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3715 Uppsatser om Loyalty program - Sida 9 av 248

8263 kilometer: En studie i avståndets påverkan på styrsystem

The aim of this Master?s thesis is to study the effects that geographical distance have on the control systems in a scattered organization and how this, ultimately, affects the employees in terms of loyalty and motivation. In order to do this, a case study has been conducted on a multinational travel group and its local branches in Thailand. The study is based on a selected number of theories focusing mainly on control systems in multinational contexts as well as on theories regarding communication and autonomy. The conclusion of the study is that geographical distance has led to a rather large autonomy for the local branches and that the headquarter to a large extent rely more on formal control.

Sociala medier i offentlig sektor : En rättsdogmatisk uppsats om problematiken kring hur yttrandefriheten inskränker lojalitetsplikten inom den offentliga sektorn i samband med sociala medier.

Social media has recently expanded dramatically, as more people are using different media such as blogs, Facebook and Twitter, to express their opinions. This increases the possibilities to spread information and an unclear legal regulation in this area can create adverse consequences. Freedom of expression is a constitutional right, which forms an important cornerstone of a democratic society. Public employees? freedom of communication means that they can submit information to the media, without fear of reprisals from the authorities.

Nytt uppföljningsprogram för komponenter åt SOS Flygambulans

Målet med detta examensarbete var att hitta, utvärdera och rekommendera ett nytt uppföljningsprogram för komponenter åt SOS Flygambulans. Genom kontakt med andra flygbolag hittades några olika program. Bland dem valdes två stycken ut som mest lämpade för SOS Flygambulans. Dessa två program var MTrax och CAMS. Med hjälp av demos från tillverkarna av programmen kunde de undersökas och beskrivas.

Kunder lika lojala som fotbollssupportrar?! - En studie avseende hyperlojala fotbollssupportrars lojalitet applicerad på kommersiella företags marknadsföringsstrategi

As today, companies are facing an increasing competition; markets are expanding while customers are getting more informed and fastidious toward companies and their products. For this reason it is crucial for enterprises to create loyal customers, or at best hyper loyal customers. With today's prerequisite this creation is difficult and it is therefore of highly interest to examine possible and alternative ways for enterprises to attain this type of hyper loyal customer. In this thesis we have examine hyper loyal football supporters with the aim to identify mechanisms that create and characterize this type of loyalty. By means of a survey and a focus group we were able to identify six loyalty mechanisms; the ability to influence, vicarious achievement, self-esteem, group affiliation, family and social relations.

Yttrandefrihet kontra lojalitetsplikt : Vilken princip väger tyngst när det kommer till kritiska uttalanden om arbetsgivaren via sociala medier

In this paper, the legal situation regarding freedom of expression versus the duty of loyalty is investigated, this in a context where an employee makes critical statements about his employer through social media.The duty of loyalty is a part of all employment relationships and it follows implicit from the contract regardless of whether it is specified in it or not. This duty means that an employee is required to put the employer's interests before his own and avoid all situations that end up in collision of the duties. The employee may no t either act in such a way that is intended to harm the employer. This means that the employee must be even off duty careful not to appear disloyal to the employer. This may lead to that a status update on Facebook, even when made on the employee's free time, can be regarded as disloyal conduct, with the dismissal or disciplinary action as a result.Case law states that the point of departure regarding criticizing the employer must be that the employee has an extensive such a possibility to that, without that being considered as disloyal conduct.

Nyttan av Web 2.0 i en CRM-kontext

Web 2.0 is a relatively new concept which has made significant progress on the Internet. More recently, corporations as well have begun to get use of the different types of applications that are assigned to the Web 2.0. Organizations are primarily interested in making use of Web 2.0 in two areas: inside the company to increase efficiency and productivity, and from the organization to the customer to improve revenue and customer satisfaction. We have chosen to take a closer look at this last area, as can be seen as a CRM context. Our interest is to investigate how such a context may change by implementing some kind of Web 2.0 technology.

Livscykelkostnad för tak och fasad

Title: Time to renovate ? The effect of communication on the relationship between company and customer in a change situationCourse/subject:Busniess administration, Leadership, 15hpAuthors:Fredrik Elghag, Ossian OlssonTutors:Ingemar WictorKeywords:The Million Programme, Communication, Relationship Marketing, Tentant, Landlord.Problem formulation:How does communication affect the relationship between company and customer in a change situation?Purpose:Examining how different parts of a communication process affects customers trust, commitment and loyalty to their company.Theoretical framework:The starting point for the study?s theoretical perspectives have been Morgan and Hunt?s (1994) previous studies on relationship marketing and Laswell?s (1948) communication model.Methodology:The paper is performed with a qualitative research approach and a deductive approach to answer the research question. Personal interviews were conducted with four employees in real estate companies and two tenants in each company stock.Conclusion:We have found that communication affects the relationship between company and customer. Tentants have experinced credibility of businesses is important for them to have a confidence and loyalty in the relationship. .

Byggprojektstyrning med hjälp av dator -Studie utförd vid byggföretaget NCC

Styr is a computer program that the construction company NCC use in their construction projects. The program is used to keep the economy of their projects in a good order and things for the best in an early phase. The problem is a low extent of utilization. During the latest decade NCC has put a lot of job and money trying to develop the program. The question is how to get the employees to use the program in a greater extent.

Co-branding och dess effekter på Brand Equity : En fallstudie på samarbetet mellan Prada och LG

This dissertation is a case study on the Co-branding between Prada and LG, ?The Prada phone by LG?. The purpose of the study is to broaden the understanding of Co-branding and the effects this type of collaboration can have on a company?s brand. The research questions are: ?What effects can a Co-branding have on a company?s Brand Equity?? and ?How can these effects be measured??.

Varumärken och varningsetiketter: En kvantitativ studie i hur varningsetiketter påverkar personer då de är placerade på läskförpackningar och om varningsetiketternas effekt påverkas av varumärket

Warning labels can be used to change the attitude and behavior in the general public. The use of warning labels is also increasing and suggestions have been made to expand their use to more general food products. However, the research regarding the effects of warning labels and how other factors may influence them is limited.The purpose of this study was to develop the research on warning labels and the effects the strength of the brand might have on the warning label?s effect on more regular food products. To achieve this goal a 2x2 factorial design was used where over 200 respondents filled in four different forms.

?Hur länge kan man vara i fas 3 egentligen?? : En kvalitativ studie av deltagares upplevelser av fas 3 i Jobb- och utvecklingsgarantin

The purpose of this study was to examine what participants in the third phase (fas 3) of the Swedish unemployment program, Jobb- och utvecklingsgarantin, think about their situation, what they think about the program and if they feel stigmatized due to their unemployment. The data for the study was collected at one of the organizers of the program, which provides an introduction program for the participants. A qualitative method was used and the data was collected through six semi-structured interviews. The results were analyzed using Antonovskys theory of Sense of Coherence (SOC). The conclusions of the study were that the participants felt support from the staff at the organizer.

I en annan del av skolan : Hur elever under ett år på IV-programmet hittar sin studiemotivation

Under vår utbildning kom vi i kontakt med det individuella programmet på en skola där 82% av en årskull gjort sig behöriga till ett nationellt program. Det väckte vår nyfikenhet. Studiens syfte är att ta reda på vad som bidragit till att eleverna blivit studiemotiverade. En hermeneutisk undersökning har gjorts där både kvalitativa och kvantitativa metoder har använts genom intervjuer och enkäter. Resultatet visar att det inte är en tillfällighet att så många blir behöriga att söka ett nationellt program efter ett år på den undersökta skolan.

Traineedeltagaresupplevelser av arbetsrelaterad motivation och lojalitet

Förett företags konkurrenskraft och överlevnad är det idag av stor vikt att ha enfungerande rekrytering och kompetensförsörjning som matchar företagets behovmed individens. Syftet med denna kvalitativa studie var att undersökaupplevelser av arbetsrelaterad motivation och lojalitet vad det gällerdeltagande i ett Traineeprogram. Två fokusgruppintervjuer med fem deltagarefrån år 2011 och fem deltagare från 2012 ligger till grund för studien. Dataanalyserades med kvalitativ tematisk dataanalys och huvudresultatet visademycket positiva upplevelser av motivation och lojalitet. Resultatet visade attdeltagarna upplevde att de fått en god inblick i hela organisationen och därmedutvecklat bättre förståelse, engagemang och tillit.

Kundlojalitet på sociala nätverk : En netnografisk fallstudie av två företag på Facebook

Syfte: Syftet med denna studie a?r att skapa en fo?rsta?else fo?r hur ett fo?retags kommunikation pa? Facebook pa?verkar mottagarens kognitiva, affektiva och konativa lojalitet till fo?retaget.Metod: En kvalitativ metod var la?mplig fo?r att fa? en djupare fo?rsta?else vid besvarandet av studiens syfte. Fo?r att kunna studera fo?retagens kommunikation pa? Facebook genomfo?rdes en netnografisk analys av tva? kla?dfo?retags Facebooksidor. Da?refter genomfo?rdes semi-strukturerade intervjuer med personer som fo?ljde de tva? fo?retagen pa? Facebook fo?r att fa? en fo?rsta?else hur deras lojalitet pa?verkas av Facebooksidorna.

Kunskap under utveckling : En enkätundersöking på gymnasiets praktiska program.

Syftet med studien var att mäta elevernas kunskaper inom området evolution på yrkesförberedande program. En enkät delades ut till elever på en gymnasieskola med frågor som hade fasta och öppna svarsalternativ. Ett statistiskt test (Kurskal-Wallis) användes när materialet tolkades. De alternativa evolutionsidéerna dominerade svaren på flersarsfrågorna medan det hos de öppna frågorna var en dominans av vet ej/ingen aning svar. Det fanns ingen skillnad på rangen hos enkätfrågorna med öppna svar och intresset av att läsa naturkunskap b eller biologi.

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