Sökresultat:
6989 Uppsatser om Strategic political communication - Sida 43 av 466
Finska immigranter i Katrineholm : Politiska hegemoniers och sociala relationers betydelse för immigranters politiska integration och aktörskap i ett svenskt lokalsamhälle 1944-1991
The present memorandum outlines the structure, theoretical starting points and disposition of a thesis about the activities of Finnish immigrants in a Swedish local community, more specifically their political integration. The intention is to study the municipality of Katrineholm in the years 1944 to 1991.Previous research about the actorship of immigrants in spheres such as politics, labour unions, immigrant associations, educational associations and mass-education, as well as churches and religion, is presented to give an overview of possible areas connected to political integration that can be studied. The overview of previous research also covers local immigrant politics.The intended theoretical starting points for the proposed thesis are political economy and hegemony. The latter is intended to be investigated through its expression in the social relations class, gender, ethnicity, nationality and generation. It is suggested in this memorandum that hegemonies and social relations within a local political economy can be operationalised fruitfully in a study of political integration.
Strategisk Prissättning i Tjänsteföretag - En fallstudie av SJ
Studien syftar till att; genom en fallstudie på ett utvalt företag, analysera och skapa förståelse kring prissättningsförmåga och prissättningsarbete som konkurrensfördel i tjänsteföretag. Trots studiens fokus på ett enskilt fall och en specifik situation är förhoppningen att studiens slutsatser i någon utsträckning även ska vara av generellt intresse för andra tjänsteföretag. Ramen för studien utgörs av en abduktiv och explorativ ansats, inom vilken undersökningsdesign och metoder för datainsamling och tolkning har bestämts. Företaget SJ har studerats genom en fallstudie. Som metoder för insamling av data har främst kvalitativa, semistrukturerade intervjuer använts.
Tjänst eller björntjänst? En studie av europaparlamentarikernas röstningsbeteende gällande EU: s tjänstedirektiv
When studying the voting behaviour of the Members of the European Parliament (MEPs) concerning the Services Directive within the EU, what patterns can be observed? With a starting point in previous findings about voting behaviour, this study analyses the results of the given Roll-call votes in the European Parliament in regards to the Services Directive. Here I focus on the division of votes within and between the member states and the parliamentary political groups; with the aim to identify patterns that might show clash of opinion concerning this issue. I found that ideology seems to play a role in the MEPs voting behaviour. Parties on the far left reach the highest level of cohesion and together with the party on the far right, they voted against the Directive, but due to different reasons.
Varumärkets utveckling till strategisk resurs : varumärkesarbete i svenska statliga bolag
Today, Sweden has about forty companies owned by the government. These are active on markets with variable competition. Some have been given special areas of responsibility that in a practical notion make them monopolists. The period when most public companies where formed (and with that the following subjection to competition) during the nineties and early 2000's, forced the formerly protected businesses to act on the terms of the open market. Parallel to this development the brand has for the last twenty years evolved into something great strategic importance for the business, including the business-to-businesses (B2B).
Internet i Kina : digital konvergens mot den femte moderniseringen
Denna uppsats beskriver Internet i Kina i allmänhet, från dess politiska bakgrundsmotiv och inledande grunder till dess nuvarande tillstånd av dynamisk ekonomisk infrastruktur och medel för folkligt politiskt inflytande. Tonvikten läggs vid för Kina unika aspekter, såsom partiinflytande över informationsutbytet, folkliga attityder till fildelning i ett samhälle som bara nyligen erkänt privat ägande samt effekter av kulturkrockar på nätet mellan västlig och kinesisk civilisation. Det argumenteras för att Kina i en framtid kommer att ha ett stort inflytande över cybermarknader och i beslutsfattande om Internets framtida utveckling, genom tekniska, ekonomiska och politiska medel. Slutligen resoneras att Internet i Kina har förändrat och kommer att förändra folkets mentalitet, så att det anammar västerländska tankemönster i liknande utsträckning som i angränsande länder, vilket banar väg för politisk pluralism..
Rosengårdsstråket : tankar om förankring och identitet
This thesis is studying Stråk* in an urban contexts. Thiswill be achieved through a study of Rosengårdsstråket inMalmö based on the question "What is a Stråk?".Malmö has experienced a major change in the last 15years. From being an industrial city with economic problems,Malmö is now part of the dynamic Öresund Region,and a knowledge city with great optimism. New parts ofthe city is about to grow up that reinforces the image ofMalmö's new identity.The next step in Malmö's development is to make thecity even denser and interconnect the inner city and thesuburbs to create a more sustainable city.
Utvärdering av Komm-A, en modell för arbete med kommunikationsbok för personer med afasi i logopedisk verksamhet
The purpose of this study was to evaluate Komm-A, a model for usingcommunication books in clinical practice for people with aphasia. The studyconsisted of two group studies and one case study. One of the group studies had apretest-posttest design and consisted of nine couples; a person with aphasia andhis/her communication partner. The material used was Quality of communicationlife scale (QCL), Communicative effectiveness index (CETI), Goal attainmentscaling (GAS), and a questionnaire to the communication partner. The other groupstudy consisted of seven speech-language pathologists who worked with thecouples according to the Komm-A model.
Offentlig konst och offentlig makt
The main purpose of the culture is to serve people and represent the people's social will and freedom. Culture does not exist in a vacuum but shaped and framed by political and artistic structures that are not neutral, and this is why the artwork itself cannot be an independent business. The public function of art can be understood as a defense of the ideals of democracy. But today, when political power is often replaced by hegemony, the role of art and functions are changing. How these changes reflect to the identity, reality and truth of society? What political functions are fulfilled when art becomes ?public?? The issue of democracy is linked question of people?s power in a democratic society where power is legitimized in social space.
Dags att förändra den svenska utnämningspolitiken! En idéanalys
This paper discuss the possibilities to improve the Swedish political nomination system. It brings up some of the values and norms that can be used to change the existing system. Values as openness, the demand of responsibility and also if there is values from the American spoils system that can be used in the Swedish system. A minor purpose is to discuss the part of the parliament within the nomination process. To investigate this I have some theoretical starting points and a self constructed analysis tool.
Blogging i PR-branschen : en ny sorts omvärldsbevakning?
ABSTRACTPurpose/aim: To clarify what information is communicated through the PR-firm JKL:s blog, how it is communicated, how it relates to and diverges from the communication theories in point, and what the strategies behind the blogging are. By doing this I hope to contribute to the knowledge on corporate blogging and how it can be used.Material/method: Qualitative textual analysis of ten blog posts published on the JKL Blog and process seeking interview with the person in charge of the same blog.Main results: JKLs? blogging coincides to the most part with business intelligence, with the exception that the information doesn?t relate directly to the company?s? main activities. This is mainly due to that they can?t publish information about their customers or competitors.
Hur kan skadegörelse på skolgårdar motverkas? : en studie med fokus på vegetation
This thesis is studying Stråk* in an urban contexts. Thiswill be achieved through a study of Rosengårdsstråket inMalmö based on the question "What is a Stråk?".Malmö has experienced a major change in the last 15years. From being an industrial city with economic problems,Malmö is now part of the dynamic Öresund Region,and a knowledge city with great optimism. New parts ofthe city is about to grow up that reinforces the image ofMalmö's new identity.The next step in Malmö's development is to make thecity even denser and interconnect the inner city and thesuburbs to create a more sustainable city.
Statlig övervakning av Internet: En diskursanalys av riksdagstryck 1994-2007
This paper attempts to survey the debate in the Swedish parliament on state surveillance on the Internet, from 1994 to March, 2007. With a discourse analysis inspired by Foucault, we follow how the idea of state surveillance is viewed by politicians during the period. By focusing on the Internet, we expect to find how politicians in the parliament regard the idea of an unregulated forum for citizen communication and interaction, and how the need for state surveillance on the new arena that is Internet, is expressed and argued for. Theoretical framework is given by Foucault?s theory of the Panoptic state, as well as his thoughts on discourse, power and governmentality.
Human resource management and labour law implications of strategic outsourcing:?Protection and motivation of employees in the European labour market?
En sammanfattning av uppsatsen på maximalt 8000 tecken..
Realoptioners förklaringsvärde och praktiska tillämpbarhet: En tillämpning på den svenska onlinespelmarknaden
Real options analysis is a method for assigning value to flexibility in decisions, coming from uncertainty in future outcomes. This thesis ascertains to what degree this method is superior to traditional net present value analysis, with regards to ease of implementation in relation to the benefits from being able to measure the total value. Real options analysis is evaluated with a case study of the Swedish online gambling market, and conducted with the binomial framework of Copeland and Antikarov (2003). The authors find the sensible use of real options dependant on the specific situation to which it is applied, i.e. a certain degree of future uncertainty and managerial flexibility is necessary for justification of the increased workload.
Matematik - Språk och kommunikation : En jämförande studie i en internationell skola
The purpose with this essay is to compare two classes in an international school during their mathematic lesson. The international school offers education to their pupils in two languages; in Swedish and in English. Through this study I want to find out how teachers are working with language and communication during school hours. I will compare the work of two teachers and two classes to find out the differences and similarities between their work methods concerning language and communication during mathematic lessons.The main questions for the essay:How do the teachers work with language and communication in this school during the mathematic lessons?What similarities and differences are there between the two teachers in matter of methods of working with language and communication during the mathematic lessons?The research is based on interviews with the teachers and also on observations in the classroom during mathematic lessons.