In this report you can read about a service company that wants to introduce a new decision tool for their customers. The first question that will be answered in this report is, what information is needed for market controllers. The second question investigates how a decision tool that gives the answers to the first question would work. Theories in business and economics written by Jan Lindvall (2001) and sociotechnical work analysis written by Kim Vicente (1999) are used in this report. To find the answers to question number one, interviews with two market controllers were done.

The purpose of this Bachelor thesis is to analyze if there is a correlation between stock prices and the amount of searches of the companies names on Google. The theories used in the study were Capital Asset Pricing Model (CAPM) and Efficient Market Hypothesis (EMH). Regressions analysis is used as the statistical method to see if there is a significant correlation between the stock prices and the amout of searches of the company name on Google. The data used were the rate of return of three companies (ABB, Oriflame and Sandvik) on the Nasdaq OMX Nordic stock market, the rate of return of the Nasdaq OMX Nordic stock market index (OMX Stockholm_PI) and the Google search frequency from Google Trends on each company. The result showed no significance and the conclusion of the thesis is that there is no significant correlation between the three studied companies and their search frequency on the search engine Google..

In May 2005 the Swedish cinema chain Astoria Cinemas is founded and in July two years later the company goes bankrupt. In this thesis Astoria Cinemas is used as an example to illustrate the conditions for a culture-producing company in a commercial market. The purpose of the thesis is to discuss the strategies for cultural production that has been used by the actors involved in the Swedish cinema market, and also to discuss the structural environment on that market. It is a qualitative study based on interviews and documentation. A few conclusions are possible to draw from the empirical material, one is that Astoria Cinemas? management did not agree on the company?s business strategy and therefore might have acted strategically inconsistent.

This study takes its starting point in ongoing changes and differences in the global power dynamics. The liberal rules-based world order that has been acknowledged for governing the world with the US as the hegemon of power has been strongly challenged during the last decades. Russia?s invasion of Ukraine can be seen as an example of ongoing changes in the world order, with Russia as a challenger to the US as the hegemon of power. The changes and instability that this has led to for Sweden's national security situation can be seen as a concrete example of how ongoing changes in the world order affect Sweden?s foreign policy.

This paper includes astudy of the mutual fund market investors during a selected timeperiod. The reader is given a descriptive picture of how people in different age groups have  acted  in  conjunction  with  the  last  major  financial  crisis.  It  has  been  studied whether people in the different age categories have saved,purchased or sold during this time  period  based  on  theories  and  analytic  material  from  one  of  the  largest  fund operators in Sweden. The result enlightens people?s activity and risk appetite in relation to the fund market. The essay results in an explanation of the underlying cause of the behavior        of         the         people         in         the         different         age         categories.The paper assumes that the market is cyclical and that more crises will occur in the future.

Predatory pricing is one of the most frequently discussed topics in competition law and should be considered both from a legal and economic perspective. The concept of predatory pricing can bedescribed as a situation where a company is pricing at a level that, according to the assessment theories, is unreasonably low. The problems with this type of conduct arises when the low prices hinder competition. A company which uses predatory pricing will likely deter rivals entry to the market or drive the existing ones out of it. In the long run, the effects on competition will likely be higher prices which will hurt customers and consumers as well as competition.

This thesis work is about how technical consulting companies can accept their organization before a coming recession. Technical consulting companies are together with the rest of the actors in the construction business constantly depended on the current economic situation on the market. How to adapt the organisation depends on the current situation on the market.To adapt the organization in the best way possible the companies need to recruit and educate personal. It is then very important to find a solution on how the current change of generation in the companies will be handled. The large and very much competent group of 40-talists will in a few years retire.

According to modern theory, PR is seen as something that creates value for majority of products. The art market is a market that is characterized by several actors in different value chains, where transparency is low and art critics, or PR creators, have a certain amount of impact on the view of art, at least had so historically. But how does PR vs. art galleries´ own marketing (art brochure) affect the view and price consideration of art and artists for non-expert art spectators? After performing a large quantitative study, we can conclude that PR has negative to no affect on the view of art and the artist compared to the case when the spectator did not receive any information prior to viewing an art piece.

This paper examines job coaching on the Swedish labour market. The study uses trygghetsråden, which are organizations established by an agreement from the labour and employer side, as a starting point for the study. In addition, the study examines the phenomenon from the perspective of the job coaches themselves and the coaches clients. The study concludes that job coaching is defined by the coach and the client's common goal of finding a suitable match for the client on the labour market. The job coach helps the client reach the goal of an appropriate job by making him or her aware of his or her competences and preferences.

Internship is a new form of interaction between the academic world and the market and a phenomena increasingly popular among elite universities in Europe. The educational system has traditionally kept an academic approach where the institutions for higher education have acted isolated without extensive influence from the market. Today pressure from the market has led to intensified interaction between the universities and companies among many European elite universities. We have carried out a situational analysis concerning interaction between the academic institutions and companies in Europe. More specifically, we looked at the potential for Stockholm School of Economics (SSE) to strengthen its position on the educational market by adjusting its strategies and implement internships as a part of the education.

Man's life has changed in many ways since technology made it?s entry for public at large. In response to this change the science of human-machine interaction was invented. It has in turn evolved into human-computer interaction. With this science the focus is on the customization of the system for the actual person who will use it.The thesis has been implemented in a telecom company's development department.

The Swedish business cycle is in a strong position at the moment, leading to great results and larger profits. This strong business posture has encouraged companies to increase both their liquidity and revenue. Now there is a dilemma, what actions should or could a respectable business take on these newfound liquid assets.The purpose of this paper is to deliver a clear picture of what options there are for such companies listed on the Swedish stock-market, and how the market wants them to act. To these means we have studied the basic theories linked to this subject and reviewed the cause and effects that motivates them. We have also conducted interviews with the people representing the market through their line of business.In the theory we found several options on what companies in similar situations tend to do.

This is a study about how realtors or estate agents market their services in social media. Social media is an upcoming channel in marketing and is becoming more important every day. The user generated content on internet is a new way of communication where companies don?t have to be considered as soulless, if companies use it correctly. This study investigates estate agents efforts to market their services in these channels and how they do it.

Aim: By studying the evolution of the market for package holidays over time we hope to get an understanding of the trends that have characterized the market. By doing so, we can get an idea of where the market is moving towards the future. This knowledge is essential for market participants to establish appropriate strategies that follow market trends.Method: We have used qualitative interviews with people involved in the charter industry.Result & Conclusions: The market is characterized by an increase in Internet orientation, where the travel directory and the physical travel agents are becoming less important. The understanding of climate impacts of travel has increased. More people of the third-generation buy package travels and countries in North Africa and Asia are growing in popularity.We believe the market in the coming years will be characterized by lower prices and lower quality.

Increased trade and eased policy restrictions have brought markets closer together. Prices at different locations are much likely to affect each other to a certain extent. Since the adaption of Common Agricultural Policy in 1995 the Swedish wheat market has been exposed to the world market and Swedish farmers are facing new challenges. A broader knowledge about market integration and price transmission will facilitate Swedish farmers, banks and politicians in making rational decisions. Therefore the aim of this research is to explain how global wheat prices are transmitted on Swedish wheat prices.