Denna uppsats handlar om svenska läroböcker i historia för gymnasiet och deras framställningar av Andra världskriget och Sveriges roll under kriget, i fråga om Sveriges syn på den tyska nazismen, permittenttrafiken och judefrågan. Undersökningsperioden är mellan 1950 och 2000 och omfattar totalt tjugo läroböcker. I uppsatsen undersöks även huruvida framställningarna i läroböckerna följt den historiografiska utvecklingen i Sverige under samma tid. Genomgången visar att den historiografiska utvecklingen till stor del följts i läroböckerna. Resultaten visar också att Sveriges roll i Andra världskriget kortfattat nämns eller helt utelämnas.

This essay is about the question if there is any difference in quality at the homes for the elderly in Skåne, depending on however the home is run by a public organization or private counterpart. The quality of the homes is meet with the help of numbers in ?the guide for the elderly? the facts in the guide are collected and judged by the ?Swedish National Board of Health. The result from the guide is divided into seven areas of quality, and then compared in a statistic test between the different types of organizations. And finally the result of the statistics is put in the context of the theory of New Public Management.

Thesis purposeThe study aims to examine the effects vertical and horizontal line extensions might have on the total parent brand equity in terms of strength and its baseline product regarding of market share, loyalty and penetration under an elapsed period of time. The study aims to investigate a number of actual conducted line extensions effect on the above mentioned aspects of Kellers (1993) definition of brand strength as a part of the total brand equity. MethodologyThe effect of a number of line extensions of the parent brands and the baseline products is being examined in terms of market share, loyalty rate, cannibalization and market penetration. The thesis is focused on the correlations between these different parameters during a certain elapsed time ratio in order to test our theoretically routed hypothesizes in a deductive manner. Occasional correlations are derived from an indexation of data collected from the Gfk database.

The Swedish retail business has been characterized by a small number of ruling distributors. These distributors have been affected negatively by the internationalization which has made it possible for international distributors to establish their stores in the Swedish market. These international distributors are focused on low price stores. Their establishment on the Swedish market has led to a decrease in market shares for the Swedish distributors, which has damaged their profitability. Another change that has affected the Swedish distributors is that the behavior and needs of the customers has changed.

Övergången från CATIA V4 till CATIA V5 innebär nya möjligheter för konstruktörerna på Scania att arbeta med Knowledge Based Engineering, KBE, för att effektivisera och kvalitets-säkra sitt arbete. Då CATIA V5 är en ny plattform som innehåller verktyg med samlingsnamnet knowledgware, för att bygga in kunskap i modeller ville Scania undersöka potentialen i att arbeta med KBE, och hur detta skulle kunna ske på Scania. Vid traditionell produktutveckling tas en helt ny artikel fram vid behov och ofta innebär detta att arbete som tidigare utförts, görs om igen. Syftet med arbetet är därför att undersöka huruvida KBE i CATIA V5 kan erbjuda möjligheter att återanvända kunskap från tidigare arbete och samtidigt kvalitetssäkra denna, samt utreda vilka knowledgewarelicenser som i så fall kan vara lämpliga för Scania.För att göra detta har en litteraturstudie genomförts för att undersöka vad som har gjorts inom området, och även en intervjustudie har utförts inom R&D på Scania. Vidare har sakkunniga på Linköpings Universitet och Tekniska Högskolan i Jönköping intervjuats.

Trovärdighet är inte ett givet ting inom samhällets ramar. Det krävs en ömsesidig relationsuppbyggnad mellan parterna. Syftet var att belysa tidningsutgivarnas legitimitet i förhållande till innehållet i tidningen. Studien genomfördes med kvalitativ metod och avsåg två fallstudieobjekt, en morgontidning och en kvällstidning. Dessa var Göteborgs-Posten och Göteborgs-Tidningen.

The purpose of this study is to examine what characterizes brand identity and positioning regarding festivals on the current Swedish festival market. In relation to our purpose we are also going to analyze how festival attendees relate to a festivals brand identity. Our research question is as follows:What characterizes festivals brand identity and positioning on the current Swedish festival market?This study has been written with a qualitative research method and an inductive approach. Our empirical foundation is built on a rich content based on personal interviews.

This study is on how small companies can use the Internet as a part of their marketing strategy to gain a leverage on their competitors with small means to survive and expand in the global market. Many Swedish small companies still don?t have a sufficient knowledge on how to use the communication channel despite the various advantages the Internet offers.Case studies were conducted of how AdLibris, A-lotterierna AB and SF-bokhandeln perceived the importance of using the Internet as a part of their communications strategy.This new communication channel demand new ways of applying traditional marketing principals. Careful analysis of the interviews and how the answers relate to new and old marketing theories makes the bulk of this study. The conclusion is that the Internet solely is not enough, a combination with traditional marketing tools is the way to succeed in their marketing efforts.

The purpose of this thesis is to examine why graduates in librarian- and information science are employed by private companies. An initial explanation could be the influence of information technology and its impact on the librarian. A second factor relates to how employers regard the librarian outside the confines of the traditional labour market. The study is primarily based upon qualitative interviews with representatives of Swedish companies who have employed librarians since 1993, the year that the education achieved third level academic recognition. Theoretically we relied upon Manuel Castells discussion on the rise of the information society and its influence on companies and the labour market.

The purpose of this essay is to analyze theories about positioning that will create an image of the positioning process, which we later on shall benchmark with other companies way to position their brand. By this, we want to obtain a well-documented work on how Luma Metall AB should work with the positioning on its brand in the future. This essay is based on a qualitative method that is characterized by an abductive approach. The empirical materials we have gathered through interviews with 5 selected persons that are well experienced on the subject have given us important information. We have come to a conclusion how a small company in a B2B market can position itself.

In this thesis we study the development of post-earnings announcement drift (PEAD) in the Swedish equity market from 2000 to 2009. By forming portfolios based on the stock price reaction to quarterly reporting we show that the characteristics of PEAD have changed. We demonstrate that negatively surprising companies show a positive drift during a holding period of six months sufficiently large to render the trading strategy unprofitable. This development holds from 2005 and onwards and these results contradict many a study which finds the same portfolio construction to be indeed profitable. We argue that this development is a trend that will not only affect our study but future studies as well..

Our examination project has been to develop today?s existing walking frames and make them more exiting and user friendly for tomorrow?s users.The use of a walking frame today makes it easier for a person with a movement difficulty in different extent. It makes it easier with their living condition and the user get a more movement easier life where they can take care of the daily chores without any help from the society or the family members.With our product we get a product that not only makes it easier for the user to get out and get forward. We help the user to get forward where they often would have difficulties to get forward. An example is where its more steeper parts where it could be more difficult to get up or down and even with more difficult foundation due to bad weather.

This examination work is about an marketing investigation of John Deere Moco 730/735 during the season year 2003. Moco 730 has an workingwidth on 3 m, and 735 has one with 3,5 m. The research results of 16 moco 730/735 are from intervju- and questionnaire made of the owners. The results also comes from intervju anwser from dealers which sold this mocos. The examination work shows comments and opinions from the customer after one seasons use. In the end of my examination work are all comments and opinions put together in a marketing analysis called swot-analys in Swedish. The analysis declare that the moco 730/735 is functional and have god quality. The future seems god for this kind of moco. The strength for this moco are god quality and the dealers god service support. The most important weakness about this moco are that the machine came out late on the market, compared to other mocos on the market. I think it´s important the have in mind that the customers are very John Deere faithful and this JD 730/735 is used for only one season..

The association between disclosure level and asymmetric information is a matter of importance andconsiderable interest to the financial reporting community. The theory in this area suggests that acommitment by a firm to increased levels of disclosure should lower the information asymmetry thuslowering the cost of equity. This theory may be compelling, but so far the empirical results have beenambiguous. Due to increased globalization the demand for high quality accounting standards has risen. In2005 The International Accounting Standard Board launched the standard named IFRS 3.

This thesis studies the stock price reaction around 68 announcements of special dividends and share redemptions on the Swedish stock market between the years of 2003 and 2007. We show that for the Swedish private investor, the tax effect of a share redemption is lower than that of a special dividend. Moreover, a share redemption could be interpreted as a signal of undervaluation. These two factors lead us to assume that the stock market would react more positively in connection to the announcement of a share redemption. We test this hypothesis through an analysis of the risk-adjusted abnormal return for the observations in the sample.