This report emphasizes the importance of seeing a university as a company that offers a service. It isimportant to see the different quality dimensions that distinguish a service. The customer-focused planninghas also set the structure of this degree project.The marketing investigation is based on recruit questionnaires and interviews with secondary schoolstudents. The questionnaires show that the catalogue still reaches out with most information despiteconstant increase of information search at the Internet. The students seem to prefer University ofKristianstad´s catalogue front.The competition analysis is based on telephone interviews and information material sent from theother universities.

Abstract Author: Robert Andersson & Oskar KarlsjöTitle:?My first thought is a girl that cuts herself? ? A qualitative study about professionals in human service organizations description of self-injurious behavior.Supervisor: Ann OttengrimAssessor: Rickard Ulmestig The purpose of this study has been to understand how professionals in human service organizations (HSO) describe self-injuries behaviour, how they describe the individuals that self-harm and if the professionals describe any possible differences in how men and women self-harm as well as how professional?s knowledge concerning self-injurious behaviour is contructed. The study answers three questions;- What kind of actions do professionals in HSO describe as being self-injurious behaviour?- How is knowledge constructed by professionals in HSO concerning self-injurious behaviour?- How are people who engage in self-injurious behaviour being described?- How do professionals in human service organizations describe potential differences between men and women´s self-injurious behaviour? Qualitative interviews have been chosen as the method in this study to gather empirical data and the social constructionism theory has been implemented to analyse the empirical data.The result of this study shows that self-injurious behaviour is a complex and at the same time a dynamic phenomenon. There are a lot of different actions that are being describes as being self-injurious behaviour.

ABSTRACT Title:                         Lucrative dealsHow service offers and its clients is forms by Optional Framing                 Level:                       Bachelor, Business AdministrationAuthor:                     Gabriel Krogius, Mikaela SörensenSupervisor:              Jonas Kågström, department of economicsDate:                         2013, AugustIntroduction:           That the human mind may be directed by how an offer is designed is not news. However, what is new in the following thesis is whether a person is affected in the case of a service rather than, as previously research, a physical product. Does a person find it harder to separate with something rather than to add an option?Aim:                          The aim for this thesis is to examine how Optional Framing has affection on service offerings/companies, and in this case on real estate brokerage services. Is it, as earlier, when the human can form her own offer, the final price ends up higher when she is about to add options than removing them?Method:                    The thesis emanates to achieve earlier results where the difference in this case is that our thesis is targeting service offerings.

This paper examines Hannah Ho?chs photomontage Schnitt mit dem Ku?chenmesser Dada durch die letzte weimaren bierbauchkulturepoche Deutschlands. The paper has as its aims to understand and analyze the predominated allegorical interpretation of Schnitt and to develop a logic how meaning is produced when a viewer look at Schnitts surface. The paper finds that the predominated interpretation has been arbitrarily created out of a specific spectator that acts in a specific context and conclude instead that the predominated interpretation should be understood as a potential interpretation by a potential viewer. The paper continues to create an understanding of Schnitt as a flatbed picture to establish that as a postulate and to use it in the later semiotic dissection of Schnitts surface.

The aim of this essay is to illustrate a fundamental question; what is a democracy allowed to do to protect itself from enemies? I´ve chosen to analyze the conflict between the two values; individual integrity and state´s security. The individual integrity refers to every person's right to have a protected sphere, and the stat´s security refers to its right to protect itself, and these two positions are often time incompatible. This conflict of value is shown in a normative analysis, where depending on which perspective or normative logic is seen as primate, it gives different conclusions to what a democracy should do to defend itself.To demonstrate how severe the threats are against the society, I choose to examine a specific part of the organized crime, the outlaw motorcycle gangs. They have a special position in affecting the legal system because they have an explicit aim to influence the judicial system with scaremongering and threats.

Thesis purpose: This thesis will through a case study of a recently rebranded bank ?Jyske Bank?, seek to research deeper within the field of service sector rebranding. The internal communication used in connection to the rebranding, will be analyzed in order to investigate what initiatives Jyske Bank?s organizational leaders launched to implement the rebranding and furthermore whether the initiatives have worked. The research questions are: - What are the critical initiatives behind the re-branding process, and have these initiatives been successful?- Furthermore, to determine the success: To what extend does the intended image, created by the organizational leaders of Jyske bank, in relation to the rebranding, correlate with the identity held by the organizational members? Methodology: This thesis employs a mix of quantitative questionnaires and qualitative semi structured interviews.Theoretical perspectives: Corporate rebranding framework (Daly & Moloney, 2004) and a conceptualization of the employee branding process (Miles & Mangold, 2005)Empirical data: The empirical data was collected from in depth interviews with management and questionnaires from employees.

Hotellbranschen a?r en bransch som sta?ndigt expanderar. A?ven om bela?ggningsgraden pa? hotellen inte o?kar avseva?rt va?xer antalet o?vernattningar pa? hotell vilket tyder pa? en o?kad konkurrensbild pa? marknaden. Samtidigt fokuserar tja?nstefo?retagen alltmer pa? fo?retagets personalresurser och att kunna erbjuda na?got uto?ver ka?rntja?nsten fo?r att differentiera fo?retagets position pa? marknaden.

The western societies is characterized by a strong future concern and the members of the society are valued most of all according to their capability to produce. In our time the elder ness is representing a rapidly increasing number of relatively well kept elders. What sight of the future does the aging human have? Are one meditating of what kind of service and care one are going to need? The purpose with this study was to describe how individuals in ages between 60 and 96 sees, both the future and their coming need for care in relation to sex, age, social activities and experienced health. The material was taken from ?SNAC-Blekinge? witch is a part of a bigger national study; SNAC (The Swedish National study on Aging and Care).

Avregleringen som skedde på mitten av åttiotalet medförde att fler aktörer etablerade sig på marknaden vilket genererade en hårdare konkurrens. En branschglidning uppstod som innebar att bank och försäkring blev ett.Förändringar av de befintliga tjänsterna inom finanssektorn har resulterat i att den mänskliga faktorn i bank- och försäkringsbolagen till stor del har fallit bort och ersatts av mer automatiserade tjänster. Fler bankkontor har slagit igen portarna och de som finns kvar har fått en ny roll i samhället och fungerar idag främst som rådgivningsplatser. De tjänster som kontoren idag erbjuder är av mer komplex karaktär och får därigenom en högre betydelse för kunden. Utformningen av kontor har således visat sig bli ett allt viktigare komplement vilket bank- och försäkringsbolagen kan differentiera sig med och sända ut signaler till sina kunder, detta på en marknad som präglas av mycket hård konkurrens.

This two years master?s thesis in Library and Information Sciences aims to investigate and put the services of 118100 Svar På Allt (SPA, an SMS mobile question and answer service) and Fråga biblioteket (FB, a library operated e-mail reference service) into the context of the reference encounter. Questions sent to SPA and their subsequent answers are analysed, and part of these questions are forwarded to FB for comparative studies. Both of the formats are compared to the reference encounter as a whole. The framing of the question originates in the assumption that there may be a need for further negotiation of the questions submitted to the aforementioned formats.

Upprinnelsen till denna fallstudie är berättelsen om en konsument som efter lång tids övervägande bestämt sig för att inhandla en mobiltelefon av ett specifikt varumärke. Efter att ha besökt butiken, där han övertalats av en säljare, finner han sig vara nybliven ägare av en helt annan mobiltelefon och ett annat varumärke än vad han ursprungligen önskade. Säljaren påverkade konsumenten att köpa en mobiltelefon av ett märke som denne själv föredrar. Vad beror det på? Fallstudiens problematik koncentreras på relationen mellan tillverkaren och återförsäljaren på den svenska mobiltelefonmarknaden.

This master of economics paper discuss that the globalization has lead to increasing internationalization among small Swedish IT- companies in the service sector. Sweden has a long history of foreign trade but in the beginning of the industrialization only large companies that produced goods answered for the foreign trade. Before, the Swedish companies begun their operations abroad in fairly nearby markets and only gradually penetrated far-flung countries. Now this is no longer possible. When small companies nowadays seek growth in other countries there is no time internationalize with the same approaches as before, especially when the company offers a service.

Bakgrund: Uppsatsen tar upp problematiken kring att organisera arbetstid inom räddningstjänst. Grundförutsättningarna är att räddningstjänst är en High Reliability Organisation (HRO) och att det påverkar organisationen. I och med New Public Management (NPM) framfart och den ekonomiska situationen i världen har räddningstjänsten fått ett ökat krav på kostnadsbesparingar och resursutnyttjande. Då personalkostnader står för en stor del av räddningstjänstens kostnader kan förändringar av brandmännens arbetstid och skiftgång vara ett logiskt steg, något som skett i Greater Manchester Fire and Rescue Service (GMFRS).Syfte: Syftet med uppsatsen är ett ge ett teoretiskt bidrag till hur NPM influerade reformer påverkar en HRO. För att göra detta frågar vi oss vad de olika skiftformerna får för konsekvenser för de anställda och organisationen.Metod: Uppsatsen har en kvalitativ forskningsansats vid studerandet av fallorganisationen Greater Manchester Fire and Rescue Service och Storstockholms Brandförsvar.

Usability is a well-known term in system development. Today both consumers and organizations aim to increase usability. The purpose of the study is to gain knowledge about inexperienced users? interactions with websites and concretize that knowledge for future studies.Interviews have been conducted within two areas where experienced web developers with extensive programming knowledge brought know-how while inexperienced users without any programming knowledge have given their views. A number of existing tools for web publishing have been analyzed.

På tjänstemarknaden idag finns många alternativ av tjänster att välja mellan som alla tillfredställer samma kundbehov. En typisk bransch där detta gäller är Telecom branschen där alla aktörer erbjuder liknande varor och tjänster för att kommunicera. Av denna anledning är kvalitet något som särskiljer aktörerna åt och blir därför ett viktigt konkurrensmedel, om inte det viktigaste. Vi har i denna uppsats därför valt att undersöka vad kunderna anser om en Telecom butiks tjänstekvalitet.Tjänsteforskarna menar att tjänstekvalitet är kundupplevd kvalitet. Kunderna bildar sin kvalitetsuppfattning genom att jämföra sina förväntningar med sina upplevelser av tjänsten.