This essay deals with the principle of surprise warfare and its development as well as the adaptation of military action that had to be made to surprise the opponent in the modern era.The concept of surprise is divided into its components in order to clarify what is required to implement a surprising maneuver, to understand the complex concept and form a theoretical framework for gathering facts in the case study.Development and adaption are demonstrated by a comparative case study where Pearl Harbor illustrates an example of historical surprise and Operation Desert Storm illustrates a modern surprise. The product will then be analyzed in order to detect the development and how military conduct is forced to adapt in order to carry out a surprising maneuver. The results shows that the military action of performing a surprise attack has had a major development and is now carried out in a different stage of the attack..

The development of the Internet has led to a new platform for Web pages, Web 2.0. An interactive environment where users generate content. Facebook, which is one of the most popular social media sites, has opened up new opportunities for companies to communicate directly with individuals. Facebook has encouraged this by offering the technology and the possibility by developing the feature pages.The purpose of this study was to examine how Swedish Facebook users relate to company's presence on Facebook through pages. The study also intended to find out how Swedish Facebook users think that companies should behave on their Facebook page.

The purpose with this thesis is to analyse the image of the Chinese that was constructed and maintained in the materials published in association to the Swedish Mission Covenant Church (SMF) missionary work in China between the years of 1890 to 1914.The analysed material is mainly from the periodical Missionsförbundet, the analyse also include various books, biographies and anthologies. Inspired by Michel Foucault I found my methodological starting point in his discourse term. Frome there, by the help of the texts of Torjer A. Olsen, I constructed a discourse analyses, by which I analysed my materials.The survey showed that the material associated to SMF foremost constructed a negative pictureof the Chinese as unclean, conservative, arrogant, liars, greedy, loud, bad singers and that the woman situation was seen as untenable. A more appreciative picture also emerged and the Chinese was described as polite and strong.

The use of vision applications are growing and the demand for integration and connectivity with other industrial automation control devices is increasing. Some businesses that are using vision technology follow US Food and Drugs Administration (FDA) regulation concerning audit trail. This thesis investigates the possibility to use vision technology for counting objects, achieving connectivity and to follow FDAs audit trail regulation. A market survey has been used to select suitable hardware and software to be used in the design of an application that is able to count objects and that uses standard industrial network connection i.e. OPC data access and Microsoft?s .NET components over Ethernet.

This Master Thesis has been carried out in cooperation with Ursus Medical AB (URSUS) which markets, assembles and sells the Rotex Screw Needle Biopsy Instrument ®. The instrument is delivered with an instrument holder. Customers had expressed dissatisfaction over that they needed to use two hands during a biopsy procedure, which resulted in a project to develop a new instrument holder.The project aim was to create concepts for how the new instrument holder should be designed, with focus on the mechanics. The new instrument holder would build on the existing basic principle that the screw needle and the cannula were screwed into the tissue. The thesis work would result in a technical solution and a functional prototype of the chosen concept.To achieve this, a generic product development processes were used and began with a comprehensive literature review.

Concept - detail - buildingStockholm International Fairs, new main entrance I studied at the KTH School of Architecture from 1995 to 2000. After completing my studies I wanted to work in an office that had a structural way of thinking and that knew the building process; I therefore chose to work for Rosenberg Architects. I have worked on a number of projects, among them several for the Stockholm International Fairs, from the Rica Talk Hotel and Hall AE, to the new main entrance.In the projects we undertook at the School of Architecture we had to identify and draw details that were central to our concepts. I have here identified some key details that we considered to be essential for the concept in a built project; the new main entrance of the Stockholm International Fairs completed in 2013. The entrance has complex logistics with multiple intersecting flows: exhibitors, employees, journalists, VIPs and others.

Purpose;the purpose of this study is to investigate whether a product ad observer's purchase intention, perception of product quality, brand image perception and price perception is affected depending on the size of the text that was used in the ad to communicate the product price.Methodology;the study was conducted using a quantitative method through a survey. The implementation of the study has been done by using three variants of the same suit ad where the three different variants have been manipulated on the text size on the price information, by reduced / increased the text size. The implementation has also been carried out using two different ad sender, with three ads for each sender.Result and conclusion;the text size on the price of a product ad mainly affects the observer's price and quality perception, where the small text will have a positive effect on quality perception and a negative effect on the quality perception. Even brand image changes depending on the text size where small text will have a positive effect..

The project was carried out together with OC Off Course who manufactureand distribute mainly electric bikes.In today?s society, alternative sources of transportation becomes more andmore present and several bicycle sharing programs arises in major citiesacross the world every year.Something that doesn?t exist too much as of yet is bike sharing programsthat uses electric bikes. An electric bike is a convenient way oftransportation as well as a good way of avoiding traffic. With an electricbike you avoid having to sweat when biking over hills or when you need totravel over longer distances.The goal of this project is to develop a bike sharing station according tothe functions need to be met.This thesis Is based on Fredy Olsson´s methods principkonstruktion aswell as a couple of concept generating methods from Kenneth Österlin.From this, a number of sketches were made that later was evaluated inseveral steps in conjunction to a set of specifications. A 3D model of theselected concept was later made in CatiaV5 for a complete product..

The problem of finding targeted medicine is a central problem in chemotherapy. From this point of view the ubiquitin-proteasome system is a highly promising object in the pharmaceutical approach. Proteasome plays a critical role in cellular protein degradation, cell cycle and apoptosis regulation.Proteasome inhibitors are substances blocking the actions of proteasome. Cancer cells are more sensitive to inhibition of the ubiquitin-proteasome system than normal cells. Therefore proteasome inhibitors have the potential to be successfully used in the cancer treatment.The study aimed to test various substances to identify possible proteasome inhibitors with the IncuCyteTM FLR image system and fluorometric microculture cytotoxicity assay.

This Master Thesis has been carried out as a new product development project in collaborationwith G-Man Tools AB located in Edsbyn. The purpose of the project was to construct a newpruning saw there the blade is integrateble in the handle, thus a foldable pruning saw.The work has been performed on the occasion of G-Man Tools AB wanted to improve theirproduct range by creating a saw that complement their range of quality saws. They have a similarproduct today, but they do not manufacture this product by them selves and it is not directlytargeted against garden use, which is a disadvantage when it is one of their major markets.Even though almost the entire chain from the requirements of the users to drawings has beentaken into consideration, emphasizes has been put on generating ideas. However the first thingthat was carried out was to establish a productspecifikation from interviews with users and thecompany?s experience.

The concept of sustainable development is a challenge that demands cooperation from all levels of society for it to be successful. The focus for this thesis is how politicians within the local councils understand the concept of sustainable development and how they implement it in political decision-making.The basis for the study is a questionnaire that was distributed to 303 local politicians in three municipalities of varying size in Southern Sweden. The study concentrates on departments within the local councils that are directly connected to the Swedish environmental law and the Swedish planning and construction law. One of the primary goals with the aforementioned laws is the achievement of sustainable development within one generation.The outcome of the study was that over half of the local politicians could correctly define sustainable development according to the World Commission on Environment and Development?s (WCED) definition.

The aim of this paper is to investigate the subject matter of visual communication in presentation brochures of two Swedish regions: Region Halland and Region Dalarna. My focuses are the following questions: what is the aim of the brochures and in what ways does the visual material relate to that aim? How can strategic communication be defined through a visual perspective and in what ways is it useful in the context of presentation brochures of the regions? What sort of communicational functions are specific for the visual material in relation to the written language of the brochures? Lead by these questions, I start by analyzing the brochures through a textual analysis and a social semiotic approach. The result shows that the aim seems to be both political and commercial, but that the visual elements relate more strongly to the commercial aim than to the political aim by the way they strive to present a positive image of the region. The visual elements work in strategic ways that I define as visual strategies.

The competition for the beach promenade in Helsingborg was announced in 2001 and was arranged by the city of Helsingborg. My contribution to the competition represents the main part of my thesis in the Landscape Architecture Programme. The competition entry is based on the concept of crossing screens of vertical elements which connect the pattern and structure of the city to the beach and the water. The different materials and designs of the screens relate to the various characters of the different parts of the area and they form a sequence and uniting theme along the beach. In addition to the competition entry which was made in 2001, the thesis contains a second part, made in the spring of 2006. It consists of an Introduction with the competition programme and a description of the starting points, a part called Method where the process is described, and the Conclusion with reflections on the competition entry and the process where I also introduce and comment on some other projects which in different ways have are connected to my concept. .

Syftet med denna undersökning är att få en förståelse kring hur unga kvinnliga studenter använder sig av det sociala mediet Instagram. Studien ämnar svara på vilka funktioner Instagram fyller för unga kvinnliga studenter samt vilken betydelse detta sociala medium har i deras vardagliga liv.FRÅGESTÄLLNING: Syftet har specificerats i följande frågeställning: - Hur används Instagram av unga kvinnliga studenter?METOD OCH MATERIAL: Kvalitativa individuella intervjuer med fyra kvinnliga studenter i 23-års ålder.HUVUDRESULTAT : Studien visar på att en viktig funktion med Instagram är att interagera med andra människor och vara deltagande i den sociala gemenskapen på forumet. Det  ramkom även att tre av fyra kvinnliga studenter ser på forumet som ett verktyg för att kunna bygga ett personligt varumärke och att det är ett enkelt sätt att hålla sina nära och kära uppdaterade kring sitt vardagsliv.   .

This study was built on the concept of Emotional Intelligence (EI) as an ability with four branches, to effectively: (1) perceive (2) reason (3) understand and (4) manage emotions. By closely studying the four processes of EI through eight semistructured interviews with psychologists, counselors, CBT-therapists and psychotherapists, a study of participants' stories from real practice was done and then analyzed and interpreted. The purpose of this study was to get the participants to describe and put words on practical experiences that occur with clients that correspond to the four domains that define the concept of EI according to Mayer et al. (2008) and find out about if their way of "doing" EI gets trained and developed after several years of professional activity. The results shows that the practitioners used all four branches of EI in dialog with the client, both intra- and interpersonal.