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8503 Uppsatser om Sweden as a brand - Sida 51 av 567
Ingen allvarlig kreditåtstramning i Sverige - en granskning av Riksbankens analys
During the recent financial crisis there has been an intense debate regarding small enterprise?s possibilities to borrow money. Statements from interest groups and results from surveys among Swedish non-financial companies indicate that their situation has worsened. Credit worthy enterprises that under normal circumstances would not have any problems getting financing are now facing financial difficulties. In contrast, an economic report from the Bank of Sweden concludes that Sweden does not suffer from a severe credit rationing due to the financial crisis.
Tro det om du vill, men relevant är det - Hur företag inom handel använder Event Marketing
Företag inom handel är underrepresenterade i litteratur kring Event Marketing. Kommunikationsverktyget som erbjuder interaktion tilltalar dagens upplevelsesökande konsumenter. Event Marketing som verktyg är i sin tur underrepresenterat inom Brand Management. På grund av Event Marketings aktualitet i dagens samhälle borde det teoretiska gapet studeras. Uppsatsens syfte var således att undersöka hur företag inom handel använder Event Marketing för att framhålla och stärka sitt varumärke, detta med hjälp av följande frågeställningar: Hur motiverar företag inom handel användande av EM? Hur arbetar företag inom handel med att säkerställa att EM får en positiv inverkan på varumärket? Vilka särdrag kan identifieras, inom användandet av EM, för företag inom handel? Undersökningen genomfördes med ett arbetssätt liknande det abduktiva genom öppna kvalitativa intervjuer med tre företag inom handel samt tre eventbyråer.
Synen på matematik i Sverige och i Finland : En jämförande studie av två länders läroplaner
There have been debates on the big differences in mathematics knowledge concerning pupils in Sweden and Finland. Especially, one common issue in the discussions of education is the Pisa test results, which take up in the media. In the Pisa research the Finnish pupils get through well year after year. Because of the discussions about the distinct school systems in Sweden and Finland, I found it interesting to investigate the divergence of the curriculums in these two countries. The main research questions asked were, what are the main differences and similarities in the Swedish and Finnish curriculums in primary school? Such as, is the assignment of primary school similar in Sweden and Finland?In my study I analyzed and compared by means of the curriculum especially mathe-matics teaching in primary schools in grade three in Sweden and in grade two Fin-land.
Compare in-store atmospheres of McDonald?s in China and Sweden from a cultural symbolic perspective
The purpose of this study is using McDonald?s in China and Sweden as a case to find out how fast food restaurant retailers combine adaptation and standardization with symbolic attributes of store atmospherics under different cultural background, and find out possible reasons. The study used McDonald?s in a case format to study in-store atmospheres. Further, the research has an investigating and explanatory qualitative approach, collecting the empirical data through observation with photos.
Sveriges och Europeiska Unionens biståndspolitik : En jämförande idéanalys ur ett postkolonialt perspektiv
The main aim of this study is to examine the development policies of Sweden and the European Union from a postcolonial perspective. Sweden and the European Union are increasingly coming to be viewed as normative powers rather than military powers. So how does the colonial past of the western societies affect the policies of today? Are there any signs of the power structures of the past, and if so, how are these power structures manifested in the development policies of today? Since both Sweden and the European Union have come to be viewed as normative powers they are compared with each other to highlight their similarities and differences. The results of the study shows that both Sweden and the European Union can be seen as carriers of western values and interests.
Från verklighet till "verklighet"
Examensarbetet har gjorts inom temat innovation. Syftet var att utifrån teorin se hur en innovationsprocess kan gå till inom en offentlig sektor och jämföra denna med hur Svenska institutet gick tillväga för att skapa Second House of Sweden. Frågor vi ställde oss var hur processen gick tilll och vilka konsekvenserna blev av den färdiga ambassaden. Efter en kvalitativ undersökning och en analys av det insamlade materialet kom vi fram till att en innovationsprocess inte behöver ha någon konkret början och slut. En innovation kan uppstå i ett samspel av adoptering- och genereringsprocessen.
Rätt man eller kvinna på Rätt plats : En kvalitativ studie om jämställdhet
Citizenship is fundamental for participation in a democracy. It gives us rights but also responsibilities in the state that we are citizens of. Citizenship provides us with the opportunity to vote in order to influence who should govern us. However, not all living in a state are citizens. Some individuals are not included in the political life of the state.In recent years, there has been a rise of nationalist political parties in Europe.
Halshuggna vs. Magbegravda : En undersökning mellan halshuggna personer och magplacerade personer under järnåldern i Sverige och Danmark.
Decapitated Vs. Stomach buried ? A study of decapitated people and stomach placed people in Iron Age in Sweden and Denmark. This essay is about decapitated persons in graves and those buried on their stomach in the Iron Age in Sweden and Denmark. The analysis is to compare these graves by six perspectives; location of the grave, construction of the grave, grave goods, sex, age and interpretations of the grave.
IKT-satsningar i skolan En jämförande studie av nationella IKT-satsningar mot grundskolan och gymnasiet i Japan och Sverige
Technological advancements in information and communication technologies (ICT) have resulted ina need to use ICT in schools. Sweden has actively promoted ICT in schools since the early 1980's.In Japan, 1994 saw the government's first step towards active promotion of ICT in education. In thisstudy, we have compared the strategies used to promote the use of ICT in elementary and secondaryschools in Sweden and Japan. Our findings suggest that a similar 3-step approach was used in bothcountries: 1, infrastructure; 2, effective use of ICT; 3, implementation of ICT. A significantdifference was found in the way the two countries planned their strategies.
Varumärkesupplevelse : hur upplevs Väderstad-Verken AB av kunden
Tanken med detta examensarbete var att ta reda på hur Väderstad beskriver sitt varumärke och sedan jämföra detta mot hur kunder uppfattar företagets varumärke. Målet var att kunna ge Väderstad en indikation på om de lyckats med sin föresats eller inte.
Som metod till detta examensarbete användes intervjuer och det intervjuades 18 lantbrukare samt för att kunna jämföra intervjuades även Bo Stark (ägare). Arbetet avgränsades till
lantbrukare som var verksamma i Skåne och att de hade investerat i en maskin från Väderstad åren 2011 och 2012.
Uppsatsen behandlar även frågan vad ett varumärke är för samt vad varumärkesupplevelse innebär. d.v.s. att information tas in på olika sätt såsom informationssökning, inköpstillfälle och användande samt att under dessa mötestillfällen utsätts kunden för varumärkesspecifika
stimuli det är viktigt för företagen att vårda dessa mötesplatser och lägga minst lika mycket resurser som man gör på annonsering.
Dubbel bosättning : Bostadens betydelse vid flytt från Sverige
The Swedish tax on income for persons who are unlimited liable to tax is based on his domicile and double taxation treaties between Sweden and other countries are based on his residence. In order to determine a person?s tax liability, the dwelling or home is of vital importance to determine where a person has his domicile and residence.For a person who has moved from Sweden, to be unlimited tax liable here, there must be an essential link. This link can be through previous residence in Sweden, the person is not a permanent residence in a foreign country, in possession of housing for year-around-use or in possession of house property.Sweden has concluded double tax agreements with other countries for the reason to prevent double taxation on the same income. When a taxpayer may be regarded as a resident in two states, the situation must be resolved to avoid that double taxation will arise.
Ungerska modevarumärken på den svenska marknaden?
Executive summaryOn todays fashion market, no product will become successful without branding. The competition in the growing fashion market is tuff, which makes it hard to reach the target costumers. Competition makes it difficult to reach out with a message and it is crucial to differentiate the company in the consumer market.Differentiation of the brand requires knowledge of competitors who are on the market. Understanding competitors, as well as the customer, is the basis for a well functioning communication. Different markets have different conditions and today's global market is complex.
Bokföringsbrott i svenska mikroföretag. : Vilka faktorer påverkar brottets svårighetsgrad?
The purpose of this master thesis is to study the correlation and meaning of current ideas and practice at the public library of Gothenburg. This was done by comparing the visions and ideas expressed by the library through the library plan, with how the daily practice looks. For the theoretical framework organizational theory is used and research data was collected both from public documents and through observations. The public library of Gothenburg were chosen for the study because of it's newly renovated facilities. The idea is that these facilities make a suitable study object of the current ideas and priorities of the public Swedish library in general.The results show that the public library practice in Sweden still rests on the original public library ideas such as offering information for free and treating every user as equal.
Kostnadseffektiv svaveldioxidreduktion : en studie där ett optimalt svenskt mål jämförs med ett internationellt mål
In Sweden the work of reducing acidification and its prime cause; emission and deposition of sulphur dioxide, has been going on for decades. Despite of all the work that has been done the positive progress in the acidified areas is slow. This is partly due to a long recovery time for the acidified areas but also because the reductions of emission and deposition of sulphur dioxide have not been large enough.
Emissions of sulphur dioxide from land based source in Sweden are estimated to 34 000 tons in the year of 2010. During the same year, approximately 182 000 tons of sulphur dioxide will be deposited over the Swedish territory.
®-symbolen : Klargörande om registrerat varumärke
Trademarks are distinguishing marks that are used by companies to highlight their goods or services to separate them from other companies. In Sweden, trademarks are protected by a certain Trademark Law called Varumärkeslagen. The law is a result of many years of improvements from earlier trademark laws. Since Sweden is member of the European Union, its laws are affected and in many cases inferior to laws of the Union. A new Trademark Law is about to be implemented in Sweden, thanks to a directive from the European Union.When a trademark is registered it is possible to use the symbol ® along with the trademark.