Title: Time to renovate ? The effect of communication on the relationship between company and customer in a change situationCourse/subject:Busniess administration, Leadership, 15hpAuthors:Fredrik Elghag, Ossian OlssonTutors:Ingemar WictorKeywords:The Million Programme, Communication, Relationship Marketing, Tentant, Landlord.Problem formulation:How does communication affect the relationship between company and customer in a change situation?Purpose:Examining how different parts of a communication process affects customers trust, commitment and loyalty to their company.Theoretical framework:The starting point for the study?s theoretical perspectives have been Morgan and Hunt?s (1994) previous studies on relationship marketing and Laswell?s (1948) communication model.Methodology:The paper is performed with a qualitative research approach and a deductive approach to answer the research question. Personal interviews were conducted with four employees in real estate companies and two tenants in each company stock.Conclusion:We have found that communication affects the relationship between company and customer. Tentants have experinced credibility of businesses is important for them to have a confidence and loyalty in the relationship. .

This dissertation is a case study on the Co-branding between Prada and LG, ?The Prada phone by LG?. The purpose of the study is to broaden the understanding of Co-branding and the effects this type of collaboration can have on a company?s brand. The research questions are: ?What effects can a Co-branding have on a company?s Brand Equity?? and ?How can these effects be measured??.

Warning labels can be used to change the attitude and behavior in the general public. The use of warning labels is also increasing and suggestions have been made to expand their use to more general food products. However, the research regarding the effects of warning labels and how other factors may influence them is limited.The purpose of this study was to develop the research on warning labels and the effects the strength of the brand might have on the warning label?s effect on more regular food products. To achieve this goal a 2x2 factorial design was used where over 200 respondents filled in four different forms.

The EU guarantees the free movement of persons. The citizens of the EU Member States have the right to move freely without barriers within the EU borders and this result in an integration of the peoples in Europe. The integration result in several international family relationships. It is not unusual in the present situation that families have international relations. For example, spouses in a married couple may have different nationality.

The objective of this study was to describe and analyze some of the conflicts in the class room using solution strategies from a human needs perspective. This was done by a qualitative in-vestigation based on the observations of the participants.The query of how every day conflicts arise in the class room and their reasons.The result was analyzed using reference frame in human needs theory. The results showed that there were several reasons for a conflict and its solution. It was also shown that creating a nice atmosphere in the class room was a continuous effort and the strategies of the teachers in a conflict situation were different depending on the situation. Human needs theories assists us to analyze and handle conflicts in the class room..

Sexual violence in armed conflict is not a new phenomenon. Although it has a long history, it's only in recent years from 1990 that is has been given more attention in science and media. I will in my thesis look at the conflicts of former Yugoslavia and Congo (DRC) and I will use two theories to investigate how the use of conflict-related sexual violence best can be explained. The two theoretical frameworks I have chosen are Feminist theory and Rational Choice theory. The conflicts will be at the center of analysis.

Syfte: Syftet med denna studie a?r att skapa en fo?rsta?else fo?r hur ett fo?retags kommunikation pa? Facebook pa?verkar mottagarens kognitiva, affektiva och konativa lojalitet till fo?retaget.Metod: En kvalitativ metod var la?mplig fo?r att fa? en djupare fo?rsta?else vid besvarandet av studiens syfte. Fo?r att kunna studera fo?retagens kommunikation pa? Facebook genomfo?rdes en netnografisk analys av tva? kla?dfo?retags Facebooksidor. Da?refter genomfo?rdes semi-strukturerade intervjuer med personer som fo?ljde de tva? fo?retagen pa? Facebook fo?r att fa? en fo?rsta?else hur deras lojalitet pa?verkas av Facebooksidorna.

In this thesis I have discussed about conflict management in school, from a teacher´s perspective. Focus has been on Swedish schools, especially on the teachers who are active in primary school. Several perspectives have been given, including an intercultural approach which has been the most recurrent. The importance of teachers? emotional maturity, knowledge about democracy and values, as well as teacher?s impact by being a sharp leader in different ways are other subjects the essay has touched.

Sambandet mellan emotionell intelligens och konflikthantering är ett relativt outforskat område, framför allt inom universitetsmiljö. I denna studie utreds huruvida nivån av emotionell intelligens har någon betydelse för preferens för olika konflikthanteringsstilar. Mätinstrumenten ?The Assessing Emotion Scale? och ? The Dutch Test for Conflict Handling? användes på 100 studenter för att bedöma graden av emotionell intelligens och valet av konflikthanteringsstil. Varken emotionell intelligens eller konflikthanteringsstil var med säkerhet statistiskt signifikant beroende av kön totalt sett, däremot fanns ett starkt samband mellan ?Samverkan? och ?Kompromiss? till nivå av emotionell intelligens, framför allt hos kvinnor men inte hos män.

Purpose: To contribute to the understanding of the relationship between private labels and the retailer brand in grocery retailing. Methodology: We use structured interviews as a cross-sectional method for quantitative data collection. The existence of the relationship is tested through correlation analysis and regression analysis. Theoretical perspective: Perceived quality of private labels and of retailers are the main theoretical concepts for this thesis. Additionally, we introduce the concept of loyalty to show the benefits of a positive consumer image.

A great source of risk during peace processes of today comes from spoilers, individuals and groups who deliberately try to undermine every attempt to achieve a negotiated peace agreement. The aim of the thesis is to examine problems related to the management of spoilers during peace negotiations and the effects thereof. A central aspect in this respect is the dilemma of whether to include or exclude controversial actors like spoilers at negotiations.The choice of limits of the subject is to examine the peace negotiations that resulted in ?The Agreement? in 1998, concerning the conflict in Northern Ireland, and in ?DOP? in 1993, concerning the conflict between Israel and Palestine. I find a significant difference between these two conflicts regarding the way of managing spoilers.

The world is yet to experience world peace, a peace that is hindered by ongoing conflicts that escalate into wars around the globe. Therefore, peace can only be possible if conflicts are restricted and resolved to prohibit war, creating and maintaining peace. This study will be constructed around this assumption, but will include a moral variable and answer: is there a moral conflict-solving road to peace?The study will be directed around appeasement, economic sanctions and war as conflict resolving agents for peace. I will construct a typology with common features by using empirical material; a topology that will then be analyzed using two opposing ethical theories, consequentialism and common morality.The analysis will be constructed around the above mentioned question.

The purpose of this thesis is to examine the relationship between librarians and library support staff in public libraries regarding status, distribution of work and working climate. We were interested to know if there is a conflict between the two occupational groups and how it can be explained. We also wanted to learn what the future holds for the library in terms of professional categories and tasks according to library staff of today. This study is based on twelve qualitative interviews with four heads of libraries, four librarians and four library assistants. Three theoretical approaches were used in the analysis of the interview material: professionalization strategies, conflict theories and theories from group psychology.

This paper aims to find out how media in different countries in the same part of a continent portray the latest development in the Korean conflict. To achieve this, the articles published by two newspapers, The Japan Times and The Korea Times, in the last five months have been analysed. The theory used to analyse the published articles is the agenda setting theory. This paper has found that geography, in the sense of proximity to the conflict, do affect what stories the newspapers publish and how they portray the story..

Title: Strategies for competition ? a study of the Swedish contact lenses market.Authors: Pernilla AArskog and Annika Lange.Background: As a market gets more mature and the competition increases, it is more important for a company to apply the right strategic perspective. There are four fundamental strategic perspectives for a service-oriented business: a core product-, a price-, an image- and a service perspective. This study is a about service management and take its point from the theories from the Nordic School about strategies for competition, customer value, perceived customer quality and customer loyalty.Purpose: The main purpose with this study is to analyze and evaluate how the actors at the Swedish market of contact lenses should compete to gain further competitive advantages.Method: The study includes four qualitative interviews with two traditional opticians and two Internet based businesses, but also a survey with 106 contact lens users is included.Analysis: In the analyse part of this thesis it was concluded that the traditional opticians conception about their customer not agrees with what the customer evaluate as important. Many of the customers have thought about changing their optician, and besides that do not recommend their optician, and can there for not be categorize as loyal customers.