of the stated goals in the present and in the proposed course plan of History, since there is, probably, a change coming in 2011. The study is built on questionnaires answered by one hundred pupils at a Swedish upper-secondary-school. The results point to the fact that most of these pupils like history, but still they do not wish to make it an obligatory subject, which is a government proposal at the moment. Furthermore, the answers about sources, democracy, the use of History and the consciousness about History, have a clear tendency; there have been too little education about these areas during the pupils former nine years in school, still the pupils think that these are important areas to work with. Moreover, this study shows a disheartening picture when it comes to pupils knowledge of their cultural heritage. Only half of the pupils know which century Gustav Vasa lived in and just a third know what year universal suffrage was introduced in Sweden, two facts that ought to be set in most Swedes? mind..

ABSTRACT Title:                         Lucrative dealsHow service offers and its clients is forms by Optional Framing                 Level:                       Bachelor, Business AdministrationAuthor:                     Gabriel Krogius, Mikaela SörensenSupervisor:              Jonas Kågström, department of economicsDate:                         2013, AugustIntroduction:           That the human mind may be directed by how an offer is designed is not news. However, what is new in the following thesis is whether a person is affected in the case of a service rather than, as previously research, a physical product. Does a person find it harder to separate with something rather than to add an option?Aim:                          The aim for this thesis is to examine how Optional Framing has affection on service offerings/companies, and in this case on real estate brokerage services. Is it, as earlier, when the human can form her own offer, the final price ends up higher when she is about to add options than removing them?Method:                    The thesis emanates to achieve earlier results where the difference in this case is that our thesis is targeting service offerings.

The main aim of this research was to investigate four humour styles, affiliative, self-enhancing, aggressive, and self-defeating humour, and compare these with emotional perception. Forty-eight persons took part in the research, 27 women and 21 men living in the southern part of Sweden. Two humour tests were used: the Humour Scale Questionnaire ? HSQ, with 32 items, and a newly composed video test, assembled after pilot testing from 26 video clips, the Humour Video Questionnaire ? HVQ. To measure perception and interpretation of emotion, the revised version of the ?Reading the Mind in the Eyes? Test was used.

The advantage and the possibility of keeping track of a number of vehicles to make work practice more effective and smooth is today a favorable choice for Visual Units Logistics customers. We?ve been evaluating the software and trying to take it one step further and letting not only the individual user, but maybe, the company as a whole benefit from its advantages. This has been done by using methods like letting ourselves get to know the software, user case studies, workplace studies, interviews and future workshops. This resulted in a prototype introducing a new function designed with all collected data in mind trying to make the software, Visual Units Logistics, even more effective for the every day work practice of the user.

Amyotrophic lateral sclerosis is a progressive neurological disease which causes a slow degeneration of the body. Living with this disease means being exposed to severe strain and every day could bring new losses. Amyotrophic lateral sclerosis does not cause any harm to the intellect, the mind remains unaffected. The aim of this study was to achieve an understanding, and to shed light on the nature of positive life experiences of people living with amyotrophic lateral sclerosis. This literature study is based on detailed examination of three person's narrations taken from their autobiography and biographies.

Amyotrophic lateral sclerosis is a progressive neurological disease which causes a slow degeneration of the body. Living with this disease means being exposed to severe strain and every day could bring new losses. Amyotrophic lateral sclerosis does not cause any harm to the intellect, the mind remains unaffected. The aim of this study was to achieve an understanding, and to shed light on the nature of positive life experiences of people living with amyotrophic lateral sclerosis. This literature study is based on detailed examination of three person's narrations taken from their autobiography and biographies.

Bright Chest of DrawersThis project derives from a fascination of spaces which withonly light and shadow withhold a narrative value, which createsemotions and experiences with a minimum of objects. Iwanted to invesitigate light and lighting, and create a productthat can change the mood and experience of a spatial enviromentwith light. Questions I asked myself was: How do I relateto the spatial limitations that arise? How can I, with light asmy tool, give form to an immaterial value or state of mind?Will the object that illuminates be the most important factorof communication and meaning when I want to tell a story, oris it the light itself?The result became a chest of drawers that is lighted up frominside when you open the drawers. It serves a function as a unitfor storage of objects, but also makes us reflect of the importanceof objects, of how we define a spatial enviroment, andwhat we consider as private spaces in our home..

In this paper we examine how young women present themselves on their weblogs. The main purpose of this study is to get their own opinions and thoughts about their own blogging, to see if we can find norms for how they present themselves and how the presentation online matches themselves offline. We put this in relation to information technologies, social software and Computer mediated communication, CMC. It´s also in our interest to see how the phenomenon of blogs, its role and methods of communication have changed and developed in the last few years, and whether there are differences in the way people use it according to age. The major finding is that, unlike previous research, the women in our study tend to be themselves in their weblogs and they do not manipulate their identities.

 The purpose of this study is to investigate the attitude to and experience of information and communication technology (ICT) in teachers teaching and what motivates them. The study is qualitative and its research material is based on interviews. There are eight interviews and they where carried out at one school with a stated IT profile and at another school without a stated IT profile. The two schools are located in different municipalities, but both are secondary schools. The result shows that there are differences in attitude between the two schools. The school with a stated IT profile seems to have a more open mind of using ICT when teaching, but both schools sees the lack of availability as one of the main hindrance for using it. None of the participating teachers saw themselves as controlled to use ICT in their teaching.

With a new digital world that runs parallel with our physical one, we are also facing a new type of architecture and new materials that this new architecture is built on. In this thesis I examine pixels and vectors, two of the digital materials used to create pictures. By approaching them as digital materials, I have mapped their different qualities, when and where one or the other is more or less applicable and the reason behind it. My main research question asked was the following: Are the (digital) materials challenged outside their primary fields of application, and in that case, in which way? With this question in mind, I carried out a semiotic picture analysis on four pictures, later on dividing them into four different categories, based on their different qualities and their ability to deliver information.

That all children today receive the opportunity to explore all of their capabilities is not certain at all preschools. Today there are preschools that are not able to work actively to explore the children's abilities because the large number of children and not enough teachers. Therefore I want to find out with my research how the educators would react when there is a crisis with the youngest children, the toddlers. I also want to find out different ways of acting in everyday situations at the preschool and why the teachers act in that way. I have relied on qualitative methods and I have used the critical incident method in my study.

That all children today receive the opportunity to explore all of their capabilities is not certain at all preschools. Today there are preschools that are not able to work actively to explore the children's abilities because the large number of children and not enough teachers. Therefore I want to find out with my research how the educators would react when there is a crisis with the youngest children, the toddlers. I also want to find out different ways of acting in everyday situations at the preschool and why the teachers act in that way. I have relied on qualitative methods and I have used the critical incident method in my study.