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4692 Uppsatser om Political marketing - Sida 58 av 313
Transition till demokrati: strukturella faktorers påverkan i de begränsade flerpartisystemen Kenya och Tanzania
This paper deals with institutional and structural factors' influence on democratic transition in limited multiparty regimes in Sub-Saharan Africa. Comparing the cases Kenya and Tanzania, of which the former has made a transition to democracy and the latter has not, this paper reaches the conclusion that political traditions, the coalescing of the opposition, and the elites ability to learn from the electoral process is essential for a transition to democracy. In the specific cases, the harshness of the Moi regime and the Tanzanian vision of national unity may possibly carry some explanatory power, alongside the pressure from international actors.These results have been reached through the application of a comparative case study, where democratic transition constitutes the dependent variable. It should be noted that a harsh definition of the term transition has been applied, according to which the incumbents actual loss of an election is a necessary indicator for transition. However, the Freedom House and Polity scores have been brought up as complement of this definition.
Ungdomars musikvanor : En studie i hur och var svenska ungdomar upptäcker och konsumerar musik ur ett mottagarperspektiv.
This essay is a study of the various attitudes and behavioral habits for music consumption and discovery of new music amongst young people in Sweden from a receivers perspective. The aim of the study is to review and map out the current trends, habits and cultural views on music consumption. An online survey was posted and spread on Facebook with 195 respondents as a result. The analyzed result and conclusions of the survey was then to be of use for understanding how to market and spread new music more efficiently. The study showed that there are three dominating sources of music for youth in Sweden.
Sverigedemokraterna i riksdagen : Vilka konsekvenser får det för undervisningen?
The purpose of this study is to survey how the Sweden Democrats? success in the latest election to the Swedish parliament has changed teaching in social science. The main question is: in what way has the success of the Sweden Democrats influenced social science teaching? This leads to following sub-questions: 1) how do the social science teachers define the Sweden Democrats, 2) how do teachers relate to the Sweden Democrats in the classroom, 3) has there been a change in students? political opinions and 4) were there any discussions or proposals from the school administration which followed the parliamentary election of 2010? To answer these questions, interviews were made with four teachers. The main conclusion of this study is that the Sweden Democrats? success led to a simplification of teaching because phenomena and opinions that were previously taboo nowadays are normalized and thus have its place in the classroom.
Europaparlamentets syn på jämställdhet - En undersökning om det finns några samband mellan EU-parlamentarikernas ideologiska bakgrund, nationella identitet, samt kön, och deras syn på jämställdhet
This paper is a statistical examination about how the European Parliament views questions about equality between women and men. It focuses on how the members understand gender equality depending on ideological standpoint, nationality and gender. In other words, it focuses on whether the politicians have different point of views depending on which parliamentary political group they belong to, which member state they are coming from or which gender (man/woman) they have.Equality between women and men is a complex problem. This paper is concentrating on two questions; the problem about setting up a European gender institute and the problem about gender mainstreaming.The examination, which is a statistical examination about how politicians were voting in both questions, shows that all variables, ideological standpoint, nationality and gender, are determining factors for their voting behaviour in questions about gender equality. Ideological standpoint is the most important variable, second in place is gender and the least important factor is nationality..
Religion och politik - en villkorad relation : en diskursanalys av mediedebatterna om de politiska utnämningarna av Omar Mustafa och Elisabeth Svantesson
This thesis analyzes the media debates generated by the election of Omar Mustafa to the board of the social democratic party, and the appointment of the conservative Minister of Labour, Elisabeth Svantesson. More specifically, the aim is to analyze newspaper material through a discourse analyze, to see if and how religious affiliation effects the possibilities to act as a political representative. Theories of othering and intersectionality serve as theoretical points of departure. Further, chains of equivalence from Laclau and Mouffe?s discourse theory are used to study how categories as ?us? and ?the other? are constructed in the material, and how these processes of categorization relate to the intersection of religion, gender and ethnicity.
Smutsiga händer? USA:s samarbete med Iran 1953-1979
The hypocrisy of democracy is to help autocratic rulers to stay in power because it benefits their own country. This thesis examines how the United States of America justified their cooperation with the Iranian Shah Mohammad Reza Pahlavi during the period of 1953-1979, until he was overthrown by his own people. This case-study doesn´t make general conclusions about the US foreign policy towards other countries except Iran.The theoretical starting point for the empirical analysis is the political dilemma of dirty hands. With the analytical instrument, constructed with a normative analysis about the concept of dirty hands, it´s possible to discover which ethical discipline the American presidents had to uphold to justify their actions.There are three different aspects of their cooperation which are lifted in this thesis. The first one is about the circumstances that made them begin their cooperation, the second regards the features of the cooperation.
Vilka tv-glasögon har du? : En studie i hur partipolitiskt aktiva personer tolkar tv-serien Scooby Doo
AbstractTitle: What TV-glasses do you wear? A study in how party-political people decode the TVshow Scooby Doo (Vilka tv-glasögon har du? En studie i hur partipolitiskt aktiva personer tolkar tv-serien Scooby Doo)Number of pages: 47 (54 including enclosures)Author: Christopher LandstedtTutor: Amelie HössjerCourse: Media and Communication Studies CPeriod: Autumn term 2007University: Division of Media and Communication, Department of Information Science, Uppsala University.Purpose/Aim: The aim of this essay is to make a study in how party-political people, 18-25 years old, both female and male, decode the messages in the TV-show Scooby Doo from 1969. Do they decode the show differently because of their political view, their gender or, and their social background? Is there a pattern in the decoding or is it based on a more individual level?Material/Method: A qualitative method containing a total number of 16 individual interviews with young adults, 18-25 years old, half of them female, the other half male, were used. All of the participants are members of political youth parties/organizations, equally divided in left and right wing parties.
Den norska pensionsreformen 2005. En studie av en välfärdsreforms tillkomst ur tre maktperspektiv.
The aim of this thesis is to spread some light over the coming into being of the 2005 Pension Reform in Norway. The point of departure lies within an interest in Welfare State politics and the development in this field. Pensions constitute a cornerstone in the Welfare State. Making use of J. Kingdon´s Theory of the Agenda Setting Process, Discourse Theory and Institutional Theory the thesis seek to visualize the implications of structures, central actors and discourses on the reform processes.
Watashi wo aishite ? älska mig : En lacaninspirerad läsning av Haruki Murakamis Sputnik Sweetheart
A rhetorical analysis of the educational interactive film ?Riskprofilen?, produced by the Swedish Civil Contingencies Agency (Swedish: Myndigheten för Samhällsskydd och Beredskap). This essay uses the theories and methods of Procedural Rhetoric, as described by Professor Ian Bogost, and Visual Rhetoric, as described by Professor Brigitte Mral to analyse the interactive and visual component parts of the artefact, and compares them to the intended purposes of the artefact as stated by documents pertaining to its creation, found to be those of educating the public; marketing the agency; and driving traffic to its webpage. The artefact is through analysis found to fulfil the purposes of marketing the Agency and of likely increasing traffic to the website upon which it is hosted. Regarding the primary, educational purpose this analysis finds that the artefact does not teach a user the accident-avoidance strategies it claims to do, but is dependent upon further materials..
When 2 become 1 : En studie kring betydelsen av samarbeten mellan artister och företag
The aim of this study is to create understanding of why companies should collaborate with artists and how artists and businesses build strong partnerships. We also want to understand the development of relations between the music industry and companies, together with the problems, possibilities and implications it has for both artists and corporate identity and brand. The music industry has been changing rapidly during the digital revolution and new problems and opportunities have emerged which the music industry can choose to either embrace or renounce. This study is made with a qualitative approach based on interviews with relevant individuals from the music industry. We have carefully chosen these individuals to counterpart different segments of the music industry and to execute our purpose from various perspectives.
En beslöjad debatt : En jämförande diskursanalys mellan den mediala och den politiska diskursen av burka i Sverige utifrån Köpenhamnsskolan
The debate concerning face veiling has been brought in to view by several governments in Europe. Luca Mavelli studies the debate regarding the burqa using the concept of securitization and from that the objective of this study is to analyze the medial- and the political discourse in Sweden regarding the burqa. The formulated questions drawn from this is; who are the securitizing actors? According to the securitization actors, who can de defined as a referent object? Wherein is the threat according to the securitizing actors? Is it possible to recognize a difference between the medial and the political discourse?Furthermore the paper adopts the theoretical framework that is the concept of securitization, formulated by the Copenhagen School of security. The methodological foundation is based on a social constructivist approach and consequently uses Norman Faircloughs critical discourse analyzes as an analytical tool.
Mellan beroende och autonomi. En fallstudie av biblioteken i Flisby och Lofta kommuner
The aim of our Master´s thesis is to investigate the development of the different libraries in the former communities of Flisby and Lofta during the former part of the twentieth century. We ask the following questions:How did the libraries in Flisby and Lofta develop between the years of 1905 and 1952?How can we understand the libraries? dependency of funding of different kinds? We have used case study as a method, and we have adopted a source criticism approach. We have mainly used our local archives and among other things we have investigated various sorts of protocols, annual reports, auditor?s reports and the accounts that were sent to the Board of Education.
Nordea Liv och Pension under finanskris
Title: Nordea Life and Pension during financial crisis Subject: Business administration, Candidate thesis 15 p. Authors: Seyithan Öngörur och Adnan Yari Instructor: Peter Lindberg Date: 2010-01-13 Key words: Nordea, the financial crisis, advice, marketing, customer relationship Purpose: The purpose of the study is to provide an understanding of how the financial crisis has affected Nordea Life and Pensions market growth based on market share. We also want to give an understanding of what factors may be responsible for the outcome that it may be helpful in future financial crises. Method: A qualitative study was the basis for the study, where three interviews were carried out by the respondents from Nordea Life and Pension. Theory: In this section we have focused on relevant theory and has divided them into different themes, advice, current legislation, marketing, consumption and buying behavior. Conclusion: The study shows that Nordea Life and Pension had a positive growth during the financial crisis and a number of factors are presented that may be the basis for the outcome.Proposal for further research: Since this study was limited to one company it may be intresting to investigate and examine the consuling industry market as a whole affected by the financial crisis. Contributions: This paper has provided an understanding of how Nordea Life and Pensions affected during a financial crisis, based on market share and the factors that may have been the basis for this..
Diskursiv dynamik och diskursiva strategier i miljöpolitiken: En analys av den svenska hållbar utveckling-diskursen i en Malmökontext
Hållbar utveckling har, allt sedan Brundtlandrapporten 1987 och Rio 1992, utgjort den fundamentala idén för långsiktiga miljö- och utvecklingspolitiska strävanden och kommit att dominera miljöpolitiken/policyn i många länder. Med utgångspunkt i Hajers teori om diskursiva strategier för ekologisk modernisering, studeras i denna uppsats (1) hur hållbar utveckling påverkat svensk miljöpolitisk diskurs samt (2) hur den diskursiva dynamiken kring skiftet i svensk miljöpolitik - från kretsloppstänkande och Agenda 21 till ekologisk modernisering - efter socialdemokratins nya vision om 'det gröna folkhemmet', bör förstås.I en fallstudie i Malmö studeras närmare hur förändringen av den miljöpolitiska diskursen återspeglas i en lokal kontext samt huruvida det är nationell styrning, lokal logik eller ömsesidiga samspel inom ramen för de diskursiva förändringarna som gör att den lokala praktiken 'blir vad den blir'..
Intresseavvägningen i personuppgiftslagen - Det kommersiella intresset
Personuppgiftslagen (1998:204) är en lag som syftar till att skyddavåra personuppgifter. Huvudregeln i personuppgiftslagen är attsamtycke krävs från den som personuppgifterna tillhör för att de ska fåbehandlas. Till denna huvudregel finns det dock ett viktigt undantagsom stipulerar att om behandlingen är nödvändig får den utföras utansamtycke, om exempelvis ändamålet uppfyller ett berättigat intressehos den som ämnar behandla uppgiften som väger tyngre än denenskildas intresse av skydd för den personliga integriteten. När ettsådant berättigat intresse ställs mot den personliga integriteten blir enintresseavvägning nödvändig för att avgöra om behandlingen skallvara tillåten eller ej. Det berättigade intresset som upptar dennauppsats är det kommersiella intresset, som exempelvis omfattar ettföretags intresse av att behandla personuppgifter för att via direktmarknadsföring marknadsföra sina produkter.