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6483 Uppsatser om The changed media landscape - Sida 44 av 433

Sociala medier : Arbetsgivares möjligheter skydda sig mot vad arbetstagare skriver i sociala medier

The main purpose of this essay is to investigate the legal position for employers concerning protection against what employees can express about one?s employer in social media.It may regard dissatisfaction concerning employment, tort or so-called whistleblowing. The spread through social media may be comprehensive and thus cause more damage to the employer.Employees within the public sector as well as in the private are protected by the liberty of speech, which is constitutional, even the protection of sources or the right to criticize can offer some protection. This gives the employees the possibility to widely express themselves in private social media as long as it can?t be classified as a violation, which per se is very rare.However, certain differences between the both sectors will be pointed out.There are still no constitutional rights regarding social media, but a grey area has emerged concerning the legal position.

Makalös arbetsbelastning : Studie om arbetsrelaterad stress och faktorer som påverkar psykosocial arbetsmiljö inom human service organisationer i offentlig sektor

The aim of this study is to investigate which communication strategies and channels the mu- nicipal company Falu Energi & Vatten should use in order to become more efficient in com- municating with citizens between 18 to 29 years old. The company is owned by the munici- pality of Falun and manages community services in electricity, district heating, fresh water, sewerage, metropolitan area network and waste disposal. The following theories have been used in the study: convergence culture, digital natives, information overload, communication strategies and uses & gratifications theory. The methods used in the study are 4 focus group interviews and one informant interview. The members of the focus groups where within the age range 18-29 years and lived in the city of Falun.

Nu är det dags för fotboll 2.0 : En studie om hur fotbollsklubbar i Allsvenskan arbetar med relationsmarknadsföring med hjälp av sociala medier.

Title: Nu är det dags för fotboll 2.0 I En studie om hur fotbollsklubbar i allsvenskanarbetar med relationsmarknadsföring med hjälp av sociala medier.Short explanation of the titleWe chose the title ?Nu är det dags for fotboll2.0?because it relates to the socialhabits that occurs between individuals within society today. People are moreinteractive online than before due to the development of Web 2,0 and social medias.Main purposeThe main purpose of this thesis is to describe how professional football clubs usesocial media tools to establish, maintain and develop relationships with costumerswithin the field of sports.MethodologyThe thesis is based on a qualitative research with an inductive approach to make itpossible to create a depth within the research. In addition, we have a hermeneuticperspective to build an understanding for the hard labour that is put in action byworkers in the football clubs only for the reasons of making relationships possibleand strengthening bonds by using social media tools. We have gathered theempirical information trough interviews with main leaders within chosenorganizations that use social media tools on an every day basis.

2008 - ett år för mobil-tv-marknadens utbredning? Drivkrafter hinder och aktörer

AbstractTitle: 2008- the year of the mobile-TV-markets expansion? (2008- ett år för mobil-tv-marknadens utbredning? Drivkrafter hinder och aktörer).Number of pages: 50Author: Hilda EngstrandTutor: Lowe HedmanCourse: Media and Communication Studies CPeriod: Fall Semester 2007University: Division of Media and Communication, Department of Information Science, Uppsala University.Purpose/Aim: The aim of this research paper is to identify the main operators on the mobile-tv-market and to map out the main forces behind its growth. What are the driving forces that creates a new disribution-market? Also to study how political media-regulation effect and urge the mobile-tv- market.Material/Method: Interviews with people from the mobile-tv-market. To read public-documents, press releases and reports from the government, media-companies and organisations has also been a method used to gain information.Main results: That the mobile-tv-markets growth is a result of several driving forces.

Hackerör på Sydsvenska höglandet : vad skiljer röjningsröseområden från celtic fields, stensträngsområden och bandparcellområden?

From the pre-Roman and Roman Iron Age, a number of different fossil agrarian landscapes can be found in southern Sweden - clearance cairn areas, celtic fields, stone-wall complexes and geometrically laid-out strip fields. With two different comparative analyses, this paper tries to explain some of the differences between clearance cairn systems and the other fossil field systemsThe shape of the early Iron Age agrarian landscape varies between different provinces of southern Sweden. At Gotland, celtic field systems were laid-out before 500 BC. In Småland at the same time, areas with clearance cairns were created. How can the difference be explained? The different physical appearance of clearance cairn areas and celtic fields can be explained by the different ways to handle the ard in till and in sandy soil.

Mediadiskurs om registerkontroll

Syftet med uppsatsen är att studera hur media framställer lagen om registerkontroll avarbetssökande. Det som skall undersökas är vilka diskurser som kommer fram i media, vilkapersoner som kommer till tals och vilka argument de använder när de talar om registerkontroll. Dessutom undersöks om förhållningssättet till registerkontroll har förändrats över tid. Uppsatsens frågeställningar är: hur konstrueras bilden av registerkontroll i media och hur ser förhållningssättet till registerkontroll ut över tid?Som teoretisk referensram använde jag diskursanalys, definition av sociala problem ochnormalisering av det exceptionella.

Inblick i hur jugoslavisk kultur påverkar media i tiden : Två fallstudier som visar hur emtionella, kulturella och kunskapsmässiga perpektiv på mångfald, med bakgrund från forna Jugolsavien, präglar media i Sverige.

As we all know Sweden as a country, appears to be homogenus. At the middle of 1960?s the emigrants from ancient Jugslavia came to Sweden as an workforce. At that time it was the majority of the emigrants from ancient Jugoslavia that established their lifes in Sweden. The second period for the emigrants from ancient Jugolsavia was at the biginning of 1990?s because of the civil war in Bosnia and Herzegovina.

En medial fusion : En studie av Telia-telenor fusionen.

Bakgrund: Telekomindustrin har på senare tiden genomgått en period av strukturella förändringar. Dessa strukturella förändringar har bland annat medfört fusioner och sammanslagningar av företag inom branschen. Fusioner har en inverkan på en rad olika faktorer för företag och samhällen. Att kommunicera med media är viktigt då ett företag genomgår en fusion. Syfte: Syftet med denna magisteruppsats är att öka förståelsen för företags kommunikation under en fusion samt hur media reproducerar fusionen.

Nedläggning av folkbibliotek : Är ideellt idealt?

This study examines the closure of public libraries, and the nonprofit organizations takeover of them as a phenomenon. The aim is to understand why the nonprofit takeover is common and what the takeover symbolizes and if the discourse in media invokes the views on libraries and the profession.Interviews were made with librarians, politicians and representatives of a nonprofit organization to study different sides of the phenomenon. Other empirical data were found in local and national newspapers and media-channels. I discovered that public libraries are highly valued by both politicians and the community. The study also showed that a library in a community makes people feel valued.

Folkhemmets reklam : En jämförelse mellan reklamannonser då och nu

The first ad was published in Sweden 1645. Advertising itself is not a new phenomenon, it's just the conditions that has been changed. Today, advertising is a matter of course in our daily lives, every day we are exposed to thousands of messages that wants to persuade and convince us to consume. In this paper, we have looked into the semiotic and rhetorical tricks that are used for this particular persuasion, and we have investigated whether they have changed in the last 60 years or if the same tricks are still being used today. Our two hypotheses is: A) the rhetorical and semiotic basis of an ad looks the same today as 60 years ago.

En framgångsrik linjeutvidgning

The purpose of this thesis is to highlight the work with line extensions by companies in the media industry. To obtain this purpose a case study was performed to learn about Norrbottens Media?s actions regarding their new launch of the magazine Extra. Information was gathered through an interview and media observations and was analyzed and compared to previous studies on the subject. Results of this case study show that the main reasons for the company?s line extension were new trends on the market and that the company had unexploited recourses to make use of.

Våga surfa längre än vad radiovågorna tar er : En undersökning om P4 Kalmars Facebook-sida och dess medlemmar

The rise of social media has created an endless source of possibilities for companies to interact and connect with their target audiences. As it is a new channel, companies may experience uncertainty on how to use it to its fullest potential.The purpose of this study is to describe how the Public Service radio channel, P4 Kalmar, use its Facebook page and how its members perceive the communication on this platform. We have also presented recommendations on how P4 Kalmar can improve the relationship with its members. To reach our conclusions we have combined theoretical references with a quantitative content analyze, a survey and qualitative depth interviews.By analyzing our findings we came to the conclusion that P4 Kalmar have to develop a strategy for communicating on social media. But since no general communication strategy for the organization exists they have to develop one before developing one for social media.

Patientens upplevelser av smärta vid venösa bensår och dess påverkan på livet : Patient´s experiences of pain at venous leg ulcer and the effects on their daily life.

Background: Patients with leg ulcer suffers often of woundpain. Healthcare professionals will strive after having knowledge and understanding for how woundpain influences the patient's quality of life. Aim: The aim is to elucidate the patient's experiences of pain at venous leg ulcer and the effects on their daily life. Method: The procedure has been a systematic literature overview with a systematic search in different databases. The search resulted in nine scientific articles.

Vårdvalet - Val för alla? : Granskning av fördelningen av vårdcentraler före och efter vårdvalsreformen

This master thesis is an analysis of how the amount of health centers per inhabitant has changed since the Swedish government implemented a new health care reform in 2010. The reform implies a free choice of health centers in the Swedish regions and opens up the market for private firms. The purpose of the thesis is to study the effects of the different financing systems toward the health centers in the regions. The models are based on theories of the need of health care. Two of the independent variables which are studied are income and age.

Hur framställs hälsa i media? : En diskursanalys av Aftonbladet, Tara och Iform.

Health and fitness are two controversial and not easily defined topics that affect people in our modern society every day. We believe that we can find a link between individualism, globalization and the stress concerning weight and appearance ideals. Our bodies have turned into a popular subject for the media, and there is no indication that the interest will decline. As the world gets more artificial, "natural" ideals are getting more attention, such as the concept of a strong and healthy body. But there is also a downside, for example with health issues such as cardiovascular disease increasing following the birth of high-fat diets.

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