The profit a company makes is dependant of its employees which means that their competence is important for the company to perform well. The middle manager has a central position in the organization and is expected to take on different roles. This probably puts a lot of demands on the middle managers and their competence. We want to contribute with a comprehension of how learning, competence and needs for competence can look at a middle management level. Furthermore we also want to find out what kind of strategy for competence development the middle managers want the company to use so their competence development can be facilitated.

The purpose of this masters thesis is to examine how librarians work in a literary educational role with literary circles for adults and youth, in public libraries and at school. The study also examines whether participation in book discussion groups has any effect on participants and librarians regarding changes in reading habits and in personal development. Another aspect investigated was how participants experienced the atmosphere in the group. We have conducted qualitative interviews with five librarians who have lead different literary circles and with two participants from each literary circle. In all 13 interviews were conducted.

 An analysis in the work of Martin Kellermans comic ?Rocky? of the interaction between the male and female characters and of how each of their gender are portrayed. We are going to find out if it is probable for young adults to be affected by any eventual gender-stereotypes that we can find in ?Rocky? or if ?Rocky? consolidates a stereotypical image of men and women that young adults might have developed through different media. We conduct this analys by first reading through random seleceted ?Rocky? books and present some of the comic strips where men and women interact with each other or discuss the opposite sex..

The aim of this study was to get a greater comprehension of social welfare secretaries? notion of "good parenting" and furthermore how this is expressed in evaluations of investigations regarding care of children. The empirics in this qualitative study were collected with the help of a vignette containing relevant questions. Moreover interview questions were answered at seven occasions. The interviewees were social welfare secretaries that worked with evaluations of care of children.

In this qualitative study of students? methods of calculating subtractions, I have used interviews, subtraction exercises and analysis of teaching material. The purpose of my study was to explore which methods students in grade three uses when calculating subtractions. I also wanted to highlight which strategies the students use and their comprehension of the concept of subtraction. In the study, I also highlight the different pedagogical ideas on which the teaching material is based on and the students? choice of methods.  The study shows that the students choose to use the methods?deduct? and ?kind of number? independently.

This essay shows how the concept of virtue can deepen our understanding considering processes of empowerment. A virtue is understood as a trait of character, manifested in habitual action, that it is good for person a to have. Virtues are interpreted as socially constructed. Empowerment is presented as a process toward self-confidence and self-determination where recourses and freedom propels the development toward power for the individual, the household and the community. Why does the concept of virtue deepen our understanding? It is argued that our theoretical perceptive of empowerment needs to better encompass values, norms and practise.

This paper sets out to investigate how companies can create advertisement that focus not only on selling but also on entertainment. The research is based on seven TV-commercials produced by the Swedish food chain ICA. The commercials were analyzed according to the methods of discourse analysis, semiotic analysis and rhetorical analysis. Furthermore, the research compares the analysis made with the thoughts and ideas of Tobias Karlsson, Head of marketing and communications development at ICA to find out how the comprehension of the commercials correlate with the original intentions made by the company.The study shows that ICA creates a commercial that contains the perfect mix of rhetorical approaches, communication strategies and entertainment mixed with gravity. The study also shows that ICA fails with its primary goal which is to sell selected products; however, by producing the entertaining commercials, they manage to strengthen their brand.

This bachelor thesis engages in the question of silence in the writings of Fenno-Swedish modernists Mirjam Tuominen and Gunnar Björling, silence being understood as both a poetic theme and a question of literary form. Alongside this exposition runs a discussion about the possibilities and impossibilities of interpretation in the field of academic literary studies. This query is connected to the different ideological positions of the two writers, conjoined by ideas about anti-comprehensibility. Considering certain weaknesses of classical hermeneutics as well as the theory of deconstruction, especially in the case of reading poetry, this thesis tries to point out possible routs for a practice of a more dynamic interpretation, with special regard to understanding the trope of silence in the modernist poetry of Tuominen and Björling.The composition explicitly applies a ?method of wandering? inspired by Maurice Blanchot?s understanding of the priests of Dionysus in Hölderlin?s writings ? maundering in the holy night ? as a metaphor for a critique-in-the-creating.

Natt i marknadstältet is considered as one of Lars Ahlin?s most significant works of fiction. The novel is complex in structure and meaning, containing numerous stories and characters entangled with the main story. One of these stories is the subject of this essay:?Berättelsen om Hedvig och hennes son?.

 An analysis in the work of Martin Kellermans comic ?Rocky? of the interaction between the male and female characters and of how each of their gender are portrayed. We are going to find out if it is probable for young adults to be affected by any eventual gender-stereotypes that we can find in ?Rocky? or if ?Rocky? consolidates a stereotypical image of men and women that young adults might have developed through different media. We conduct this analys by first reading through random seleceted ?Rocky? books and present some of the comic strips where men and women interact with each other or discuss the opposite sex..

Although English is commonly used in Swedish advertising, little is known about its effects. The purpose of this paper was to investigate how a Swedish or English language choice in product advertisements affects the effectiveness of the ad. Further, a local/global dimension of the advertisement was created to investigate how the results differ for local and global brands. Subsequently, an experiment was conducted where the effect of language choice on several well-established measures of ad effectiveness such as awareness, comprehension of the ad message, credibility, attitude and buying intentions was analyzed. In line with previous research, English in product advertisements is not completely comprehended since English is not the local language in Sweden.

Det här examensarbetet undersöker hur fem lärare arbetar med högläsning i grundskolans årskurs fyra till sex. Studien är kvalitativ och syftet har varit att utifrån ett didaktiskt perspektiv ta reda på hur lärare arbetar med högläsning i skolan. Urvalet för studien har förutom lärare på mellanstadiet varit skolor som har ett fokusbibliotek detta för att undersöka om dessa har haft inflytande på arbetet med högläsning. Underlag för studien har skapats genom intervjuer med verksamma lärare.Resultaten visar att samtliga lärare arbetar med högläsning främst på två sätt, dels när läraren läser högt och dels när eleverna läser högt. Förutom att bara högläsa använder lärarna olika metoder på ett varierat sätt.

This study examines the in-game encyclopaedia Codex as it appears within the videogame Mass Effect. The purpose of this study is to analyse the Codex with emphasis on how the reading process is affected by the videogame medium. In this regard the study seeks to uncover what characterises the Codex as a fictional encyclopaedia, what it entails and how it interacts with the rest of the game. The theoretical basis of this study is derived from a combination of the writings of Wolfgang Iser concerning the process of reading, Jesper Juul's writings on the relationship between games and narratives, and the concept of intermediality as discussed by Hans Lund and Jørgen Bruhn.      This study is based on a close examination of the PC and Playstation 3 versions of the videogame Mass Effect, created by Bioware, with particular emphasis placed on the Codex. Mass Effect is a science fiction third-person shooter and RPG set in a future where mankind has begun interacting with aliens civilizations and colonising new planets.

 An analysis in the work of Martin Kellermans comic ?Rocky? of the interaction between the male and female characters and of how each of their gender are portrayed. We are going to find out if it is probable for young adults to be affected by any eventual gender-stereotypes that we can find in ?Rocky? or if ?Rocky? consolidates a stereotypical image of men and women that young adults might have developed through different media. We conduct this analys by first reading through random seleceted ?Rocky? books and present some of the comic strips where men and women interact with each other or discuss the opposite sex..

 An analysis in the work of Martin Kellermans comic ?Rocky? of the interaction between the male and female characters and of how each of their gender are portrayed. We are going to find out if it is probable for young adults to be affected by any eventual gender-stereotypes that we can find in ?Rocky? or if ?Rocky? consolidates a stereotypical image of men and women that young adults might have developed through different media. We conduct this analys by first reading through random seleceted ?Rocky? books and present some of the comic strips where men and women interact with each other or discuss the opposite sex..