Sökresultat:
478 Uppsatser om Relational message - Sida 4 av 32
Sverigedemokraterna - En retorisk studie
The Sweden democrats are a political party that has had a time of success duringthe last year. However many people believe them to be a racist party, in contrastto how they view themselves and their political message. How is it possible thatthe views of the same party differ to this extent, it seems to be a large ambiguityin their message. Rhetoric is a tool that everybody uses in some way or anotherand can be crucial to how a political party is perceived by people. Can thereforethe use of rhetoric be a factor that has contributed to the different perception of theparty and if so, in which way?With the help of theories such as semiotics, classical rhetoric and antiestablishmentstrategy, different texts, such as motions, and pictures published bythe Sweden democrats can be analyzed to find ways they use rhetoric.In the analysis it was obvious that they used rhetoric, even though therhetorical quality differed between the leading persons in the party and the peoplewho represented the Sweden democrats in the local government.
En vältränad och hälsosam kropp - eller bara en täckmantel för vad det egentligen handlar om? : En innehållsanalys av träningstidningarna Body och Fitness
The aim with this Essay is to examine the two most read magazines in Sweden covering the areas of exercising, fitness, bodybuilding, diets and ?wellness? ?Fitness and Body. Fitness?s target group is predominantly woman, while Body is almost exclusively read by men. The analysis is first done quantitatively, by systematically categorising the contents of the magazines.
Främlingsfientlighetens politisering : En fallstudie av Sverigedemokraterna
The purpose with this essay is to investigate Swedish political parties who have had or has a restrictive immigration policy containing opinions, that can be classified as xenophobic, and their history and development as a party. The focus in this essay is centred on the politicization that the parties Ny demokrati and Sverigedemokraterna have gone through and the mobilization they have reached. The material that will be handled in this matter are mainly the parties? political programs that have been published in various forms, but these will be supplemented with secondary sources in the form of previous research, reviews by journalists and other literature. The result have shown that the development from 1970 ? 1980´s to today considering these type of organizations is that they have changed in their appearance, in the matter of how they convey their message, and the actual appearance of the party members more than the message itself.
Mässa tur och retur : En intervjustude, enkät och observation
This paper deals with the question of why companies choose to go on trade fairs and exhibition examines how the media works. The essay's main focus is on stand contractors and why those hired to produce other company stands. The study is based on three interviews, a visit to a trade fair and a questionnaire survey. Together with the relevant literature is given a clear picture of how companies are thinking in their choice of attending the fairs, but also why stand contractors are involved in the process. We concluded that some companies do not know why they participate in fairs and many feel compelled to contribute to not be forgotten in the market.
VeckoRevyn ? din bästa vän i vått och torrt? : En kvalitativ undersökning om innehåll och tilltalssätt i VeckoRevyn.
?VeckoRevyn ? your best friend in good times and bad?? is a BA thesis based on a weekly lifestyle magazine, VeckoRevyn, with a female demographic aged 18-25. Issues of the magazine, published in 2009 and on, is analyzed and dissected to better understand and be able to get answers for the questions of issue. What is said in the magazine, and how does the message reach the audience? Furthermore, the message, as well as the tone used to convey it, is reviewed as part of the discussion about consequence.
MATSVINN FÖRSVINN - En kvantitativ studie om hur ett CSR-argument kan involvera konsumenten i kampen mot matsvinn i butik
Every year 67000 tons of food is wasted by Swedish retail stores. The waste implies financial losses for the retailer and it has a huge impact on the global environment. Reducing in-store food waste is thus a win-win situation for both retailers and society. The most effective way to reduce waste is primarily by optimizing the logistics of supply, but customers expect a store with a wide range of products and stuffed shelves. Thus there will always be products about to expire.
Psalmen - en väg till enkelhet och skönhet. En studie av psalmers betydelse idag
Title: Hymns - a way to simplicity and beauty. The purpose of this paper is to study what makes hymns appreciated. In a questionnaire, 42 individuals responded to questions concerning lyrics, music, the hymn as a whole, their personal relationship to hymns and their church commitment. They also stated their gender and age. My aim has been to discover whether there are similarities and differences in the given responses and to study the influence of church connections and gender.
Automatiskt kabelmärkningssystem
Risk management is a key competency that is constantly being researched how it can be improved within project management. The risk management process consists of four major steps: identify risks, assess the risks? significance on the project, evaluate and address the key risks and follow up.The majority of companies seem to neglect certain identified risks, and decide not to mitigate if the risk does not cause adverse effects to the business. To counteract undesirable consequences and help organisations to become more effective at managing risks an initial work has been conducted for a risk repository.The project develops a proposal on the design of a risk repository which aim to effectively support a database implementation. The study includes literature studies which resulted in a relational model for database implementation.
Konstruktionen av Sverige och en svensk identitet : Diskursanalys av två läromedel i svenska som andraspråk
This essay is written in order to expose the construction of collective identity in textbooks for Swedish as a second language. To help visualize the process that shapes and categorize sub-jects based on a relational identity formation I assume mostly from Ernesto Laclau and Chan-tal Mouffe's discourse analysis theory frame. The paper called it as discourse theory. There are two textbooks in Swedish as a second language to be studied. Based on the textual materi-al found in the textbooks I perform a discourse analysis involving mainly focus on relational identity construction.
Med samtidsperspektiv på äldre konst : en fallstudie av utställningen "Queer: begär, makt och identitet"
The aim of this essay is to study how older art can be used to illustrate our contemporary society with a critical view and also to contribute to the discussion of for what reason we keep our public collections.My essay is based on a case study of the 2008 summer exhibition ?Queer: desire, power and identity? at Nationalmuseum. The exhibition used art from different eras to show how the ideals, norms of gender, and how the symbols for power have changed throughout history. It also reveals how certain art or artists have been excluded from art history due to their sexual orientation.This study is based on three questions:- How can older art be used to illustrate a to our society contemporary theme?- How can a public museum make an exhibition with a clear and active message?- How can a clear and potentially sensitive message be shown without risking to be provocative towards either the visitors or the person(s) it is about.My material is based on the exhibition, the work material from the museum, protocols, photographs, exhibition texts, and interviews with the creators of the exhibition.
Think global, act local!? : Hur ett svenskt företag går till väga för att skapa ett enhetligt budskap i olika kulturer
An uncountable number of companies are present in foreign markets as a result of what we commonly choose to call globalization. This is especially true for Swedish companies traditionally operating on small markets. A company that is about to establish on a new market is faced not only with possibilities but also with challenges and risks. Researchers have found that companies that establish on foreign markets will have to deal with competitors on the national as well as on the global market, and therefore need consider how they globalize their brands. In addition to this, a brand can only reach international success if its message is coherent within and across every single market.
Specialpedagog på uppdrag : En studie av några lärares förväntningar på specialpedagogens yrkesfunktion
AbstractSince 1990, special needs educators have been working in both primary and junior school. It has not been easy for the special needs educators to take authority when working with broader educational issues due to the varying requirements placed upon them. The object of this study is to examine how certain primary and junior school teachers describe their expectations of special needs educators and their professional role.I have conducted individual interviews with three primary school teachers and three junior school teachers, who have at least five years experience of working within their respective fields. The interviews have been scrutinized, and the results are presented with the help of five different themes. The results were then analysed in accordance with the two perspectives of special needs education described by Persson (2001) those of both the relational and the categorical perspective.Amongst other things the results show that the view of primary and junior school teachers with regards to special needs educators differ one from another.
Nådastolen : att förmedla andlighet : ett skissuppdrag för Kalmar nya Pingstkyrka
Is it possible to convey spirituality through art and material culture? Is it possible to renew art within the traditional church so that it appeals and is understandable for the modern man? These are the fundamental questions of my master´s work, which has it´s starting point in a public commission for an artistic contribution to the new Pentecostal church in Kalmar. The work also addresses the question whether there is a need for symbolism, art and sacred objects also within the Pentecostal movement, a traditionally strong image hosting environment. If so, how is it possible to bring this in to the church without completely breaking with the tradition and ideology of the movement? I want to communicate the Christian message in a renewed way, and in this particular project also highlight the importance of using images also within the Pentecostal movement.
Erfarenhet, föränderlighet och arv Gottfrid Adlerz. Om människans ursprung och striden om kulturvärdena
The purpose with this essay is to analyze Adlerz writing within the context of the fiery debate in the 1880?s between the liberal so called ?cultural radical? members of the student organization called Verdandi, and the conservative, uniform oskarian culture named after the Swedish king of the period. I have applied a version of Quentin Skinner?s method, which focuses on the context of a specific writing in order to find out the authors intention, the effect the author hoped to achieve. My questions regard certain themes I discovered in the text and, more importantly, the relationship between these themes and the surrounding debate.
Det regionala inrikesflyget : - en studie om framgångsfaktorer
The integration of the Internet in our society has shaped alot of the things we do in our lives. The Web allows us to achieve certain things directly through our computers, such as reading the paper and paying our bills. But this integration has also lead to another interesting change. Activists have begun to unload their operations onto the Net instead of holding on to the more traditional demonstrations performed in squares. This study aims to look into the world of cyberactivism and examine how cyberactivists experience the way activism has changed as a result of using the Internet.