Purpose/aim: The purpose of this thesis is to examine if, and in that case how, the municipality of Umeå worked strategically with its communication during 2014 when Umeå was chosen as ?European Capital of Culture?. The research is mainly focused on the outlines of their communication plan, main goals, what  communication strategies the municipality has chosen to and their choice of media channels.Material/method: Two methods are used for this research; qualitative interviews with four employees within the communication team during Umeå2014 and a text analysis of three formal documents which provide the framework of communication policies and media strategies during Umeå2014.Results: The results clearly indicate a well structured, strategic planning outlined in the formal documents. The four people intreviewed all had a good knowledge of the policies and strategies in the documents, they also described their work in accordance with these..

The purpose of this thesis is to investigate industrial branding, which as a relatively new concept, both for practioners as well as academia, comprises a less explored application of the brand concept. The theoretical background of the study consists of marketing theory concerning the brand concept, and theory concerning industrial marketing. The empirical foundation consists of case studies of four industrial companies, based on interviews with representatives from the companies. All four companies have engaged in activities which they themselves see as industrial branding. Initially, the study sets out to determine the occurence of industrial branding, according to this study?s definition, and continues to tentatively explore the implications of branding in an industrial context.

Spelmarknaden är en mediekanal som enligt många en stor potential och många spännande möjligheter inom marknadsföring. De stora Internetvärldarna är en starkt växande variant av mediekanal där enorma mängder deltagare kopplar upp sig mot en och samma server där de interagerar med miljön och med varandra. Det speciella med produktplacering i just virtuella världar är att den kan utformas dynamiskt och med en kontinuerlig uppdatering beroende på marknadens reaktioner och olika demografiska skillnader, vilket är av intresse när det gäller produktplacering. Syftet med uppsatsen är att sätta sig in i de specifika omständigheter som råder i en virtuell värld och däri studera möjligheter för produktplacering. Vi har valt att genom en fallstudie studera den virtuella världen Entropia Universe.

A study around some fourteen and fifteen year old boys, who are interested in reading. It is about their reading and library habits, what has created their interest and where they acquire access to literature. A certain amount deals with the habits of the boys? school-friends in this subject. The result compares with earlier made reports.

Is it possible, and suitable, to use multimedia in classic literature studies at Swedish upper secondary school? What alternatives are there?  Is there any foundation in the curriculum for an expanded conception of text as in multimedia?  Will the conception literacy support use of multimedia in classic literature studies, and in what ways? How do we generally look upon the definition text, is it only printed letters, or something more? To get an answer to the questions we decided to examine a number of theories, Gardner?s theory about the different intelligences, the conception literacy and the expanded text concept. In these three theories we took our starting-point for the following work. The main subjects became two interactive sights on Internet and one CD-ROM, all containing classic literature. Our previous knowledge in this subject field was very meager.  This work has given us an opportunity to discover some of the multimedia that is available, and the result we have come to is that multimedia absolutely belongs in studies of classic literature as well as in other subjects.

Denna studie syftar till att fördjupa förståelsen för skolsituationen hos elever i behov utav särskilt stöd, de elever som utgör diskussion i elevhälsoteam samt de elever som har någon form av diagnos. Studien antar en kvalitativ forskningsansats. Skolsituationen hos elever i behov utav särskilt stöd undersöks utifrån ett lärarperspektiv. Resultaten visar att elevernas identitetsskapande kännetecknas av individualitet. Centrala aspekter av elevernas identitetsskapande är vilken typ av svårigheter som eleven har och vilket stöd eleven får.

The purpose of this study was to examine the leadership style that is preferred by the employees from a psychosocial- and productive perspective. The study is based on Lewin et al´s research on the three leadership styles authoritarian, democratic and laissez-faire leader. This is a quantitative study with a questionnaires as data collection method. The sample consisted of individuals working in a municipality in one nursing unit. The data from the survey were analyzed by three separate one-way depending ANOVA in IBM statistics SPSS 22.

The aim of this paper is to compare the theology of Dietrich Bonhoeffer and the belief, confession and faith of the Swedish church in order to see similarity. The research questions that have been used are:1: What is the main feature of Dietrich Bonhoeffers theology?2. What are the main feature the belief, confession and faith of the Swedish church?3: Which are the similarities between the main feature of Dietrich Bonhoeffers theology and the main feature of Swedish church belief, confession and faith?The research method that has been used is comparative where the Dietrich Bonhoeffers theology is compared whit the Swedish church belief, confession and faith.

Värmekollektor in Sunne is a company whose main occupation is to collect the gas produced inlandfills. The gas contains about 50 % of Methane which is a greenhouse gas 20 times worse than CO2and should therefore not be allowed to leak into the atmosphere. The Methane is in as large amount aspossible used in different plants for example heating of households. But there are occasions when aflare is needed to burn the excess gas at standstills or testing of new landfills. The Flare only burns themethane to reduce the hazarder?s effect of the environment, it does not take advantage of the energy inthe gasThe goal of this master thesis was for me to create a foundation for an in-house production offlares for Värmekollektor.

How do we match our education with the needs of the construction line of business and the requirementsof the Swedish National Agency for education? Is there something that we have to change?In this study I have asked our former students about their opinion of our education and I have also asked them to give me their view on what a good teacher is like. I have been able to benefit a lot from their answers in my efforts to be that good teacher. This survey took place at Facebook.The answers showed that we carry on a piece of solid workmanship. But you can always improve, try harder.

Mindre företag i Sverige använder även i dag äldre DOS-baserade (Disk Operating System) program för att hantera sina administrationsbehov. I takt med övergången till fönsterbaserade applikationer har även behovet av hanteringen av övergången ökat. I detta examensarbete har företaget ifråga haft behov av en uppdatering av dess befintliga DOS-baserade administrationsprogram. Uppgiften har varit att ta fram ett motsvarande Windows-baserat administrationsprogram med stöd för alla de funktioner som det ursprungliga programmet hade men med utökad funktionalitet. För att lösa denna uppgift har första steget i samråd med företagets representant varit att analysera hur användarna använder det befintliga systemet för att ta reda på de funktioner som behövdes för att skapa ett väl fungerande program.

AbstractThe purpose of this study is to investigate how seven homosexual men in the age between 18 and 26 years experience openness with their sexuality in Stockholm. We wish to investigate how these men experience and handle their everyday life in a community characterized by a heteronormative foundation. We will focus on how they handle their openness in an urban environment and if they experience any limitations dependent on the situation or surroundings they live in, and also how they handle these situations. The study is hermeneutically inspired where seven life story interviews are analyzed within the theoretical frameworks provided by Connell, Goffman, Foucault and Queer theory.The results show that the respondents? openness varies depending on a variety of factors where surroundings, situations and previous experiences are influential.

The aim of this thesis is to expand the understanding of 16th century Flemish art by approaching paintings by artists Pieter Aertsen (1508-1575), Joachim Beuckelaer (1533-1574) and Pieter Bruegel (c. 1525-1569) from a different perspective. This is done by extending the discourse of art history, into a discourse of literary history and primarily 16th century novels by authors such as François Rabelais and Miguel de Cervantes. The paintings are studied in relation to these 16th century novels, by comparison and as a testament of this specific time period. A widening contextualization is also constructed in which a connection to the expression of the carnivals ambivalent form, as well as the notion of lower classes is explored.

The fact that a duty of loyalty within the Swedish company law exists should be regarded as indisputable according to the Swedish doctrine, but its content and scope is however more severe identified. As the duty of loyalty is not regulated in the ABL and the fact that there are not many precedents in this area, means that it is difficult to know the boundaries of the company management´s duty of loyalty. It is also unclear whether the company management´s duty of loyalty to the company also is targeting the shareholders. It is this issue that we intend to discuss in the final chapter of this thesis. In order to answer our questions, we will in chapter two to six give an account of the foundation of the duty of loyalty and thereafter describe the management's duty of loyalty to the company.

The aim of this thesis is to expand the understanding of 16th century Flemish art by approaching paintings by artists Pieter Aertsen (1508-1575), Joachim Beuckelaer (1533-1574) and Pieter Bruegel (c. 1525-1569) from a different perspective. This is done by extending the discourse of art history, into a discourse of literary history and primarily 16th century novels by authors such as François Rabelais and Miguel de Cervantes. The paintings are studied in relation to these 16th century novels, by comparison and as a testament of this specific time period. A widening contextualization is also constructed in which a connection to the expression of the carnivals ambivalent form, as well as the notion of lower classes is explored.