There are widespread discussions about the use of retouched models in media, ranging from bloggers to legal decision-makers. Research shows that there are negative psychological effects on especially females being exposed to idealized, retouched model images. The purpose of this paper is to explore the effects of using retouched models in advertising from a marketing perspective, based on attitudes, perceived quality and purchase intentions.Based on theories about attractiveness, halo-effects and social comparison, an experimental study was done, investigating the different responses on above mentioned parameters to advertisements showing either retouched model images or non-retouched model images. Initially it was also tested if the retouched models were seen as more attractive than the non-retouched models. The results showed almost no differences between the reactions to the advertisements with retouched models compared to the advertisements with non-retouched models, when all respondent groups were analyzed together.

Syfte: Syftet var att granska det vetenskapliga underlaget och analysera om det fanns effekter av bl?b?rsintag p? plasmaglukos (P-glukos), systoliskt blodtryck (SBP) och diastoliskt blodtryck (DBP) hos vuxna med normala niv?er av P-glukos, SBP och DBP. Metod: En systematisk litteraturs?kning gjordes i databaserna PubMed och Scopus d?r randomiserade kontrollerade studier efters?ktes. Inkluderad population var individer med normala P-glukosniv?er och blodtrycksniv?er samt utan funktionsneds?ttning eller diagnostiserad sjukdom. Interventionen var f?rska, alternativt frysta bl?b?r eller frystorkat bl?b?rspulver.

This thesis presents a system which has been implemented to satisfy a need in theresearch on how speech planning interacts with syntactic and prosodic structure inspontaneous speech. The long-term purpose of the research is to provide models forautomatic parsing of spontaneous speech and for psycholinguistical modelling of speechproduction. Identification of inhalation pauses is an important step in the developmentof automatic methods for spontaneous speech parsing.Identification of inhalation pauses is considered to be a keyword-spotting speechrecognition problem. Hybrid HMM(Hidden Markov Models)/ANN(Artificial NeuralNetworks) approach is applied to this problem. Method gets 90,8% in Recall, 66,4% inPrecision and 76,7% in F-score.

The purpose of this paper is to investigate the existence of the discipline Design Thinking in a project that aims to strengthen Sweden as a brand. The study will generate knowledge about Design Thinking, with the purpose to increase the understanding of how the discipline can be used as a strategic tool in the processes of strengthening Nation Branding. The authors have used a descriptive and qualitative approach where the Shanghai World Expo in 2010 was examined. The theoretical framework contains previous research in the field, data has been analysed in relation to Lockwood's ten principles of how an organization can become more design-minded and Anholt?s hexagon, which features the parameters that creates a country's Nation Branding.

The purpose of this thesis work was to develop an automatic fault detection system for surveillance of bearing temperature in hydropower turbines. The parameters used except the bearing temperature were cooling water temperature and cooling water flow. A simple static model based on data sampled every minute was developed to estimate the bearing temperature. Then a detector for detection of change in bearing temperature based on the CUSUM-algorithm was designed. Since the amount of data was very small the developed model was too uncertain to be used in a working system.The designed fault detection system showed to work well for the available data.

Fortum has in a pilot project installed metering equipment with wireless communication in secondary substations in Stockholm. So far, the collected data are used only in specific projects.This master thesis was carried out at Fortum Distribution AB in Stockholm during 2013. The purpose of this study is to simplify and enhance the use of data in for example network planning process, by giving suggestions on how data can be managed and giving examples of analyzes that collected data can be used for.The electricity meter which Fortum has installed is a EDMI-Mk10A which is set to measure max/average/min values with a one hour time resolution of the following parameters: voltage (per phase), current (per phase) andactive power and active and reactive energy.In order to analyze the collected data an analysis tool is required. During this thesis two customized tools in Microsoft Excel have been developed, one for sorting data and one for analyzing.One aim of the thesis is to show examples of what collected measurement data can be used for. This work shows an example of analysis of active power, power factor, voltage, occurrence of interrupts and the relationship between outdoor temperature and power.This master thesis has among others resulted in the following advice: Expand the number of secondary substations with measuring equipment.

Syfte: Syftet med studien var att unders?ka vilka motivationsfaktorer som driver fotbollstr?nare i ideella f?reningar att engagera sig i sitt tr?naruppdrag, hur de uppleverbalansen mellan inre och yttre motivation samt vilka utmaningar som p?verkar deras vilja att forts?tta eller avsluta sitt engagemang.Metod: Studien genomf?rdes med en kvalitativ forskningsansats med Self-Determination Theory (SDT) som teoretiskt ramverk. Datainsamlingen genomf?rdes genom sexsemistrukturerade intervjuer med fotbollstr?nare som hade begr?nsad erfarenhet och l?g ekonomisk ers?ttning i sina tr?naruppdrag. Materialet analyserades genomkvalitativ inneh?llsanalys.Resultat: Resultaten visade att tr?narnas motivation fr?mst grundades i passion f?r fotboll, social gemenskap, personlig utveckling och upplevelsen av meningsfullhet i rollen.

This Master Thesis discusses the development of bids for regulation power with consideration of change of discharge. The study was initiated by Vattenfall PD and is a limited part of a substantial development project at the same division. The background of the project is the new demands from SvK, which among other things includes more detailed regulation bids. As from the 1st of November 2008, the regulation bids are supposed to be calculated regarding each specific regulation object, something that is defined by SvK. These new demands changes Vattenfall?s conditions and will increase the need for detailed knowledge about available regulation power and costs for regulation.In this study a strategy for regulation bids was developed.

Syfte: Syftet med uppsatsen ?r att ?ka f?rst?elsen f?r samverkan mellan offentlig sektor och civilsamh?llet. Teori: F?r att ?ka f?rst?elsen f?r samverkan mellan civilsamh?llet och offentlig sektor tar denna studie avstamp i nyinstitutionell teori. F?r att diskutera och analysera det samverkande arrangemanget har forskning om tv?rsektionell samverkan och projektifiering av relevans anv?nts f?r att diskutera och besvara v?ra forskningsfr?gor. Metod: Vi har genomf?rt en fallstudie av ett samverkande arrangemang mellan offentlig sektor och civilsamh?llet som h?r utg?rs av en statlig myndighet, en kommun och flera Arbetsintegrerade sociala f?retag (ASF). Den huvudsakliga datainsamlingen f?r studien ?r semistrukturerade intervjuer vilket genomf?rts med akt?rer ur samverkansarrangemanget.

Bakgrund: Demens ?r en obotlig sjukdom som utvecklas fr?n mild kognitiv funktionsneds?ttning till avancerad sjukdom med stora behov av st?d. P? v?rd- och omsorgsboenden har sjuksk?terskan stort ansvar f?r att bibeh?lla livskvalitet och ge en god palliativ v?rd som enligt nationella riktlinjer ska vara personcentrerad. Den palliativa v?rden av personer med demenssjukdom har visat sig ha l?gre kvalitet ?n den palliativa v?rden av personer med andra diagnoser. Syfte: Att belysa sjuksk?terskans upplevelse av att v?rda personer med demenssjukdom i livets slutskede p? v?rd- och omsorgsboende. Metod: Strukturerad litteratur?versikt d?r kvalitativa studier och studier av mixad metod s?ktes via databaserna Cinahl, PubMed, PsycInfo och genom manuell s?kning.

The urbanization of the world is increasing. How it affects bird populations have been well studied during the last decade, and comparisons between urban and non-urban habitats have been carried out. A common method for measuring habitat quality is to calculate the population density. This method is easy to use, but have been criticized during the last couple of years. In this study, data of population densities was compared with data on reproduction success.

Den svenska handelsflottan har de senaste åren varit utsatt för massiva utflaggningar vilket har lett till att många sjömän har fått gå i land eller sökt arbete under annan flagg. Trots problemen med utflaggning och en potentiell minskad arbetsmarknad har sjöingenjörsprogrammet de senaste åren inte haft några större problem att fylla sina utbildningsplatser. Framtiden är fortsatt oviss och konkurrensen från andra sjöfartsnationer ökar. Syftet med denna undersökning var att undersöka vilka bakomliggande attityder och förväntningar som gjorde att studenter år 2013 valde att börja studera på det fyra åriga sjöingenjörsprogrammet i Kalmar, samt att mäta inställningen till den allt mer krympande svenska handelsflottan. För att genomföra detta arbete användes en enkätundersökning där förstaårsstudenterna på det fyraåriga sjöingenjörsprogrammet utgjorde populationen.

Traditionally, rolling mills use emulsions based on a mixture of oil and water for lubrication. Since two years ago SAPA has been using (instead of oil) a synthetic lubricant so called conditional emulsion for hot-rolling of aluminum. This lubricant is water based and homogenous at ambient temperature, but switches to a two-phase system at heating above the cloud point.This project aims to validate and if necessary modify an existing HPLC method for quantifying two out of three key components (A, B and C) in the conditional emulsion. Attempts to develop a method to quantify the pH adjusting components, X and Y were also made. These two methods are required to optimize the lubricant.Due to the complexity of the components, it has been difficult to present a method for quantification, and HPLC with ELS detection was chosen after a long series of trials.

Handledare: Johanna HanssonExaminator: Per ForsbergTitel: Da?rfo?r va?ljer fo?retagare aktiebolag idagBakgrund: Denna uppsats har sin utga?ngspunkt i de fo?ra?ndringar som skett fra?n statens sida vad ga?ller aktiekapital och revisorsplikt. Detta skapade en tanke om vad det a?r som faktiskt pa?verkar fo?retagarnas beslut att va?lja aktiebolag.Syfte: Studiens syfte a?r att beskriva vilka faktorer som a?r viktigast i fo?retagares val av bolagsformen aktiebolag efter de fo?ra?ndringar i lagar och regler som skedde a?r 2010. Detta ska go?ras genom en ja?mfo?relse av svar fra?n respektive respondent fo?r att sedan ta fram de viktigaste kategorierna utifra?n den teori som tagits fram.

In recent years, customer profitability has become a focal point of academic discussions on business performance. However, researchers remain divided as to how evaluation of customers ought to be conducted, resulting in uncertainty of how accounting systems should be adapted to prevailing conditions. This paper aims to investigate the application of customer accounting techniques and the role they play in the organisational and commercial context in which they take place. In a case study of Billerud, a Swedish company providing materials and services for packaging solutions, the interplay between customer accounting techniques and customer relationship characteristics has been examined through the application of a theoretical framework developed by Lind and Strömsten. Particular emphasis has been put on deviations from the prescribed pattern of the framework.