The aim of this report is to give a picture of how attitudes and behaviours of owners of environment cars look like and how they can be influenced. The alignment lies on environmental cars which run on biogas and ethanol which both are renewable fuels. The starting point is to sort out if it is environmental thinking that controls the choice and use of an environmental car. The feeling is that there are many other factors that can be more controlling, for example the price and the quality of the car. The result of the questionnaire survey which is the foundation of the report shows however that those who buy an environmental car do it mostly because of environmental reasons.

KOGNITIV PSYKOLOGI DEFINIERAS som människans förmåga att samla in och bearbeta information. Allt vi ser i vardagen bearbetas av hjärnans kognitiva processer där hjärnan sorterar och försöker kategorisera information för att göra det lättare för oss människor att orientera oss i vår miljö. Genom denna process kopplar hjärnan ihop det vi ser med det vi vet och skapar på detta sätt ett verktyg som hjälper oss att se, höra, minnas och tänka. DETTA VAR VAD Henrik Roos och Sebastian Jääskeläinen ville utforska närmare. En djupdykning ner i människans intellekt gick av stapeln för att se hur vi påverkas av det vi ser och på vilket sett vi relaterar detta till vårt eget förflutna.

Prosodi varierar mellan olika språk och innefattar det talade språkets rytm, melodi och dynamik. Flerspråkighet blir allt vanligare i det svenska samhället, vilket gör det viktigt att studera flerspråkighet ur ett logopediskt perspektiv. ITAP är ett icke-språkligt prosodiskt test som prövar perceptions- och produktionsförmåga av intonation och rytm. Testet har hittills testats på en grupp enspråkiga svensktalande barn med typisk språkutveckling.Syftet med föreliggande studie var att testa produktion och perception av intonation och rytm hos flerspråkiga barn, med hjälp av ITAP, samt att jämföra resultaten med en enspråkig svensktalande grupp.I studien deltog totalt tio barn. Fem barn med svenska och somaliska som språk, samt fem barn med svenska och arabiska som språk.

This study examines how the stock prices are affected when articles, which negatively describe the companies? incentive programs, are published. According to the efficient market hypothesis, only new information should have an effect on the stock price. Furthermore, this study aims to examine whether this reaction is dependent of the economic climate. During the period of September 2005 to September 2009, stock price data was collected from the NasdaqOMX stock exchange and 75 articles were gathered from leading Swedish newspapers.

The aim of this study is to investigate a number of class teachers' thoughts on the use of information and communications technology (ICT) in early literacy learning. The study has been conducted as a qualitative study, interviewing five teachers with the help of an interview guide. Three central questions were posed.What perception do the teachers have about the use of ICT in their tuition?What perception do the teachers have about the pupils' literacy learning in teaching with ICT tools?What perception do the teachets have about teaching and learning by means of ICT when it comes to pupils with reading and writing difficulties/dyslexia?The overall theoretical basis of the study is Vygotskij's sociocultural theory.In conclusion, the result of the study is as follows.Most class teachers feel that the training they have undergone in ICT education was adequate, but they also call for skill development.Most teachers believe that the use of ICT tools provide opportunities to adapt their teaching to pupils' knowledge level. The teachers' opinion is that ICT in teaching is useful for pupils' progress in early literacy learning.Most teachers also believe that ICT tools in teaching can be of some help for pupils with reading and writing difficulties/dyslexia.One obstacle in helping these pupils is lack of time.Therefore, the majority of the teachers hand these pupils over to special education outside the classroom..

China has a long tradition of using deception and psychological tactics. During the 2008 Beijing Olympics, China displayed extensive perception management, aiming at showing a better picture of China. The purpose of this study is to examine if China has continued to display a distorted image since the Olympics and if it could be classified as attempts on deception directed towards a western audience.By combining case studies with descriptive, comparative and a qualitative content analysis method, three cases are researched in order to establish how they are portrayed in the Chinese newspaper China Daily and the BBC News. The differences discovered are matched with the six different kinds of deception presented in Barton Whaley?s general deception theory.In all three cases, numerous examples can be found which indicates that China attempts to deceive their western audience through the media.

The background to the study is that within the next ten years about 50 new multi-purposeindoor arenas will be built. These are used for various events such as sports, concerts, etc. In order to achieve a high level of security in the case of danger alarm signals and alarmmessages must be heard well by the visitors. ÅF-Ingemansson wanted to show builders the importance of good speech perception and that it is not observed in arenas today. They conducted technical tests on two large multi purpose indoor arenas to develop parameters that affect speech perception in the arena.To get a subjective view of how these arenas are experienced a survey was created.

The study has shown that retailers in the mid-price segment differentiate their brand through developing a strong company identity around the brand. The personality involves store atmosphere, merchandise and advertising. Larger companies have chosen to lay the responsibility on management level, which facilitates on store level. By controlling the strategies on a central level the company can make sure that the stores are steered in the direction that the company wants them to be steered in, and also that they follow the positioning-concept. The company can also devote its efforts to working with its core value, which is service.

The retailing landscape has become even more competitive with an increasing number of store formats. One result of this can be seen within different retail-chains as they launch different formats that operate under the same name. Thus, consumers now have many alternatives and substitutes when it comes to choosing which format to shop from. This phenomenon has led consumes to shop across stores for the same brand. The objective of this study is to explain how consumers respond to various offers in different store formats and to determine whether the results differ if we compare a familiar brand with an unfamiliar brand.

Sammanfattning Denna studie utreder om ett långsiktigt samband mellan oljepriset och valda aktieindex kan påvisas. Tre typer av aktieindex har valts, generalindex, industriindex och råvaruindex, för Sverige respektive Norge. För att undersöka det långsiktiga sambandet mellan oljepriset och aktieindex används kointegrations- och regressionsanalys. Studien visar att det bara förekommer ett långsiktigt samband mellan oljepriset och ett fåtal av aktieindexen. Nyckelord: Olja, Kointegration, Tidsserier, Aktieindex Abstract This Study investigates if a long-term relationship between oil price and selected stock indices can be proved.

A common assumption in marketing is the wider variety of product a corporation has, the better for the consumer: more product - more choices. Companies often develop a line extension to broaden consumer range through product attributes including quality, function and design. These developed attributes within the product are not always optimal for the consumer. As a result, companies often become entangled in having a price higher than the cost and benefit of the products. This essay aims to analyze the consumer value of line extension products and how these evaluations relate to extended line product pricing.

The purpose of this quantitative study has been to investigate teenager?s perception of obsessions and compulsive acts. Teenager?s perceptions and experiences as well as connections between the taboos surrounding the topic and the perception have been examined. The study has taken in to consider gender perspective, in regards to certain topics.

The ongoing harmonization process aims to incorporate IFRS regulations into the Swedish accounting. As a consequence investment property?s starting from 2005 may be valued using the fair value method, in accordance to IAS 40. This involves major changes for listed property enterprises that from now on can value a large extent of their assets to fair value. All parties don?t appreciate this progress, opponents to fair value have expressed great concern that fair value don?t work in practice.

 Problem   Are there any abnormal changes in the parent company's share price at the news of a spin?off.ObjectiveThe main purpose of the study is to investigate how the news of a spin-off affects the parent company's share price. In other words if the news of the Spin-off gives an abnormal return on the Stockholm Stock Exchange during the specific period of 1998?2008. In addressing this, the paper will also investigate the following sub sections: are there any differences in the abnormal returns in various sectors and what the reasons to perform a spin?off in the Swedish market are.MethodAn event study in which market data is used to measure specific events? impact on the value of the company and on the effects on the stock market.

This two years master?s thesis takes interest in the concept of marketing related to the Children?s Library. The purposes have been to investigate the perception of marketing among a few librarians working at the Children?s Library in the Swedish region of Halland and further to analyse their perception of marketing in the daily work at the library. Eventually to analyse the consequences of these librarians approach to marketing related to their perception of the library?s mission.