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8726 Uppsatser om MEA Thesis - Sida 53 av 582
Annonsmediers miljöpåverkan : när ska miljön få en reklampaus?
The aim of the thesis was to investigate energy consumption and carbon dioxide emissions from an advertisement broadcasted on the radio or the television or
distributed through press. The object was to calculate the amount of carbon dioxide emissions per individual receiver of an advertisement in Sweden. There was no room
for a deeper investigation into editorial work within the framework of the thesis.
Consequently, main focus of the radio and television study was on broadcasting itself and the components involved. Focus for the press study was on paper production,
printing and distribution. Production and discarding of media equipment was not taken into account.
Stockholms stolthet: Stockholm Pride : En undersökning om Stockholm Pride festivalens påverkan på Stockholms besöksnäring.
In this thesis the survival and development of a yearly recurring event will be examined. The purpose of this work is to examine how the festival Stockholm Pride has developed and to find out what underlying factors and conditions that lays behind the development. Also being examined is how the event affects Stockholm city?s tourism industry. To be able to fulfill the purpose of the thesis a qualitative research has been used and two persons with allot of knowledge about Stockholm Pride and Stockholm?s tourism industry has been interviewed.
Nyhetsgrafikens utveckling
This bachelor thesis examines and discusses the question: "How can graphics for
newscasts be adapted to follow technological developments in various media and
increase its informative quality?"
The work was performed on Swedish Television's own graphic department, SVT
design in order to examine how news graphics need to be developed to follow the
technological changes in media.
The production resulted in a news graphics concept divided into three parts.
Two of the sections show examples of how graphics can be adapted according to
platform and the third section shows examples of news graphics that are
produced at SVT Design by me. The bachelor thesis focuses on the development of
technology in the media and examines areas such as interactive solutions, news
graphics and the traditional television media..
Vasastaden och gentrifieringsprocessen 1970-2010
Recent years there has been discussed how the critical situation in the housing market threatens the Stockholm region's growth. The thesis objective is to examine whether there is a scientific link between the lack of housing supply and growth. The thesis also intends to identify solutions for increased housing construction, for instance by examining the conditions for a greater regional perspective and influence on the region's housing supply. The thesis empirical study is based on semi-structured interviews with representatives from the Government, municipalities and the housing industry.In Sweden, research on the relationship between housing shortages and growth has not been conducted to that extent it can be said to exist scientific evidence regarding the growth threat. However, in Britain and the U.S, empirical studies show that a lack of housing supply has hindered growth through negative impact on countries' gross domestic product.
Ett fönster in till den stora biblioteksvärlden : en uppsats om GÖK-projeket, med tyngdpunkt på Linnestadens bibliotek i Göteborg
This master's thesis deals with the public library project called the GÖK-project, whichconcerned three Swedish public libraries: Linnestaden (Göteborg), Örnskoldsvik and Kalmar.The general outlines for the project were: reconsideration of the conception of the literaryquality, improvement of the library services, adjustment to the library user and reconsiderationof the conception of adult education to the public libraries of the 90s. The projectcaused a big national debate with effort put on the conception of the literary quality.The topic of this master's thesis is partly the GÖK-project and its general outlines, partly theaccomplishment of the project, the main point put on the public library in Linnestaden(Göteborg)..
"Att bygga broar över murar" : en studie av ett kvinnligt ekumeniskt nätverk
The purpose of this master`s thesis is to examine how the contemporary changes in society display itself in the network Ecumenical Forum of European Christian Women EFECW and to increase the understanding of networks. My main questions are: What does the networks structure look like? What does the networks relationships look like? How is identity created in the network and what types of identities is created? The objectives are reached by using two methods, qualitative inquiries and document analysis. The inquiries were carried out to nine members in the network of different countries. The theoretical framework of the thesis is Manuel Castells theories of the network society, and the study is also placed in context by a presentation of previous research on the field.
Corporate Social Responsibility - A case study about how to improve a company?s CSR work
Background: Since the start of the twenty-first century it has become very important for companies to act in a responsible manner, in guides of CSR. The idea is that companies have more responsibilities than to achieve a higher profit for their shareholders. They should also care about the society and act in a responsible way.Problem discussion: Problems concerning CSR are that the internal part of the sustainability work has not encountered the same level as the external part of the sustainability work. Companies are today struggling with implementing CSR into their business strategies.Research questions:1. What does a company has to consider when working with CSR? 2. How can management control systems help the implementation of CSR into the organisation?Purpose: The purpose of this thesis is to examine what a company has to consider when working with CSR and how management control systems can help the implementation of CSR into the organisation.
Informationstillgång, demokrati och förändrad upphovsrätt
The rapid change within digital medias has increased the possibilities to make information accessible through network. Therefore the European Union EU considers a harmonization within the Union, in order to strengthen the rights of the originator. The purpose of this thesis is to evaluate how the EUs directive 2001/29/EG regarding copyright is to be implemented into Swedish legislation and assess the common opinion in the public libraries on this matter. The basic methodology of this thesis is a democratic perspective, concerning the public libraries democratic role and the right of the citizens to have access to information. The thesis first part is a study of documents.
Ett säljsamtal via webbutik : Visma SPCS
The main objective of this thesis is to study how the structures of a sell dialog, via a web shop, should be designed in order to support and inspire the customer. To get the answer to this question I use a qualitative and quantitative method. The qualitative method is applied in connection with different interviews. The quantitative method is used to analyze different answers given from those who are interviewed. I also use the deductive method due to my interest of studying how reality can relate to the theories with the choice of the subject.Moreover, this thesis is structured by three main perspectives; company, customers and techniques.
Ultraljudsmätare för bubbelfälla
This bachelor thesis is about an ultrasonic sensor, implemented in a bubble chamber in Artis. The sensor consists of the piezoelectric sensor and an electronic control circuit. The control circuit consists of a programmable microprocessor, PIC18F2420 and a circuit, which sends the excitation signal to the piezoelectric sensor, and later receives the echo. This bachelor thesis consists also of a theoretical study, which examines different techniques of liquid level sensing in a chamber. The study discusses which factors are important in liquid level sensing and examine accepted methods.
Effektivisering av EPC projekt : Fallstudie Johnson Controls
In todays society the demand on companies to deliver better project management is crucial for them to survive. The higher demands from clients make older project management weak and unreliable. In the constructions sector more and more companies are created and the competition is higher than ever. The clients are aware of the higher competition in the construction sector. This has resulted that construction companies must now make their project management more efficient to create better projects and better relationship with clients. The purpose of this thesis arose from this problem in the construction sector.
Plain Capital - Where the magic happens : En fallstudie om organisationsidentifikation
Purpose: The aim of this thesis is to create a greater understanding of organizational identification and the factors influencing this process. The understanding will be obtained by identifying what individuals identify them selves with and why this identification occurs.Method: The thesis is a case study with an abductive research approach with a focus on organizational identification. Data has been collected with a qualitative focus in interviews and images.Conclusion: The employees at Plain Capital primarily identify themselves with their profession, the company and their co-workers. The reasons why they identify are mostly because of the feeling of pride and participation. We have discovered a link between a strong group identity and a high organizational identification.
Kunskapssyn och behov av IKT-verktyg
In a world where digital media is becoming a greater part of people?s everyday and working lives it is plausible to assume that the upcoming generation of pupils expect the teaching media to adapt thereafter. It is this assumption of an increased demand that Natur & Kultur is hoping to be able to meet. This thesis has been a stage in the process of producing digital material in the subject of mathematics for high school students. Specifically the aims of this thesis have been to make a rough description of the largest competitive companies? products within the same market, explore and put together a brief theoretical foundation of contemporary research and produce concrete examples of ideas for digital applications.
I huvudet på framtidens konsumenter. En studie om negativ kategorisering av konsumenter och sökords potential som marknadsföringsredskap.
This thesis examines effects that occur when consumers are placed in a negative category by the sender in an internet marketing context. The effects studied are attitude towards the ad, attitude towards the media, sense of being monitored and sense of being categorized. The authors argue that consumers will become increasingly aware of the fundamentals of internet marketing and how advertisements online are being directed towards them. Consumers will thus, to a larger extent than today, analyze advertisements and how they have been individually categorized by the sender. This will affect the way advertisements are perceived.
Marknadsföring av läkemedel-Skulle internetmarknadsföring av receptbelagt läkemedel direkt till konsument understödja bättre hälsa?
This thesis aims to show the positive effects of marketing by studying whether
the regulation on direct marketing to consumers of prescription drugs today
prevents to consumers accurate information and better health, and how consumers
relate to the possible legalization of increased marketing through controlled
and information audited webpages.
Methods used in this research are qualitative method, quantitative method,
documents and websites studies.
The thesis fulfills the purpose as it shows the potential positive effects of
an expanded marketing through pre-approved websites. It also shows a demand
from the consumers' side and a need for increased awareness for more
empowerment over their own health.