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4268 Uppsatser om Met-before concept image - Sida 6 av 285

Ungdomars syn på islam : En undersökning vid fem gymnasieskolor i Kalmar och Jönköping

With this essay I have tried to give an image of some Swedish teenagers opinions about Islam. I have also done research on how the Swedish school depicts Islam and how the media in Sweden and other western countries describe Islam and Muslims. I have come to the conclusion that the media do not give a positive image of Muslims and their religion. One the contrary, Muslims are talked about in relation to negative subjects. This is an image that seems to have influenced how young people in Sweden look at Muslims.I have handed out a questionnaire at schools in Kalmar and Jönköping, Sweden.

Genomförandeplanen i hemtjänsten : En kvalitativ textanalys av hur individen beskrivs genom planens innehåll och utformning

The overall purpose with this study was to examine the influence elderly people have over their granted home help. Specifically, the aim was to examine in what extent the image of the elderly as a unique individual emerges in the plans where the home help is described [?genomförandeplaner?]. A plan which is personally designed is used as an indicator of personal influence. A text analysis inspired by Michel Foucault?s discourse concept, was carried out and the study adopts the concepts standardization and categorization as well as the theory of ?Sense of coherence?.

Concept Cartoons och Jorden som en planet i rymden: kan
seriefigurer skapa kvalitativa elevdiskussioner?

Syftet med vårt examensarbete var att ta reda på om användning av Concept Cartoons, som hjälpmedel vid naturvetenskaplig undervisning, kan skapa elevdiskussioner som har sådana kvaliteter att det gynnar naturvetenskaplig begreppsbildning. Till grund för arbetet ligger Lpo 94, kursplaner och tidigare forskning. Undersökningen genomfördes i en skola i Östra Norrbotten och undersökningsgruppen bestod av 12 elever i år 5. Undersökningsunderlaget samlades in genom bandinspelningar av gruppdiskussioner, enskilda elevintervjuer samt observationer. Resultatet visade att enbart Concept Cartoons som hjälpmedel inte är tillräckligt för att skapa kvalitativa diskussioner.

Placebranding : Ompositionering av Växjö

Syftet med denna uppsats är att analysera en enkät som Expansiva Växjö genomfört för att få en bild av Växjös image och undersöka hur nära denna ligger den önskade profilen. Därefter jämförs den strategi som valts för platsvarumärket Växjö med teorier om place branding och i vilken grad dessa tillämpas. Utifrån vår analys av Växjös image och strategi, samt med hjälp varumärkesteori, undersöks också om skapandet av varumärket har potential att bli framgångsrikt eller ej..

Hur påverkas allmännyttiga företags varumärken? : - utifrån "image heritage" och "image-in-use"

Syfte: Syftet med va?r studie a?r att fo?rsta? hur allma?nnyttiga bostadsbolag arbetar med sitt varuma?rke. I och med att den nya lagstiftningen har lett till o?kad konkurrens pa? bostadshyresmarknaden de senaste a?ren kra?vs ett sto?rre engagemang hos fo?retagen. Hur arbetar de med ?image-in-use? och ?image heritage? fo?r att sta?rka varuma?rket? Genom studien vill vi o?ka kunskapen om hur fo?retag kommunicerar ut den nya bilden, efter a?ndrade ekonomiska fo?rutsa?ttningar, sa? att den a?r framtra?dande och inte pa?verkas allt fo?r mycket av den traditionella bilden.Metod: Fo?r att genomfo?ra studien har vi samlat information fra?n artiklar och litteratur samt genomfo?rt intervjuer med ansta?llda pa? tre kommunala bostadsbolag och delat ut enka?ter till bolagens hyresga?ster.Slutsats: Fo?retag beho?ver arbeta aktivt med ?image-in-use? som a?r starkt pa?verkad av ?image heritage? fo?r att fo?ra?ndra bilden av sig sja?lva i kundernas medvetande.

Vad säger bilden?: En utvärdering av återvinningseffektiviteten i ImBrowse

The aim of this master thesis is to evaluate the performance of the content-based image retrieval system ImBrowse from a semantic point of view. Evaluation of retrieval performance is a problem in content-based image retrieval (CBIR). There are many different methods for measuring the performance of content-based image retrieval systems, but no common way for performing the evaluation. The main focus is on image retrieval regarding the extraction of the visual features in the image, from three semantic levels. The thesis tries to elucidate the semantic gap, which is the problem when the systems extraction of the visual features from the image and the user?s interpretation of that same information do not correspond.

Arbetarklasskildringar i Ragnar Järhults och Per Gunnar Evanders författarskap.

The main purpose of this Master?s thesis is to analyse the portrayals of working-class life in a selection of works by the Swedish authors Ragnar Järhult and Per Gunnar Evander. The research questions are: * How is the working conditions described?* What political messages can be found in the works?* What image of the class society is shown?The second aim of this Master?s thesis is to analyse the concept of working-class literature and to investigate if the works of Per Gunnar Evander could be seen as working-class literature. Methodologically, the study draws on established theories, concepts and methods from the sociology of literature and the history of ideas.

Kompetens ? Självbild ? Inkludering : En studie av några elever i behov av särskilt stöd och deras upplevelser av sin studietid i en särskild undervisningsgrupp.

AbstractStudy: Degree project in teacher education, Advanced level, 15 pUniversity of SkövdeTitle: Competence ? Self image ? InclusionA study of a couple of students in need for extra education and theirexperiences of their studies at school in a special class.Number ofPages: 43Author: Britt HellqvistTutor: Gunvi BrobergDate: 01-2008Keywords: special class, extra education, competence, self image, inclusionStudents who have difficulties in school or in the social contact are the main subject of this thesis. The students that I have interviewed attend the upper high school in a special class, separated from the major school. My purpose has been to investigate how such students experience their studies at school, with emphasis on competence and the feeling of participation. Moreover, the self image of these students was investigated.

Bilden av Svenska kyrkan : ? Unga människors image av organisationen i jämförelse med organisationens profil

AbstractTitle: The picture of the Swedish church - Young peoples image of the organization in comparison with the organizations profile (Bilden av Svenska kyrkan ? Unga människors image av organisationen i jämförelse med organisationens profil)Number of pages: 55 (57 including enclosures)Author: Ebba GöranzonTutor: Göran SvenssonCourse: Media and Communication Studies CPeriod: Fall 2006University: Division of Media and Communication, Department of Information Science, Uppsala UniversityAim: The aim of this essay is to study the external communication of the Swedish Church, and how they want young people (16-18 years old) to perceive them. Further I would like to compare that information with how young people actually perceive the Swedish church. Do the both pictures agree?Method/Material: Together with literature studies, a qualitive method has been used and four focus group interviews with a total of 16 informants have been conducted.

Image repair-theory vid livsmedelskris : Textanalys av Findus kriskommunikation kring hästköttsskandalen

This study intends to use a text analysis and analyze Findus crisis communication, on their website, about the horse meat scandal in February and March 2013. The main focus is to examine if Findus crisis communication can be connected to Beniot?s image repair strategies and the rhetorical appeal forms, in five press releases and four blog posts, and also if they are different depending on the media format. The results show that Findus usually used three of the five image repair strategies and the three appeal forms (ethos, pathos and logos) interacted and therefore became Findus crisis communication consistent in all material. The results also show that Findus had a clear position because they conveyed a consistent message..

Tas Nordkorea någonsin på allvar? : En studie av Nordkoreabilden i två svenska tidningar

North Korea has been on people?s minds lately. This essay is a study of what image Swedish press gave of North Korea starting in 1948 and ending in 2011. The study looks at two of the largest newspapers in Sweden, Aftonbladet and Dagens Nyheter.  During the 1950´s the image given was that North Korea was part of the communists, a puppet state of the Soviet Union.

Flaggskeppsbutiker som marknadsföringsstrategi. : -En undersökning ur ett kundperspektiv.

The purpose of this study was to examine customer attitudes towards flagship stores and how they perceive them. To ascertain this, and obtain answers to the research questions covering the study's main issues, we decided to turn to the customers who recently visited a flagship store.Our background theory is based upon literature from previous research done on the subject in the form of scientific articles and books. We present the theoretical concept that explains how flagship stores are used as a marketing tool and what impact they have on the new market. These will be helpful in answering our questions when we evaluate our results.!A theoretical framework, consisting of three value dimensions, was used as a support throughout the implementation of the study. These three values; hedonic, practical and social, should give us a better idea of what customers experience and what they value when they visit the flagship stores.!The method used in our investigation is of quantitative form, so that it can be feasible on a large crowd to thus contribute to a quantitative result.

Vektorkvantisering för kodning och brusreducering

This thesis explores the possibilities of avoiding the issues generally associated with compression of noisy imagery, through the usage of vector quantization. By utilizing the learning aspects of vector quantization, image processing operations such as noise reduction could be implemented in a straightforward way. Several techniques are presented and evaluated. A direct comparison shows that for noisy imagery, vector quantization, in spite of it's simplicity, has clear advantages over MPEG-4 encoding..

En studie om destinationsimage : Exemplet Hong Kong

Syfte: Uppsatsens syfte är delvis att undersöka hur de valda aktörerna, det vill säga researrangörer och resetidningar, framställer en image av en destination. Delvis att beskriva och analysera marknadsföringen av exemplet Hong Kong som turistdestination i svenska resetidningar och hos svenska researrangörer samt undersöka svenskars uppfattade image av destinationen Hong Kong.Frågeställningar:Hur skapas en image av en destination?Vilken image av Hong Kong som destination förs fram i svenska resetidningar samt i researrangörers marknadsföring?Vilken uppfattad image har svenskar av destinationen Hong Kong?Metod: I uppsatsen används en kombination av kvalitativa och kvantitativa metoder. De tillvägagångssätt som används är kvalitativa intervjuer, analys av kvalitativ data samt en kvantitativ enkätundersökning.Teori: I den teoretiska referensramen diskuteras begrepp och fenomen som platser och destinationer, destinations- och platsmarknadsföring, imageskapande agenter och destinationsimage.Slutsats: I denna uppsats har två imageskapande aktörer studerats, och det har visats sig att processen för hur de skapar en destinations image ser olika ut, men den image som de presenterar överensstämmer till stor del. Hong Kong presenteras som en storstadsmetropol av både researrangörerna och resetidningarna.

Det litterära skapandets drivkrafter och villkor

It has become increasingly common for cities and municipalities to take greater account of the place marketing, and to see the physical location as a brand. An early step in this process is to make the image measurements of the place, in order to develop better marketing strategies. A method often used in tourism research for this type of measurements is Etchner and Ritchie's theoretical framework. The framework is initially designed to measure visitor's image of a tourist destination.Almost all previous research in this area is based on the visitor's perspective, but Olofsson and Skredsvik have used this framework to measure a location's image among the residents. They feel that the residents of a place can be seen as ambassadors of the place because they know the site well.

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