The intention of this study is to find out how the female celebrity is portrayed in women?s magazines directed at women of different age groups. The magazines that I have chosen to analyse are Frida, Veckorevyn and Damernas Värld. My aim is to find out what kind of celebrity appears in the magazines in terms of occupation and topics in the articles. Furthermore, the aim is also to determine whether the celebrity is portrayed in a different or similar way depending on the target group.

AbstractThe work will give the picture of what four- and five-year-olds know about the water cycle in nature and in the society. Is there any difference depending on whether a boy or a girl is answering? The work will as well try to describe a picture of how a pre-school could plan their work on a sustainable society, science, and increased gender equality. To answer these questions the information has been received from interviews with children and by studying pre-school?s local plan.    Earlier research on the area of water shows that it is important before working with a new topic to find out what knowledge the children already have, so that the process could be as worthwhile as possible.

This thesis presents the results from a osteological analysis and a GIS-study aimed to examinedifferences in the located animal bones in different areas of the excavation site of Ajvde.The osteological material came from five excavated square meters on the site and was comparedwith osteological results from other researchers from different areas to create overview and try tosee differences between the areas.The GIS-study took data from all animal bone material excavated on the site, a total of about 2300kilos, and presented them in maps of spatial distribution for each layer (pictures 4, 5, 6 & appendixpicture 1) to see if there were any clusters of activity and changes between the layers. The dating ofthe culture layer and the burial field (pictures 7 & 8) were presented in maps to see if they could becorrelated with what was seen with the animal bones. Pictures of different shorelines were alsopresented (picture 9) to compare with the results that were seen in the changes of animal bones fromdifferent layers.The results of the GIS-study have shown that the activity on the site have moved over time alongthe hight differences of the land. The earlier layers show activity only on the higher elevation butlater moves down, and in the upper layers activity have been all over the excavated area. Clusters ofanimal bones were seen in the so called ?black areas? of the sites (shown in picture 2) but also otherareas contained a lot of animal bones.The results of the osteological analysis have shown that there are differences in what species arefound in different areas.

The purpose of this thesis is to provide a better understanding of how dairies use colour, picture and shape in order to influence customers? buying decisions of fruit yoghurt. In order to reach this purpose the research was conducted through case studies of three dairies. In this research three research questions were created with focus on the visual elements colour, picture and shape. The method of data collection was performed through interviews with dairies as well as documentations.

Abstract The aim of this paper is to investigate whether Vara municipality has a continuous picture of their identity, profile and image. Globalization has contributed to the increasingly growing of place marketing. Therefore, the study goes on to using the concepts of identity, profile and image to find out if Vara Municipality communicates similar throughout the whole organization and find out their all through core values. Globalisation will be an interpretive framework for the work that describes why the place marketing is becoming more pressing. The sense of place will be a central part of this study as it is the feelings and images of different places that will be described by the municipality together with the identity, profile and image.

Media has the power to influences society. Some call them the third power of a state. Through amongst others, the agenda setting theory and the framing theory, this report seeks to understand how media describes the swine influenza and how it uses its power to influence people to vaccinate. As this report will show, there is no doubt that media has had an impact on the Swedish population of which 60 per cent followed through with the vaccination. Media used an information discourse and attempted to present its articles in an impartial manner and used governmental authorities and experts to support its arguments.

In the Swedish governing document for the mandatory school (Lpo94) it is laid down that The school shall strive for being a living social community that gives safety and the will and desire to learn. The social community and the social relations in the school everyday existence are thereby without hesitation very important for the students' learning. The teacher always wants to engage the students and create order, comfort and a good work environment. In this essay, the relationship between students' work climates, matter interests and average grades is studied. This gives understanding and awareness in these important parts of the schools´ daily activity.

The aim with this thesis is to study how the phenomenon young people who run away from home (runaways) is presented in the research literature. The question at issue in our thesis is: How does research literature present the phenomenon of young people who run away from home? We have selected seven primary documents that we consider gives a broad picture of the knowledge about runaways. We have a postmodern and a hermeneutic approach in our thesis. Our material has been analyzed on the basis of social constructionist theory and the new sociological paradigm of childhood.

This masters thesis is a study of how the expression quality literature is used in widespread newspapers and magazines. Wittgensteins idea of language games is used as a theoretical starting point. The analysis of 37 articles draws a picture of five language games that are called; the taking over, the polarising, the example giving, the gender critical and the ironic language game. The expression that quality literature is most often put in relation to is popular literature. The line between the two is sometimes distinctly drawn in the articles and sometimes quite vague.

English title: "Motivated system technician wanted" A study of the relationship between two parts in job advertisements". The purpose of this study is to describe the linguistics of job advertisements. The focus is on discursive practice and how the relation between employer and the proposed employee is created through the process of communication in job advertisements. The method concists of two parts: A critical discourse analysis using the three dimensional model for critical discourse analysis by Fairclough and a text analysis inspired by Hellspong & Ledin. 40 job advertisements were examined and the analysis revealed that the majority belongs to the category traditional job advertisement and a minority uses more than one discourse.

This thesis is largely about museums and their role and development in and for society. With a field/case study of the District Six Museum in Cape Town, we try to encapsulate a modern function for museums within a context of 1) the current worldwide discussion on museums and their future, and 2) the development of a new democratic nation in South Africa, and museums possible role in that process. Through analysis of interviews made with concerned people within and outside the District Six museum weintend to get a picture of the views on this particular museum and its role and function, for its community and society at large, plus for other museums, as a possible role model. We find that this museum might be close to a type of museum that has been asked for by museologists and others in recent times..

The purpose of our essay is to examine if variation exists in the way that auditors try their independence, this so called analysis-model. We will suggest some factors that influence the way auditors practise the analysis-model. The institutional theory predicts no differencies since the normative pressure could be expected to be severe. But we found that among other things people?s qualifications, personalities and audit firm?s size and age influence the way auditors try their independence.

In this paper discourse analysis on the Ethiopian National Action Program (NAP) to combat desertification is made. The aim is to describe how the overall image/picture of desertification, its causes, and effects and of possible solutions are presented in the NAP. The result of this analysis shows that the main cause of desertification is human activities mainly due to the poorly developed socio-economic situation in the dryland areas. It is indicated that an excessive dependency of the rural population on the natural resources, particularly land, is the major cause of land degradation and this deterioration of land is said to have been caused by the rapid population growth, overgrazing, forest clearing as well as past government and institutional failures. In addition it is indicated that the effect of desertification usually involves ecological changes that sap land of its ability to sustain agriculture and human habitation, therefore the most serious threat to human welfare.

On July 22nd 2011, there was a terrorist attack in Norway. First a bomb exploded in the Parliament House, in Oslo; and shortly after that a man shot 69 politically active young people at a camp on the island Utöya. Throughout the weeks to follow, we could read about the victims' stories. They told of tears, fear and heroism. But who got to tell what? The purpose of this study was to see how the Swedish tabloids described the victims from a gender perspective.

This report presents a method for modelling a computer system from a security perspective. The questions that are going to be treated are:? What defines a secure system and how does the company relate to these factors?? What are the threats today based on hardware/software, human factors and company routines/policies?? What measures should be taken for the organisation to reach a higher level of security for their systems?? How do we develop a method for classification of security and what components should it contain?? What changes are reasonable and necessary with the respect to the company?s resources?The report has been done through interviews and analysis of existing systems on Fla?kt Woods AB. From analysis of material, the aspects judged relevant to the subject and to the company?s needs, have been compiled to a document.