The purpose of this study was to find out how gender roles are described in two popular children?s detective stories, one of them written in 2002 and the other in 1946, to be able to compare the two. In order to do this, I used a qualitative research method in which I read and analyzed the text and illustrations of the books out of a gender perspective.I used gender theories describing how stereotypical gender roles are displayed, and these theories were later associated with the books I studied. I also used previous research concerning gender roles in other children's books in order to compare those results with my own.After having read, analyzed and compared the two books, I found vast resemblances between them, but also certain differences. However, it is obvious that the gender roles in both books for the most part are traditional.

This study focuses the development on the protection of landscapes with old industries and how it nowadays is appreciated by the inhabitants. The overall aim of this study is to increase the knowledge about how the so called industrial landscape in Norrköping became a cultural heritage that the citizens want to protect. The study also aims to investigate the citizens´ knowledge about the industrial landscape in Norrköping, and what value they think that the place possesses. Data was collected by an information research and six qualitative interviews. The interviews where analysed by qualitative methods techniques.

The purpose of this essay is to show how ESN, IKEA and the Ministry for Foreign Affairs (UD) mediated swedishness. This will be done by illustrate and analyse the methods the research fields use to create and spread pictures and message about Sweden, Swedes and Swedish cultures. The essay use the method of represented informants and show three field where the meeting between people and cultures is conspicuously. Hopefully, this essay can be seen as a contribution to the research of identity (identity research). I have chosen to focus on three fields of research, which do not belong to the classic field of research to show how swedishness is mediated..

The Net Promoter Score (NPS) has been claimed to be the single most reliable indicator of firm growth and has gained wide adoption among companies in a broad range of industries. This is despite a lack of rigorous scientific testing. The purpose of this study is to examine the predictive strength of the question "How likely are you to recommend [.] to your friends and colleagues " that the metric is based on: how well does it actually predict future consumer behavior Furthermore, the report aims to create a greater understanding of the factors that explain a person's word of mouth (WOM) intention and which behaviours cause that intention to change. A longitudinal study was conducted of 304 consumers' WOM intention regarding two non-carbonated drinks and their subsequent WOM and purchase behavior. The analyses show that the behaviors are captured by the metric to some extent.

ERP system is the information technology that has had the biggest impact in companies? development and way of working in today?s world. ERP system is divided in several applications with a modular software design that allow people in every department in a company to store and retrieve information accurately and in real-time. This master thesis investigates attitudes toward ERP systems among business organisations and ERP suppliers with the overall purpose of analysing to which extent a new ERP system will bring change in the business process. The purpose of this thesis is to make a survey of attitudes toward ERP systems among business organisations and ERP suppliers.

Background: As Porter?s diamond (1990) suggested, the business environment highly influences firms? strategies. Today, most of the companies have to decide their strategy depending from a worldwide business environment. Yet, strategy researches and the growing importance of marketing for business success also show that customer dimension must be taken into consideration. On some markets and in certain industries, the offer is much higher than the demand and then, companies need to attract customers.

The web sites of libraries are to a large extent their public face and to help market their services, the web sites must have interesting and regularly renewed content. They must also be visually attractive and easily used, and thus be well structured and have a well functioning navigational system. The web masters' awareness of the ability of web sites to attract users to the site and also to the library, as well as their knowledge of suitable content and site construction, is crucial for how successful the web site actually is at marketing the library. The research question is: How do the studied web sites function as marketing sources and service providers for the libraries, and are the web masters aware of the importance of the web site? The purpose is to investigate how the library personnel looks upon the web site as a possible way to increase the popularity of the library among the public, and to study the construction and content of the library web sites to find out how well these serve their purpose.

Background Participation in the community is vital to mental health and is beneficial to individuals and society. Many studies discuss this issue in relation to the disabled, and this study investigates this further. The goal of this survey, performed in Göteborg, Sweden, is to study issues relating to the participation of people with physical disabilities, according to their own perceptions and experiences on this issue. Method Qualitative methodology was used to explore experiences of participation in twenty physically disabled adults by means of semi structured personal interviews. Results From a social constructionist view, disability is explained in terms of being socially constructed.

This study is mostly based on previous research, which includes Sub-national actor?s attitudes and regional action towards the European Union. The purpose of the study is to investigate if four Swedish municipalities in Värmland operate internationally towards the European Union and deepen an understanding of their actions. The main research question is: - How can we increase our understanding of municipal action against the European Union? The research questions of this study are answered through qualitative method and semi-structured interviews were conducted.

The aim of the present study is to examine which need´s unaccompanied children in adulthood describe as significant. Furthermore the study aims to examine if the participants experience that they have received the support they need from Örebro Municipality?s unit for unaccompanied children. To answer this, qualitative interviews were conducted with six persons in 20-22 years of age who arrived to Sweden as unaccompanied children four to six years ago. The interviewees are some of the first in the care of the Örebro Municipality?s unit for unaccompanied children.

This bachelor thesis discusses various difficulties with architectural paint research. The difficulties are exemplified through a case study ? a paint research on a furrowed string-course in the southern vault of the Royal Palace of Stockholm, which was carried out November ? March 2009-2010 on behalf of Statens Fastighetsverk. The paint research was made in order to receive information about the string-course and to get inspiration for a renewed color scheme on it. The base material of the string-course is Gotlandic sandstone and the surface of it is furrowed.

The increased use of social media in recent years has attracted the attention of different kinds of nonprofit organisations. The purpose of this study is to identify a foundation for viral strategies for nonprofit organisations as well as to understand the current interactivity between the organisation and its followers in social media. Following that we have chosen the research question: In what ways can nonprofit organisations develop viral marketing in social media? The study has a qualitative research methodology with empirical findings as base. We have throughout the research process strived for an inductive nature in the study though there are deductive elements.

People are constantly using there friends in order to ask for a favor or to get hold of some information. This is usually done unconsciously and it is just viewed as everyday life behavior. The function and the use of these links definitely have a value, which means that it can be viewed as a form of capital. But this capital is not caught in the traditional theories of physical capital or human capital; it demands it?s on theorization.

Stjärnägg is a sales organization operating on the Swedish eggmarket, owned by nine Swedish packing companies. Those nine packing companies are not just owners of the sales organization, but at the same time competitors since they compete in the market when they do not sell the eggs through Stjärnägg.The purpose of this thesis is to evaluate the sales organization from a supplier and owner perspective. To answer the purpose of this study, qualitative interviews have been conducted with the owners of the egg packers. This has been done in order to get as fair picture of the sales organization as possible. From the answers of the interviews, a compilation has been made to be able to give Stjärnägg concrete proposals of improvements in the organization.

Introduction     Knowledge has come to be an increasingly important factor for both individuals in the labor market and companies in competition. When a person leaves an organization the knowledge often follows, and a knowledge gap is created. When knowledge is shared within an organization, the individual?s knowledge is available for all members of the organization. Knowledge can thus be converted from human capital to structural capital.