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1339 Uppsatser om Opinion shopping - Sida 5 av 90
Vad kvinnor vill ha - Hur tänker kvinnor eller inte tänker vid shopping
Shopping har genom tiderna alltid varit en kvinnlig syssla. Det var shoppingen som fick hemmafrun ut ur hemmet. Men tiderna förändras och i dag används shopping som en social aktivitet människor emellan. Dagens utbuds och informationsöverskott har lett till större förvirring bland konsumenterna. Ingen behöver själv längre söka upp informationen, den kommer till dig.
Shopping i staden, handelsplatsers betydelse för bofasta och turister - En studie om attityder och motivationer till shoppingen i Göteborg
Authors: Philip Trollér & Jasmin FrljevicTitle: A sharp striker or forwardLevel: Bachelor of JournalismLocation: University of GothenburgLanguage: SwedishNumber of pages: 62All throughout time the Swedish language has been influenced by various external languages. And throughout the years many loanwords have been introduced to the Swedish vocabulary. And this phenomenon occurs in the texts written by Swedish sport journalists. But in what extent do loanwords from the English vocabulary occur in texts written by Swedish sportjournalists, in what types of texts they can be found. And also why the usage of loanwords occur.The purpose of our study is to find out how frequent English loanwords are in Swedish sports journalism.
Social konsumtion : Interaktion mellan konsumenter i butiksmiljöer
Hur vi upplever ett besök i en butik påverkas av en mängd olika faktorer. En av faktorerna är andra konsumenter som finns runt omkring oss i butiksmiljön. Att shoppa innebär inte enbart att man går och köper en produkt, att shoppa är lika mycket en upplevelse. Att shoppa kan fungera som avkoppling, ett nöje eller rent av ett sätt att fly vardagen för en stunds rekreation. Shopping är även ett sätt för konsumenter a tt uppleva sociala möten av olika slag.
Business or pleasure? : En studie över framtidens köpcentrum
Rubrik: Business or pleasure? En studie över framtidens köpcentrum.Problem: Vi vill teoretiskt skissera hur citygallerior kommer att se ut i framtiden, vilka trender som råder och därmed även beröra hur situationen för citygallerior är i nuläget. Men då detta problem är förhållandevis teoretiskt vill vi även kartlägga det mer empiriska problemet om hur kunderna vill att citygallerior ska se ut i framtiden och hur de upplever dagens citygallerior.Syfte: Syftet med denna uppsats är att öka förståelsen för hur framtiden för citygallerior ser ut genom att studera den forskning som råder inom området och studera de trender som råder. Syftet är även att undersöka hur kunderna vill att citygallerior ska se ut i framtiden genom en enkätundersökning.Teori: De teorier vi använt oss av handlar främst om köpcentrum och allt vad det innebär, framtiden, kundtillfredsställelse, shoppingvanor och olika shoppingsegment. Vi har använt oss av både svenska och utländska källor.Metod: Vår uppsats är skriven på uppdrag av ett fastighetsbolag och vi antar därmed ett företagsperspektiv.
Lika butiker leker bäst! Vikten av enhetlighet i en butikskedjas butikslayout
The market for fashion and interior consists of a large amount of retail chains, which together creates high competition. To be able to compete and to be the most obvious choice for the customers, retailers must review their activities that exist in the company and improve them. This concerns store chains since it is so important that the stores communicate the retailers strategy and it is very critical because of the impact that the stores have on the communication with customers. It is after all in the stores that the buying decision is made. With this information, it is important to strive for uniformity through the chain and especially the stores.
Forumkonkurrens. Prövning av folkmord inför ICJ och ICTY
The conflict in the former Yugoslavia was characterised by extensive war crimes committed by all parties in the conflict. Two international courts, The International Court of Justice and the International Criminal Tribunal for the Former Yugoslavia, have both judged if a genocide was committed in this conflict. This paper examines how these two courts relates to each other concerning their legal judgement of the crime of genocide. Two cases are analysed; the judgement of Radislav Krstic´ at the ICTY and the case Bosnia and Hercegovina v. Serbia and Montenegro at the ICJ.
Stadskampen om kunderna ? En studie om värdeskapande i handelsplatser
AbstractThe purpose of this study is to investigate how value creation influences consumers´ choice of market place. We have chosen to focus on how inner city centers can compete with external shopping malls by examining what values consumers find essential in shopping areas. The development within the retail market with more external malls outside cities has resulted in impoverished city centers; therefore, new strategies towards more attractive servicescapes in the inner city are crucial. The study is based on a qualitative approach due to deeper understanding and closeness to the subject, where Kalmar city is chosen as a case. We have completed a focus group study where respondents from each target group where represented.
ISO 9000 och dess funktion i byggbranschen
The purpose with this examination task is to investigate what purchasers and building contractors think of ISO 9000 and the function of it within the building trade.In this material both the purchaser´s and the building contractor´s viewpoints and attitude towards ISO 9000 is being object to an investigation, in order to get a just picture of the function of the quality work within the building trade. The general opinion of ISO 9000 has proven to be positive. During the work with this investigation it appeared that nosystem is that good that it can´t be improved. A widely spread opinion is also that ISO 9000 means a lot of paperwork but also that the certified companies are well organized. Above all the majority demands a standard that is more adjusted to the building trade..
Butikslayout- mer än bara estetik
The purpose of this study was to investigate the connection between store layout and how it affects us as shoppers. We formed our research questions based on literature. The study was based on observations of shoppers without their knowing they were observed. We didn?t tell shoppers since the science of shopping says that shoppers pattern of movement is something that?s subconscious and if the shoppers had known it would have affected the result of the study.
Identitet i ett konsumtionssamhälle : En studie i hur identitet och konsumtion påverkar varandra
Denna studie vill belysa hur konsumtion och identitet är sammankopplade och påverkar varandra åt båda håll. Identitet påverkar konsumtion och konsumtion påverkar identitet och det kan vara svårt att se vart det ena börjar och det andra slutar. Studien frågar sig hur konsumtionsmönster och känslor kring konsumtion beskrivs samt hur konsumtionsmönster kan förstås i relation till den fysiska identiteten?Enligt de teorier som finns runt konsumtion och identitetsskapande påverkar möjligheterna till konsumtion individens identitet och känslor vid konsumtion påverkar hur ofta individer konsumerar. Empirin i studien som har samlats in från sex kvinnor med olika åldrar genom semistrukturerade intervjuer illustrerar att ålder inte påverkar kvinnornas likheter och olikheter.
Hearing is believing
Today most studies regarding marketing are made on traditional marketing channels, answering questions like which jingle is best or which TV-channel a company should focus their marketing budget on. There is also the science regarding the best way of marketing on Social Networking sites or how to get as many 'likes' as possible, and so forth. However research has also been made in the field of in-store marketing and how a retailers or brand owners can affect customers in "the moment of truth". Until now most of these studies discuss how to get the attention of the customer in the store since both time as well as level of commitment in general is scarce when a customer is in a grocery store doing the necessary weekly- or complementary-shopping. It seems like most of them make the very same conclusion; catching the attention of a customer is vital to sell them your product.
Shopping Cart Support
This is a product development project which has developed a prototype in order to facilitate for people using mobility devices when they want to buy a larger quantity of groceries. The prototype is a shopping cart composed with the upper part of a walker.Today there are many different types of mobility devices used by elderly and people with physical impairment. According to Myndigheten för samhällsskydd och beredskap (MSB) are accidental falls the most common cause of accidents in Sweden.This project has been using Computer Aided Design (CAD) as a tool to create a visual image of the prototype. The advantage of this is to modify the functionality and performance of the prototype on the computer before the modification takes place in the real model. Using human manikins, the CAD model was rendered in natural surroundings to get as true a picture as possible.
Thank you for dining with us! En fallstudie av mystery dining på O`Learys
SammanfattningTitel: Thank you for dining with us! En fallstudier av mystery dining på O`LearysFörfattare: Maria Andersson, Cecilia Karlemark och Maria LöhrHandledare: Jörgen Eksell och Veronica ÅbergNyckelord: Kvalitet, servicekvalitet, kvalitetsarbete, O´Learys, mystery dining, mystery shopping, utbildning. Problem: Kvalitet i ett serviceföretag går endast att mäta i vissa avseenden. Problematiken uppstår eftersom kvalitet värderas efter ?kundupplevd tjänstekvalitet? som utgår från gästens egna bedömningar och preferenser. Följaktligen är det oerhört viktigt att ledningen kontrollerar och tillser att deras personal levererar god service under hela servicemötet.
Synen på de hemlösa och deras livssituation : - en kvalitativ studie
AbstractThe intention of our study is to examine how the view of homeless people and their life situation looks according to a selection of persons, which in their work get into contact with homeless people. The study is based on a qualitative method that includes interviews.The result of the study is based on interviews with eight persons working in the social services, volunteer organisations, the police and a security organisation. The majority of the persons that have been interviewed are normalising homeless people; they do not look upon them as different. At the same time they have the opinion that homeless people live a tougher life and that they have to fight more for their living than other people. The persons that we have interviewed share the view that homeless people live under a constant pressure of finding a place to sleep.
EKONOMISK OJ?MLIKHET SOM POLITISK KRAFT? En kvantitativ studie av hur f?rm?genhetsoj?mlikhet p?verkar sambandet mellan opinion och politiskt utfall.
Tidigare forskning som studerat om politiska beslut ?verensst?mmer med medborgares vilja
har p?visat att politiken b?ttre ?terspeglar h?ginkomsttagares ?sikter ?n medel- och
l?ginkomsttagares. N?gra studier har teoretiserat att denna form av oj?mlik politisk
representation kan katalyseras av ekonomisk oj?mlikhet. Studierna har d?rf?r testat om ?kad
inkomstoj?mlikhet f?rstorar gapet i representation mellan h?g- och l?ginkomsttagare, men
har inte producerat n?gra signifikanta resultat.