iProspect is a global digital marketing agency and work primarily with search marketing. They were the first search engine marketing agency in the world when the company started up 1996 in Boston, Massachusetts, and the first in Sweden to offer services in search marketing after establishing themselves on the Swedish market the following year. iProspect can be found in the södermalm office in south central Stockholm. They are a comprehensive agency within search and offer everything from search engine optimization and sponsored links to advertising on social media. They?re goal is to lead developments in search marketing and to keep ahead of competition.

Mobile telecom and the Internet are converging, which opens new possibilities for market actors to create business through the mobile handset. At the same time market experts are predicting that mobile operator?s existing dominance in the telecom market will in the future decline as new technology such as VoIP and services will erode the operator?s traditional revenue model. This implies that mobile operators will need to rethink their dominant business logic to create new value for their customers. Mobile operators are aiming to expand their existing revenue model through advertising in the mobile handset and are searching to create new business models that evolve advertising sales.

Bakgrund: Finns det verkligen en investeringsstrategi som ger en garanterad överavkastning och som skulle kunna innebära att efterfrågan på de tjänster som professionella kapitalförvaltare tillhandahåller försvinner?Syfte: Syftet med vår uppsats är att undersöka huruvida det går att generera överavkastning på Stockholmsbörsen genom att investera i en portfölj enbart innehållande aktier med låga P/Etal. Frågan är alltså om det existerar det någon så kallad P/E-talseffekt?Genomförande: P/E-talseffekten testades genom att vi för var och en av våra 28 perioder fr.o.m. 1991 t.o.m.2004 skapade två portföljer där den ena innehöll aktier med de femton lägsta P/E-talen på Stockholmsbörsen och den andra innehöll aktier med höga P/E-tal.

The thesis aims to examine the occurrence of Earnings Management (EM) preceding Seasoned Equity Offerings (SEOs) on the Swedish capital market. EM refers to activities and adjustments carried out by managers. The underlying purpose of these actions is to adjust net income. The procedure is typically done by borrowing income from future periods. Evidence of EM around SEOs has been documented on capital Markets around the world, and the effects on firms' post-offering performance are severe.

ABB I-R Waterjet Systems combines the robotics and motion expertise of ABB Flexible Automation with high-pressure intensifier/pumping technology from Ingersoll-Rand to provide and continue to develop innovative waterjet cutting systems for global Markets. The purpose of this assignment is to develop a process water purifier. The purifier should be applicable as an option to ABB I-R?s production cell Cutting-Box. At first hand the process water should be purified well enough to let out in the municipal sewage system, but the ultimate solution is purifying the process water to the range that recycling is possible. When investigating the different principle of purifying water, a research of different products and their manufactories was done. These different products were compared and the principle of filtration was the most applicable, as most of the products were designed for far larger applications. As the process water contains quite large amount of particles, it is necessary to perform the filtration in different steps. The process water purifier is therefore composed of a module of coarse filtration and one of micro filtration. In the module of coarse filtration the mainly amount of fibres and particles are eliminated. They are kept back in the container unit with the larger fragments and dumped with these when the container is emptied. In the module of micro filtration the filtration is performed in two steps. In the first step particles larger than 50?m are eliminated, in the second step the micro filter is setting the range of purifying, in this case 10?m.

The increased popularity of e-books in the Swedish publiclibraries started a debate in newspapers and library journalsbecause of the increase in costs, which this popularity hadled to. The main subject of the debate was the businessmodel provided by the e-book vendor Elib, which accordingto some ruins the libraries financially. In this thesis, opinionarticles have been analyzed using a theoretical model ofcultural politics by the Danish Library and Informationscience researcher Dorthe Skot-Hansen. The results of thestudy showed that people from the library field, publishersand authors were the ones contributing to the debate. Theanalysis of the articles showed that the model of culturalpolitics which consists of four general motives: socialchange, education, economic growth and entertainment wasvisible in the articles.

 Today a major part of the energy produced steams from fossil fuels, finite resources, and a change towards an energy sector based on renewable energy is necessary. Sweden is one of the leading countries with regards to investments in renewable energy but most other countries have a long way to go. This makes it interesting in developing renewable energy projects in new Markets in countries like Poland where still a lot of fossil fuel is used. Large infrastructure development projects are very costly and therefore external investors needs to be involved. The investors play an important role in changing the usage of fossil fuels towards renewable energy sources.

En transportbo?rs a?r en elektronisk marknadsplats da?r transportsa?ljare kan annonsera ledig kapacitet till fo?rsa?ljning och transportko?pare kan ge fo?rfra?gningar pa? transporter. Na?r akto?rerna pa? transportbo?rsen har hittat en sa?lj- eller ko?pannons som passar deras behov sluter de avtal om en transport. Transportbo?rser underla?ttar fo?r transportsa?ljare att o?ka sina fyllnadsgrader samtidigt som den a?ven underla?ttar fo?r transportko?pare att hitta transporto?rer.

The purpose of this paper was to examine the inflation hedging capabilities of property shares. A common notion is that property is a good hedge against inflation. Indeed, positive correlations have been found for direct investments and inflation. However, property shares are generally perceived as a perverse inflation hedge. This discrepancy has often been quoted as evidence of property shares divergence from the development of the underlying property market.

This essay is based on a mission from Anna Schibli, Director of Tourism at Solliden Palace. The thesis aims to investigate the image that Solliden Palace has, and the picture that local and regional tourist offices have of the Sollidens Castle brand and what position Solliden include in these Markets. A total of six in-depth interviews with tourist offices, at local and regional level, has been carried out and an initial in-depth interview with Anna Schibli of Solliden Palace. The responses of the respondents have since been interpreted and processed based on an inductive approach, in order to interpret the image that Solliden Palace has. Scientific papers have been studied and analyzed in order to generate an explanation and understanding of the research area.

Bakgrund: Börsen ger en möjlighet för företag att erhålla kapital och för placerare atttillgodogöra sig avkastning. Personer med insyn i det egna företaget, så kalladeinsiders, kan dock i egenskap av sin position inneha kurspåverkande information somövriga aktörer på marknaden inte har möjlighet att ta del av. Tidigare forskning harpåvisat att insiders utnyttjar denna informationsasymmetri för att på så sätt tillgodogörasig överavkastning.Syfte: Syftet med studien är att undersöka om insiders kan tillgodogöra sigöveravkastning genom handel med aktier på Nasdaq OMX. Vidare ämnar studienutröna eventuella skillnader i överavkastning beroende på företagsstorlek,transaktionsstorlek samt tidsperiod.Metod: I denna studie har en kvantitativ forskningsstrategi i form av en eventstudietillämpats. Studien har en deduktiv ansats och undersöker insidertransaktioner från 90företag på stockholmsbörsen under tidsperioden 2006-01-01 till 2011-12-31.

This study began with a mission statement from the firm Tobii Technology AB to identify customer needs in the relatively new and rapidly growing market for eye tracking analysis. After consuling external experts, the authors however found that the availability of previous academic published market studies of new and fast growing Markets was poor. Therefore a decision was made to execute the task and at the same time create a methadology for future studies in this area. The identification of customer needs, which formed the basis of the insights and analysis, led to frequent discussions between the authors and the firm's supervisors. This resulted in a project plan and a decision that an iterative model would be used, were earlier decisions would be questioned and refined throughout the project.

When the competition is getting stronger and companies must work harder to find new Markets, new products and create new needs to reach growth, it appears strange that they overlook an obvious target segment right in front of their eyes. For some years ago, marketers of fashion brands feared that older women would wear their clothes, because it gave bad promotion for the young economically viable target group. Today, older women have difficulties finding clothes with right fit, style and personal taste. They would gratefully accept a brand, they felt were aimed for them. The purpose of this study is to give new ideas to companies in the fashion industry, how to reach this target group, but also be a contributing reason for older women to see the market opening for them.

Syfte:Författarna ämnar beskriva hur teknisk analys fungerar medutgångspunkt i hur stort marknadsvärde ett bolag har. Ettdelsyfte är att bidra till den praktiska och teoretiskakännedomen om teknisk analys. Metod:För att uppfylla vårt syfte använder vi oss av en kvantitativmetod med en deduktiv ansats. Vi undersöker totalt 30bolag från OMX nordiska lista under en tioårsperiod (1997-2006), bolagen indelas i grupper baserade påmarknadsvärde och den tekniska analysen representeras avGlidande medelvärde, RSI och Stochastic. Resultat:Det kan statistiskt säkerställas att teknisk analys, i form avGlidande Medelvärde, fungerar bäst på Small-Cap bolagen,genom att resultera i högre avkastning än Buy & Holdstrategin.

As a great deal of people spend more time with their cell phones and computers than with magazines and TV, Markets have begun to explore marketing possibilities in digital media. A common form of marketing in digital media is sponsorship of the cyber stars of the Internet - the bloggers. Sponsorship of bloggers has proven to be a highly efficient method for brands to gain attention and positive attitudes, as bloggers are regarded as fashion icons as well as reliable friends. Another up-to-date marketing strategy that has proved successful in gaining consumer attention is the use of incongruent elements in ads. Incongruence challenges consumer expectations and thereby demands attention.