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4080 Uppsatser om Mass communication - Sida 13 av 272
Kommunikation av risk- och sårbarhetsanalys från länsstyrelse till kommun
This master thesis investigates how the county administrative boards communicate the regional risk and vulnerability analyses to municipalities in Sweden. Information has been gathered through a survey and through a case study involving three county administrative boards. The results revealed that there are possibilities to improve or develop the communication in all the county administrative boards. The information channels are often written or web based, these channels promote one way communication rather than a dialog. The thesis gives suggestion on how to work out a strategy for a more effective communication, the case study also gives ideas on how a county administrative board can work with communication..
Bestämning av kroppssammansättning hos överviktiga och obesa ammande kvinnor. Validering av bioelektrisk impedans mot röntgenabsorption.
Introduction: Pregnancy, obesity, aging and certain diseases are examples of conditions thataffect the body, its constitution and composition. Simpler methods to estimate bodycomposition are needed to complement more advanced traditional methods to better identifythe health status without sacrificing accuracy and precision.Objective: To validate the results of body composition from bioelectrical impedancespectroscopy (BIS) against results from the study reference method, dual energy X-rayabsorption (DXA), in overweight and obese lactating women after childbirth.Method: The design of the LEVA-study (Lifestyle for Effective Weight loss during lactation)consisted both intervention and longitudinal follow-up, which gave the opportunity tovalidate the absolute values (accuracy) and the ability to detect changes (precision). Themean difference between methods was tested statistically by paired t-test. Bland-Altman plotsused to examine the degree of agreement between BIS and DXA, but also distribution andany systematic differences. Association between methods was measured by using Pearson´scorrelation coefficient.Results: Between BIS and DXA, absolute measurements of the variables fat-free mass (FFM)and fat mass (FM) showed a statistically significant difference (p < 0.001).
Can we do it in Sweden? Yes we can! : En studie om politisk kommunikation i de sociala medierna inför riksdagsvalet 2010
Purpose The purpose is to analyze the parliamentary parties political communication in the social media channels before the election 2010.Methodology This essay is a descriptive study from nine interviews of the responsible people in the parliamentary parties. In addition to that two more interviews were done with social media expertsTheoretical perspective This essay is based on two-way communication and communication strategiesConclusions The parliamentary parties use social media as a complement to traditional media. The purpose is to create dialog and to minimize the gap to the voters, but in many ways it is being used as a one-way communication channel. The parliamentary parties are trying to use the social media channels in Swedish conditions, but in many ways they try to imitate an American used strategy..
Skillnader över Atlanten : En undersökning om två organisationers kommunikationsarbete i USA och i Sverige.
This essay is a case study of how two non-profit organizations, in the same line of business work with external communication and new media such as Internet and social media (Facebook and Twitter).Both these organizations are located in different countries and the purpose of the case study is also to find out if the differences in their work methods in communication depend on organizational or cultural differences. The case study was conducted in the organizations Sverige Amerika Centret in Karlstad, Sweden and The Swedish Council of America in Minneapolis, US. A qualitative approach executed through interviews and a qualitative content analysis of the organizations annual report from 2010. The result of the interviews and the document content analysis shows that there are differences in the way these organizations handle their work with external communications and new media. One of the organizations uses new media more actively in their work with communication and through that channel creates a relationship with its external audiences. The theories that has been used for this case study is Organization communication, Intercultural communication, Public Relations and Organization culture. Keywords: external communication, new media, culture and employees..
Flerspråkig kriskommunikation : En grundad teori om kommuners anpassning efter invånare som inte talar svenska
Globalisation and diversity has increased the presence of different languages in Swedish municipalities. As the local administrative authorities with responsibility for the public crisis management, how are these municipalities coping with crisis communication recipients that are not speaking Swedish? Through an inductive approach, this thesis formulates a theory of crisis communication adaptation by studying Swedish municipalities with a large part of inhabitants with foreign backgrounds. This thesis finds that municipalities that are not adapting their crisis communication to non-Swedish speakers follows a discourse that paints a picture of these recipients as at least understanding the Swedish language. Municipalities that do adapt their crisis communication have drawn lessons from local incidents that complements this discourse.
Kommunikationsfärdigheter hos förskolebarn : Funktion, kontext och kommunikativa handlingar i samspel
According to international and national literacy studies (PISA, PIRLS) Swedish boys are inferior to Swedish girls when it comes to reading. There can be numerous reasons to that statement. One is that Swedish teachers require more knowledge about communication as an important component in literacy. In spite of this shortcoming, Swedish girls manage to gain sufficient literacy. Why is that? The aim of this survey was to examine if there were any differences between girls and boys regarding communication skills when they begin in school.The main questions taken in account were:Which differences and/or similarities in communication skills are discernible between boys and girls this particular preschool?How do boys and girls communicate with each other in different room contexts on this particular preschool? To be able to answer the questions, I adopted observations and audio recordings from children aged five.
Löftet & Löverensen : En omvärldsanalys på svenska företags strategiska kommunikation
The technological progress of the world has had a massive effect on how we communicate with one and other, it also has had an big impact on how companies communicate with their customers and consumers. Today you cannot only communicate a ?promise to your costumers and consumers you also have to ?deliver? what it is you promise. Strategic communication is today not only to market your product but to ensure that your strategic communication is shown even in you innovation, design and product development. This thesis is conducted in collaboration with No Picnic AB.The purpose of this study was to get an insight in how Swedish companies use their strategic communication. We aim on bringing a new point of view of strategic communication with innovation, design and product development also as a communication channel.
Tonåriga pojkars självkänsla och kroppsmissnöje : Har massmedia, extraversion och BMI någon betydelse?
Tidigare forskning kring pojkars självkänsla och kroppsmissnöje i relation till massmedieanvändning, extraversion och BMI har utfallit något olika och är inte lika omfattande som forskningen kring flickor. Syftet med denna undersökning var att ta reda på om massmedia, extraversion och BMI har betydelse för tonåriga pojkars självkänsla och kroppsuppfattning. Kvantitativ metod i form av en enkätundersökning användes. Sjuttiotvå gymnasiestuderande pojkar besvarade enkäten som innehöll instrument för att mäta BMI, extraversion, kroppsmissnöje, massmedieanvändning och självkänsla. Resultatet visade att massmedieanvändning inte korrelerar med vare sig självkänsla eller kroppsmissnöje.
Crowdsourcing för en ökad medborgardialog. En studie om en ökad medborgardialog för Västra Götalandsregionens kollektivtrafiknämnd
Today, companies can take advantage of mass intelligence by making use out ofcrowdsourcing. Crowdsourcing is a business model that uses the power of the collective bythe offer of a problem by means of competitions in various social media. The benefit ofcrowdsourcing is that the company gets more creative and creative solutions to the sameproblem, which would not have been possible if the company solved the problem internally.The larger mass gains an insight into the company, which in return also releases power tothe company's development. The study aims to examine the way in which citizens can beattracted to participate in the development of public transport using crowdsourcing. The studyis based on both qualitative and quantitative approach since the study has a qualitative pilotstudy.
Säkra kommunikationskanaler i en distribuerad heterogen miljö
The systems environments of today are often distributed and heterogeneous. These kind of systems have several advantages but also disadvantages. One problem is how to keep them secure.The security problems in these environments are mainly due to the communication between the connected computers. It is relatively easy to tap these communication channels from information. There is also a need for the possibility to secure these channels from modification of sent information and to be able to verify the sender and receiver of information in a secure manner.
Förändringskommunikation i organisationer : En studie som jämför hur uppfattningar skiljer sig mellan chefer och medarbetare i en förändringsprocess
Title: Change Communication within organizations ? How perceptions differ between managers and employees in an organizational changeAuthor: Emma Ender & Fanny TeschTutor: Anne-Marie MorhedPurpose: The purpose of this thesis was to study and compare different perceptions of change communication between managers and employees within two smaller organizations. We wanted to examine how the communication process within the change was carried out. We also aimed to compare the results with change communication models of Johansson & Heide (2008) and Lewin (1951), and also existing concepts, to see if our result differed from earlier research. Our key questions to answer were: How do managers communicate a change to the employees in two smaller companies? How do the managers think that the employees perceive the information about the change? How do the employees perceive the information about the change? How does change models from previous research correspond to, or differ from the change process?Method/Material: The material used in this thesis consists of a total of twelve interviews with both managers and employees at two small companies.Main results: The main results shows that communicating a change is complex, and that it is difficult to create models and theories for the phenomenon, as each change is unique.
Digitala kommunikationer mellan VIDA och deras leverantörer
The Swedish forest industry has put a lot of resources in the development of digital communications in hopes of improving collaboration with suppliers. The purpose of this study was to investigate whether VIDA would benefit from using digital communication with suppliers.
The survey was conducted as a questionnaire study among the company?s staff and its suppliers. The result indicated needs and interests to use digital communications in both groups. Young suppliers and suppliers on a distance showed the most interest in using digital communication.
In terms of using these digital communications, the staffs and suppliers were most interested in information regarding transaction and forestmanagement plans.
Livscykelkostnad för tak och fasad
Title: Time to renovate ? The effect of communication on the relationship between company and customer in a change situationCourse/subject:Busniess administration, Leadership, 15hpAuthors:Fredrik Elghag, Ossian OlssonTutors:Ingemar WictorKeywords:The Million Programme, Communication, Relationship Marketing, Tentant, Landlord.Problem formulation:How does communication affect the relationship between company and customer in a change situation?Purpose:Examining how different parts of a communication process affects customers trust, commitment and loyalty to their company.Theoretical framework:The starting point for the study?s theoretical perspectives have been Morgan and Hunt?s (1994) previous studies on relationship marketing and Laswell?s (1948) communication model.Methodology:The paper is performed with a qualitative research approach and a deductive approach to answer the research question. Personal interviews were conducted with four employees in real estate companies and two tenants in each company stock.Conclusion:We have found that communication affects the relationship between company and customer. Tentants have experinced credibility of businesses is important for them to have a confidence and loyalty in the relationship. .
Kommunikationsproblem på Apotek
The origin of the word ?communication? is the Latin word communicare, meaning to make common. The reason for our communication is to share thoughts, feelings and information, we want to affect and confirm.We are used to interpersonal communication, but even if we have had a lot of practice at it during our lives, we still find our selves facing misunderstandings and conflicts. The more people we meet during a day, the greater the chance is for interruptions in the communication.In pharmacy practice, good communication is vital for the client?s health and quality of life.
?Man behöver inte folks nummer längre? : En studie om hur studenter använder meddelandekommunikation via smartphones
How do young adult students communicate through their smartphones today? Which applications and features do they choose? What motivates their choices for the various possible situations? In this paper we investigate which communication channels young adult students in Sweden use for private message communication in their smartphones, in what way they use the channels and why they choose specific channels for different types of communication. In Sweden today, there are numerous of different ways of communicate through smartphones. We have interviewed ten Swedish young adult students regarding their use. The results speaks for that SMS has proven to still be used very frequently, even though it has existed for many years and that there are plenty of other ways to communicate through private messages today.