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7974 Uppsatser om Media and political agenda setting - Sida 50 av 532

Någtra aspekter av systemet för kommunal utjämning ur political economy- och tillväxtperspektiv

Uppsatsen granskar systemet för utjämning mellan kommunerna ur political economy- och tillväxtperspektiv. Political economy-analysen undersöker i vilken utsträckning systemets utformning möjliggör politiskt motiverad taktisk omfördelning. Av denna analys framgår att det rådande statsbidrags- och utjämningssystemet ger ett mycket begränsat utrymme för diskretionära bidrag. Den övergripande slutsatsen av political economy-analysen är att det finns en påtaglig kontrast mellan ansatserna i de akademiska studierna och de offentliga utredningarna. Analysen ur tillväxtperspektiv granskar vilka effekter långtgående kommunutjämning kan tänkas ha på arbetskraftsrörligheten, samt vilka konsekvenser detta kan tänkas ha för den långsiktiga ekonomiska tillväxten.

Support i den världsvida väven : En studie om kundtjänst på Twitter och Facebook

Customer service has traditionally consisted of telephone, mail, and later on chat.But the entry of social media has changed the way companies exercise customerservice. Companies should ask themselves whether the same type of traditionalcommunication may or may not function in a new channel and thus whether itcan be applied to social media.The purpose of this study is to describe the companies? use of customer servicein social media and how the communication differentiates from thecommunication in traditional customer service, and also to define the effect onthe customers? relationship to the company. To reach our conclusions we havecombined theoretical references with qualitative interviews.By our analysis, we found that the communication in social media expandsthe possibilities. By entering an unfamiliar channel, customer service has hadto adapt themselves and their language.

Människors val av lightprodukter och originalprodukter

The essay aimed to investigate whether people choose light products or original products regarding dairy products and beverages as well as the motives for their respective choice. Finally the purpose was to find out where they had obtained the knowledge to make their choice and how they thought media had affected their choice. The method used was a qualitative decsriptive study with three focus groups consisting of six women aged 40-50, six women aged 20-30 and four men aged 25-35. Each interview lasted 2 hours. The groups were a selection of comfort.   The results showed that all respondents choose original products. The primary reason was because they thought that original products tasted better and had a better consistence.

Konsumtion i rörelse : En kvalitativ intervjustudie av politiska konsumenter

The purpose of the study is to examine eight individuals? experiences and conceptions of political consumerism. Main notions in the study are concepts like reshaping of the politics, morality and individualization. The method of choice is qualitative interview and grounded theory. Theories that deal with consumer society, subpolitics and individualization constitute the theoretical framework.

Idéer om demokrati inom Vänsterpartiet : En beskrivande nutidsstudie

Partiets namn var fram till 1990 Vänsterpartiet kommunisterna (VPK). Denna bakgrund har påverkat andra partiers syn på arenan runt och inom Vänsterpartiet vilket innebär att deras demokratisyn har ifrågasatts. När frågan om demokrati kommer på tal, så skapades ett intresse hos oss som uppsatsskribenter hur idéer om demokrati inom Vänsterpartiet kan beskrivas. Då partiet genom tiderna hävdat att de är goda demokrater, men med ett fördjupat innehåll. Denna uppsats vetenskapliga bidrag är att svara på frågan om Vänsterpartiet kan tillskrivas en innehållslig demokratiuppfattning år 2014, denna fråga är extra intressant då en innehållslig demokratisk agenda ibland likställs med en odemokratisk agenda.

Marknadsföring av bibliotek via sociala medier ? Hur ser bibliotekarier på det?

The aim of this thesis is to investigate how librarians view marketing of the library using social media and how this can be used in a marketing strategy. The theoretical framework for this thesis is based on the 7 Ps of the marketing mix, SWOT-analysis and SWOT/TOWS Matrix. The theory is based on planned elements that make up a product or service offered the market. We have used our own interpretation of the theories to analyse our material. Our main method has been a web-based questionnaire, the questionnaire was sent to 523 librarians active at ten large public libraries and its related branches.

Internet i Kina : digital konvergens mot den femte moderniseringen

Denna uppsats beskriver Internet i Kina i allmänhet, från dess politiska bakgrundsmotiv och inledande grunder till dess nuvarande tillstånd av dynamisk ekonomisk infrastruktur och medel för folkligt politiskt inflytande. Tonvikten läggs vid för Kina unika aspekter, såsom partiinflytande över informationsutbytet, folkliga attityder till fildelning i ett samhälle som bara nyligen erkänt privat ägande samt effekter av kulturkrockar på nätet mellan västlig och kinesisk civilisation. Det argumenteras för att Kina i en framtid kommer att ha ett stort inflytande över cybermarknader och i beslutsfattande om Internets framtida utveckling, genom tekniska, ekonomiska och politiska medel. Slutligen resoneras att Internet i Kina har förändrat och kommer att förändra folkets mentalitet, så att det anammar västerländska tankemönster i liknande utsträckning som i angränsande länder, vilket banar väg för politisk pluralism..

Social affärsverksamhet - hur företag använder sociala media för intern kommunikation

En massa människor vet vad sociala medier kan göra, det är nu dags att börja arbeta. - Rick Mans, Social Media Lead CapgeminiSyftet med uppsatsen är att klargöra hur sociala media kan bidra till att effektivisera företags internkommunikation, genom att undersöka vilka problem som upplevs finnas i dagsläget, vilka möjligheter sociala media erbjuder och om dessa möjligheter kan appliceras på problemen för att förbättra internkommunikationen. Studien är baserad på kvalitativ insamling av data genom sju djupintervjuer med experter inom området. Under studien har problematik med internkommunikation tagits fram och ställts mot experters syn på sociala medias egenskaper. Resultatet är att sociala media erbjuder både positiv och negativ påverkan på internkommunikationen.

Ungdomars berättelser om Hovsjö : En kvalitativ studie om hur sex ungdomar i åldrarna 21-26 ser på sitt bostadsområde

Background and problems: All that is stated in social media might not always sometimes be right, which has consequences for the individual's view of the described phenomena. The individual interprets and takes in mass media messages, which can lead to that the wrong information makes believed to be is correct one. The news media?s photo illustrations might pictures result in bad images of the suburbs. Hovsjö, residential area in the city of Södertälje, occurs in the media depicted as is a bad place to live due to the high rate of crime there.Purpose and Issues: My main research question is: How do young people view their residential area Hovsjö in comparison with the image they believe consider is given in that the news media gives the area? Further questions of the study are: How do the young people of the district describe their residential area? How do the youth's react to the news media images of Hovsjö? Has the neighborhood helped to form their identity?Method: In my data collection I have chosen a qualitative approach with observation and semistructured interviews.

Skillnader över Atlanten : En undersökning om två organisationers kommunikationsarbete i USA och i Sverige.

This essay is a case study of how two non-profit organizations, in the same line of business work with external communication and new media such as Internet and social media (Facebook and Twitter).Both these organizations are located in different countries and the purpose of the case study is also to find out if the differences in their work methods in communication depend on organizational or cultural differences. The case study was conducted in the organizations Sverige Amerika Centret in Karlstad, Sweden and The Swedish Council of America in Minneapolis, US. A qualitative approach executed through interviews and a qualitative content analysis of the organizations annual report from 2010. The result of the interviews and the document content analysis shows that there are differences in the way these organizations handle their work with external communications and new media. One of the organizations uses new media more actively in their work with communication and through that channel creates a relationship with its external audiences. The theories that has been used for this case study is Organization communication, Intercultural communication, Public Relations and Organization culture. Keywords: external communication, new media, culture and employees..

Uppkopplad eller nedkopplad? -Konflikt mellan förnuft och känsla : En etnografiskt inspirerad studie av fyra studenters vardag online och offline

Purpose: The aim of this thesis has been to study and obtain greater understanding of the consequences of active social media use. Specifically, in terms of social identity, social life and the sense of belonging. Secondly, the thesis studies the consequences of disconnecting and for a limited amount of time opt out of the social media context.Method/material:  The study is based on an explorative, cultural ethnographically-inspired method, in which four respondents were studied: two men and two women, all frequent users of social media. This was done in three steps: initial interviews, followed by social media diaries and finally a focus group. By allowing these methods to complement each other, the goal was to create an overall picture of the importance of social media in their everyday lives.The study's focus lies on the week in which the respondents kept social media diaries.

Kvällens sista beställning: från Kungsgatan till akuten : En studie om effekten av Ansvarsfull alkoholservering på krogvåldet i centrala Karlstad

This thesis represents my individual final research in Societal Risk Management. The aim of the study is to research whether the method called Responsible Beverage Serving has had the desired effect of diminished alcohol-related violence in Karlstad City, after its implementation into the ordinary operational agenda for Karlstad district in the county of Wermland. According to the method, the alcohol-related damages as well as alcohol-related violence in a society can be reduced by refusing to serve minors and clients who are excessively intoxicated.In order to be able to reach the aim of the thesis, the subsequent questions must be answered;Has excessive drinking reduced in the bars and clubs in Karlstad City?Has it become more difficult for minors to be served alcohol in the bars and clubs in Karlstad City?Has the police reported amount of assaults outdoors diminished regarding the alcohol-related violence in Karlstad City?This research is an intervention study and uses a quasi-experimental design. The intervention itself is the method called Responsible Beverage Serving.

Slöjdprocessen : processbedömning i trä/metallslöjd

The globalization of political and economic processes is a growing moral concern for theologians and political philosophers alike. My thesis aims to outline, analyze, and compare church studies of globalization with global theories of justice.To do this, I draw upon recent studies of globalization made by the World Council of Churches (WCC) and the Lutheran World Federation (LWF). The WCC and LWF are two global reaching church organizations. They have a common aim of uniting churches for ecumenical dialogue and are involved in social, economic, political, and ecological questions. The WCC and LWF analyze globalization by applying biblical and theological principles from the Christian tradition.

Empowerment: ett flytande begrepp?

The purpose of this study was to analyse the concept of empowerment and its meaning in the political document "En Förnyad Folkhälsopolitik" from the present Swedish government, containing guidelines and politics in the area of public health. The underlying question was if it could be considered as representative for some kind of general "empowerment approach" since the concept is central to the very definition of social work by the International Federation of Social Workers IFSW and International Association of Schools of Social Work (IASSW).By comparing its definition and consequences in the document with a historical review of different contexts of empowerment the conclusion was made that such a common approach doesn´t exist at all. The meaning of empowerment in the central document showed some similarities with the "northamerican" version of the concept represented by the social scientist Charles Murray, which is just one of the political meanings of empowerment. Alternative ways of understanding the concept was also presented such as being a tool of a constant conflict between central political principles or as a fashionable but not important word. Another alternative was to consider it a means of power through witch different political discourses tries to dominate the world..

Nya Möjligheter för Kontroversiella Varumärken-En studie kring kontroversiella varumärkens framfart i sociala medier

As commonly known, Social Media is a rapidly growing area. Since consumers to a great extent are present in Social Media, this new internet environment is increasing in relevance for consumer marketing. For controversial brands that are regulated in conventional marketing channels Social Media is an extra ordinary marketing opportunity, since social media is a legal grey area. More and more controversial brands are taking advantage of this opportunity, but the effects of these marketing activities are fairly unknown. Therefore there is an interest in examining the controversial brands marketing progression in Social Media.

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