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2671 Uppsatser om Product presentation - Sida 52 av 179
"Det händer inte oss" : Värdet av kriskommunikation och mediehantering
Purpose: The study aims to analyze how companies can learn from past communications in critical situations and during corporate crisis, and see how they use this knowledge in the management of subsequent critical situations and corporate crisis. Furthermore, the media is analyzed to see how the newspaper industry chooses to reflect an organization and its actions, and also to see if the pressure through articles in the newspapers has an impact on the extent of the situation.Method: A qualitative case study of Sweden?s largest food company, ICA Sverige AB, where knowledgeable people in media management within the company are interviewed using semi-structured interviews, with support of quantitative methods by a collection of articles from the news press.Theories: Concepts, theories and models in crisis management and communication has been applied to relevant data. These comprise Knowledge Management, a communication template in crisis management, The Situational Crisis Communication Theory (SCCT) and the model Content of crisis communication.Empiric: Based on the quantitative data consisting of articles from four Swedish news sources: Svenska Dagbladet, Dagens Nyheter, Aftonbladet and Expressen, a semi-structured interview guide was created and carried out with the person within ICA who possesses knowledge of the subject area.Conclusion: ICA has during the priod studied exhibited to have used the concept of Knowledge Management in the development of their routines regarding product recalls at product defects. The relationships between ICA and the media have shown improvements, which has resulted in ICA percieve the media coverage as balanced, true and fair..
Brandteknisk dimensionering av oskyddade träförband : En jämförelse mellan Eurocode 5 och alternativa metoder
AbstractThe assignment were assigned by Camatec Industriteknik AB. Camatec is a Karlstadlocated consulting company, they make everything from pilot studies to complete projects in mechanical design and calculation. They even have their own patented product, Camcoil. It is a winder for steel strips and is used for example with hardening of the steel strip. The assignment has been to solve the problems encountered by some customers within this product.
Framtagande av formskal till luftberedningsenhet
SMC Pneumatics is a world leading company in pneumatics. In Sweden, they have about one third of the pneumatic market. The company has noticed that their air preparation series not always have the appearance that the costumers are looking for. Their competitors have on their similar products put more effort in making them more attractive. To solve this problem it has in this project been developed a concept for aForm Shell.
Transienta strömmar i HVDC-Light
This thesis gives suggestions as to how to design a wooden-based wave-power buoy. The thesiswas carried out at Uppsala University in collaboration with the Division of Electricity and AppliedMechanical Engineering. The product was conceived and developed taking into consideration anumber of requirements put forward by the supervisor, Magnus Rahm. The most importantdemands were that the material used should be able to withstand pressure from the sea withoutbeing damaged and that the production costs should be low.Department of Engineering Sciences, Division of Electricity at Uppsala University was visitedseveral times to discuss issues including the various ideas with the supervisor Magnus Rahm, andwith several people in the department.The work started by studying available literature in order to get background information aboutsuitable methods available for the project and to see how similar projects were carried out. Thereason for this was to get a better understanding of this particular problem and how to solve it.After consulting the supervisor, the group decided to construct four different buoys using fourdifferent materials.
Produktion och dimensionering av träboj i vågkraft
This thesis gives suggestions as to how to design a wooden-based wave-power buoy. The thesiswas carried out at Uppsala University in collaboration with the Division of Electricity and AppliedMechanical Engineering. The product was conceived and developed taking into consideration anumber of requirements put forward by the supervisor, Magnus Rahm. The most importantdemands were that the material used should be able to withstand pressure from the sea withoutbeing damaged and that the production costs should be low.Department of Engineering Sciences, Division of Electricity at Uppsala University was visitedseveral times to discuss issues including the various ideas with the supervisor Magnus Rahm, andwith several people in the department.The work started by studying available literature in order to get background information aboutsuitable methods available for the project and to see how similar projects were carried out. Thereason for this was to get a better understanding of this particular problem and how to solve it.After consulting the supervisor, the group decided to construct four different buoys using fourdifferent materials.
Standardisering av förpackningar på HABO AB
This thesis project has been written and accomplished in cooperation with HABO AB. The objective of the project was to develop a standard stated packaging system. The background to this is that HABO is not pleased with the system currently in use. The system which HABO is currently using consists of to many sizes. The largest benefit of a standard stated system is that it becomes much easier to organize the packaging with the aid of a computer program.
Det mörka hörnet? Ett förslag till en relativistisk postmodernism
abstractThe aim of this essay is to try to convince the reader that relativism and postmodernism (the latter implying the former, but not the other way around) can be reasonable methods for the social sciences, rather than the irresponsible play of ?extremes? theories of this kind sometimes are made out to be.The intention is to do this by way of the later Wittgenstein, the philosophy of whom is the foundation for what is termed relativism and postmodernism in this essay (definitions of a kind that are here claimed to be missing from the discourse of the social sciences). The essay also contains an empirical presentation/analysis, displaying the Wittgensteinian theory through an aspect of the American Civil Rights movement of the 1950s and -60s..
Kinda kanal ? ett kulturarv : Ett upplevelseområdes kulturarvsvärden, hur de värderas, värnas och visas
Ett syfte med studien är att introducera en metod för komparativ kulturarvsanalys. Metoden skall kunna användas för att analysera hur kulturarvsvärden värderas och hur de används i interpretation och presentation. Metoden som prövas skall uppfylla studiens övriga tre syften: att genom en nulägesanalys studera hur de olika kulturarvsvärdena i och kring Kinda kanal uppfattas, värderas, vårdas och visas, för att mot denna bakgrund jämföra liknande områden nationellt och internationellt och finna konstruktiva uppslag till framtida utvecklingsplaner och möjligheter för upplevelseområdet Kinda kanal..
Foldback System
This project concentrates on musicians who work in a professional music studio.The task of this project was to design a new headphone system called Foldback system.The advantage of this system is that all involved in a music project could influence their ownlistening during the project. With a couple of adjustments should each and everyone get theirown individual listening from their headphone station.This report shows different methods, theories and results that came along in development ofFoldback system. The project has resulted in a finished product that will be in use atStudiomega..
Utnyttjar konsumenter möjligheten att agera rationellt? : En uppsats om konsumenters sökbeteende inför ett köp med avseende på irrationella köpbeslut eller möjliggörandet av rationella köpbeslut genom informationssökningsprocessen
The buying decision process describes how the consumer makes a purchase decision through a rational process (Markin, 1979) and an understanding for how consumers make a purchase decision can according to Sands et al. (2010) be obtained by increased knowledge for the information search process (the second part of the buying decision process) before a purchase. Today?s society offers great opportunity to obtain information (Rahim & Clemens, 2012; Bawden & Robinson, 2009) and by that there are in other words good opportunities for a rational acting by the consumers. However, there are factors working against that consumers act rationally and seek information prior to their purchases primarily in the form of the concept of information overload (Bawden & Robinson, 2009) which claims that consumers are limited in their information search because there is too much information but also other factors such as lack of time (Wood & Neal, 2009) and ability to find information (Slegers et al.
On Gröbner bases and some applications to symmetric functions and free resolutions
Sedan de introducerades av Bruno Buchberger 1965 har Gröbnerbaser blivit ett standardverktyg inom beräkningsalgebra. Gröbnerbaser har ett brett spektrum av tillämpningar som sträcker sig från lösning av icke-linjära polynomekvationssystem till att vara ett beräkningsmässigt fundament för explicit presentation av diverse abstrakta algebraiska objekt. I denna rapport sammanfattar vi ett antal klassiska resultat om Gröbnerbaser tillsammans med exempel på moderna generaliseringar. Rapporten är avsedd att kunna användas som en första introduktion till ämnet och förutsätter formellt inga kunskaper utöver grundläggande linjär algebra. Vidare ges exempel på klassiska metoder för ekvationslösning och abstraktare användning av Gröbnerbaser..
Hållbar utveckling och läroböcker i geografi vid gymnasiet
Syftet med arbetet är att se hur begreppet hållbar utveckling presenteras i svenska läroböcker inom ämnet geografi vid gymnasiet. Jag har även haft som syfte att undersöka förhållandet mellan läroböckernas texter med det rådande forskningsläget kring begreppet hållbar utveckling. För att få svar på frågeställningen har jag använt mig av en textanalytisk metod av tre läroböcker som är vanligt förekommande i undervisning i geografi vid gymnasiet. Resultatet visar på att man använt sig av en ytlig presentation av begreppet hållbar utveckling, vilket stämmer väl in på hur man valt att presentera nya händelser som tex. konferenser, rapporter etc.
Avvikande brand extensions - påverkar de ett företags image?
Denna uppsats syfte är att undersöka och förklara hur brand extension produkter kan påverka ett företags image. Vi har valt att undersöka Jaguars, Porsches och Ferraris brand extension produkter då dessa avviker mycket från deras core product. Uppsatsen besvarar även hur konsumenterna uppfattar dessa brand extension produkter och företagens bakomliggande motiv till dem. Vi har under uppsatsskrivandet gång pendlat mellan teori och empiri. Vår empiri består av kvalitativa undersökningar.
Multimodalitet i klassrummet
The goal and purpose of this essay is to study if and how multimodality is used within a Swedish school in Kalmar. This is accomplished by observing the different modalities inside the classroom and how the use of different modalities affects the teaching. Unstructured observations combined with a material-based thematic presentation leads up to an analysis based on social semiotics and multimodality. The essay shows how the teaching uses lots of modalities: sound, images, movies, speeches and literary text in lots of different ways. These different types of modalities are used in a multimodal context, providing good conditions for learning..
Vad är Anime? : Svensk syn på ett japanskt fenomen
Syftet med min uppsats är att försöka förmedla hur man ser på anime, ett så typiskt japanskt fenomen, här i väst? Vidare så har jag genom litteraturstudier försökt presentera för läsaren vad anime är för något. Detta görs genom en kort historisk presentation av anime för att sedan djupare visa strukturen i anime, karaktärer, innehåll och slutligen huruvida anime återspeglar nutida oro i det egna samhället. Även en viss diskussion förs gällande anime och dess legitimitet som japanskt kulturarv. Mina informanter får också berätta hur dom tycker att anime särskiljer sig från övriga animationer, då främst från väst samt hur den svenska marknaden och dess tittare ställer sig till anime..