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2506 Uppsatser om Strategic issues - Sida 10 av 168
Konsumenters medvetenhet om företags arbete med CSR
Borglund et al. (2012) argues that today it is becoming increasingly important for companies to work with CSR because stakeholders are more engaged in issues related to social responsibility and the environment. However, much research shows that it does not play a major role how companies work with CSR issues if the information does not reach the final consumer. The focus of this paper is therefore to examine how some of the major clothing companies communicate about their work with CSR issues and if consumers believe that they have the information needed to make an informed purchasing decision that support sustainable development in the garment industry. Our study has among other things found evidence that companies doesn?t reach out with information about their work with CSR.
Multimedia och museer : En uppsats om förväntningar, problem och nya målgrupper
?Multimedia and museums - A thesis about expectations, problems and new target audiences? is a thesis about what it means for museums to work with multimedia in it´s public activities today. This paper also focuses on how this development is received by museum employees. Amongst other issues questions concerning new target audiences, application areas and economy is discussed. References are made to both the current discussion about new media and more traditional issues concerning museums, like authenticity for example..
Etableringsfriheten för bolag i den europeiska gemenskapen
This thesis analyses the scope of the treaty articles 43 and 48 concerning the freedom of establishment of companies. The interpretations of these articles made by the Commission and the European Court of Justice are analysed to see whether they are consistent. The analysis encompasses the provisions and directives in the field of EC Company Law as well as the essential case law from the ECJ regarding these issues. The conclusion that must be drawn from this thesis is that the Court of Justice adds the momentum in these issues whilst the Commission is held up by political considerations..
Svenska företag och den kinesiska byggboomen : En analys av strategier och skillnader i affärskultur
A positive aspect of globalization, from a western viewpoint, is the growing demand of advanced products in China and other developing countries. The construction industry is thriving in China and Swedish companies have taken part in various projects. However the situation have been difficult for some of the companies. The aim of this study is therefore to investigate how strategic and cultural factors affect the potential for Swedish companies to operate on the Chinese construction market. The theoretical framework of the study consists of Porter?s and Kotler?s theories about strategy, and Hofstede?s, Bjerke?s, and Daun?s research about different cultures.
Teachers Perspectives on Difficulties surrounding the Teaching of Global Climate Change in Primary School
To be educated in global climate issues can be challenging for pupils. This may contribute to anxiety and feelings of helplessness. Global climate change may also be a challenge for educators to convey to young learners, f-3. Educators can experience various problems when it comes to teaching about climate issues. The subject of climate change is a broad and complex area, according to the studied material in our thesis.
Budskap i förändring : En studie av internkommunikationen vid Sveriges Lantbruksuniversitet
This thesis tries to explore how different strategies of internal communication are used in actual situations within an organization. Specifically, the purpose is to investigate how the internal communication within the Swedish University of Agricultural Sciences (SLU) has been carried out during their work to change their organizational structure, and, how this can be understood in terms of existing theories for strategic communication. The research questions explored are:What are the chosen strategies used to communicate the changes internally?How can these strategies be understood in terms of existing theories?What are the views of the employees on the communication and what are the relations between their views, the chosen strategies and existing theories?The theoretical ground work chosen is mainly the work by Cornelissen (2008), Dalfelt (2005), Johansson (2011) and Larsson (2008). The method chosen for the empirical part of the study is semi-structured qualitative interviews.
Strategisk Prissättning i Tjänsteföretag - En fallstudie av SJ
Studien syftar till att; genom en fallstudie på ett utvalt företag, analysera och skapa förståelse kring prissättningsförmåga och prissättningsarbete som konkurrensfördel i tjänsteföretag. Trots studiens fokus på ett enskilt fall och en specifik situation är förhoppningen att studiens slutsatser i någon utsträckning även ska vara av generellt intresse för andra tjänsteföretag. Ramen för studien utgörs av en abduktiv och explorativ ansats, inom vilken undersökningsdesign och metoder för datainsamling och tolkning har bestämts. Företaget SJ har studerats genom en fallstudie. Som metoder för insamling av data har främst kvalitativa, semistrukturerade intervjuer använts.
Human resource management and labour law implications of strategic outsourcing:?Protection and motivation of employees in the European labour market?
En sammanfattning av uppsatsen på maximalt 8000 tecken..
Realoptioners förklaringsvärde och praktiska tillämpbarhet: En tillämpning på den svenska onlinespelmarknaden
Real options analysis is a method for assigning value to flexibility in decisions, coming from uncertainty in future outcomes. This thesis ascertains to what degree this method is superior to traditional net present value analysis, with regards to ease of implementation in relation to the benefits from being able to measure the total value. Real options analysis is evaluated with a case study of the Swedish online gambling market, and conducted with the binomial framework of Copeland and Antikarov (2003). The authors find the sensible use of real options dependant on the specific situation to which it is applied, i.e. a certain degree of future uncertainty and managerial flexibility is necessary for justification of the increased workload.
Konkurrensstrategier : En studie om konkurrensen på den svenska kontaktlinsmarknaden
Title: Strategies for competition ? a study of the Swedish contact lenses market.Authors: Pernilla AArskog and Annika Lange.Background: As a market gets more mature and the competition increases, it is more important for a company to apply the right strategic perspective. There are four fundamental strategic perspectives for a service-oriented business: a core product-, a price-, an image- and a service perspective. This study is a about service management and take its point from the theories from the Nordic School about strategies for competition, customer value, perceived customer quality and customer loyalty.Purpose: The main purpose with this study is to analyze and evaluate how the actors at the Swedish market of contact lenses should compete to gain further competitive advantages.Method: The study includes four qualitative interviews with two traditional opticians and two Internet based businesses, but also a survey with 106 contact lens users is included.Analysis: In the analyse part of this thesis it was concluded that the traditional opticians conception about their customer not agrees with what the customer evaluate as important. Many of the customers have thought about changing their optician, and besides that do not recommend their optician, and can there for not be categorize as loyal customers.
A Swedish national forest programme ? participation and international agreements
Sweden is in the initial phase of forming a national forest programme (nfp). The establishment of an nfp has been evoked by international policy developments and a national debate questioning Swedish forestry and forest policy. National forest programmes are participatory processes for the development and implementation of forest-related policies and international commitments. Hence, the aim of this master thesis is to assess the stakeholders? acceptance of participation and integration of international issues within the Swedish national forest programme.
Skolsköterskans arbete med psykisk ohälsa hos elever
Title: School nurse work with mental health problems among studentsBackground: A good mental health and psychosocial wellbeing is considered to be an important aspect of how students can cope with everyday challenges. In order to experience psychosocial wellbeing well working interpersonal relations and a belief in the future is important. School is an important aspect of the student?s early years in life and therefore it is vital that school health services become important part of the childhood. The school nurse is an important part of student health and he or she is responsible for vaccinations and health check-ups.
Genusperspektiv i barnbibliotekariers arbete ? Vilka attityder har de till genusfrågor i förmedlingsarbetet?
This Master?s Thesis aims to examine the attitudes concerning gender issues among children?s librarians. The main purpose is to examine what their views on the subject are, and if they consider gender issues when acquiring and mediating books. We are also interested in their opinions about gender stereotyping in children?s books.
Varumärkeskommunikation : En analys av Borkas och BayIcons kommunikativa arbete i relation till WJOS
AbstractTitle: Brand communication ? An analyze of Borka and BayIcons communicative labor in relations with WJOS. (Varumärkeskommunikation ? En analys av Borka och BayIcons kommunikativa arbete i relation till WJOS)Number of pages: 53 (55 including enclosures)Author: Johan LarssonTutor: Göran SvenssonCourse: Media and Communications Studies CPeriod: Second term / autumn 2007University: Division of Media and Communication, Department of Information Science, Uppsala UniversityPurpose/aim: The purpose of this essay is to study how two small Swedish clothing companies, Borka and BayIcon, manage their brand communication. Brand communication includes work with target groups, brands, media and finally communication in a bigger perspective.
Svensk Miljömodell i Fransk Offentlig Regi? : En studie om möjligheterna för policy transfer av en svensk miljöpolicy till fransk lokal nivå
This study aims at examining the prospects for a policy transfer of a Swedish municipal environmental policy (that of Växjö) to the French urban commune Blois, for which an ambition of becoming a leading eco-city in France, was declared by the mayor in 2008.In the analysis, emphasis is laid on mechanisms to institutionalize the main environmental policy principles, such as political and institutional structures and processes. Other prospects for an institutionalization of a new environmental policy that are to be investigated are economic structures as well as visions of the different decision-makers concerned. Research methods used in the study are qualitative interviews, document studies and a questionnaire.The findings of the analysis show that today?s prospects for an environmental policy in Blois close to that of Växjö, are clearly limited. The limitations can partly be found in economic structures but these seem to be rather related to a lack of priority amongst actors.