Study objects: Three different productions companies which the authors have chosen to be anonymous. Purpose: The purpose with this study is to examine why production companies choose to use 3D-animations in television commercials, and what different kind of aspects affects their decisions. Theoretical: The theoretical chapter reviews the history of 3D-animation andtelevision commercials and other fields that will be relevant laterin the analysis and discussion. Method: A case study has been made on three different companies, two of the companies are active in post-production and the other one is active in the consulting area. Data was collected through semistructured interviews with two of the companies.

Title You play, we?ll watch ? a study about e-sport consumption and communityAuthor Simon KarlssonSemester Spring 2012Tutor Malin SveningssonNumber of pages 67 (1 appendix)Aim The study aims to explore the motivations and needs behind e-sport consumption and the possible identity construction it entails.Method Qualitative methods: interviews and participant observations.Material Ten interviews with individuals from the barcraft community in Gothenburg, Sweden. Ethnography studies from four locations in total for the e-sport tournament GBG E-sport Open: three from qualifiers and one from the finals.Main results E-sport consumption proved to fill a variety of needs. Affective: To be entertained and experience emotional satisfaction. Social integrative: to connect with friends and other viewers.

The purpose of this study is to find out how some Swedish preschool teacher discussing how children's Swedish colloquial interaction can be enhanced in the free play. In this case where children are aged three to five.My research questions in the study are:-          What type of free play do preschool teachers talk about in relation to children's Swedish colloquial development?-          What do preschool teachers say about child's colloquial interaction?-           How do preschool teachers reason regarding in what environment children?s colloquial interaction occurs?In my study I have used an interview with elements of a visual method called The Diamond. The approach is that the participants in the interview will be enhanced to discussing about a wise certain number of images. These images are then to be ranked accordingly with a specific theme and terms.If a child has difficult to speak, you can take help of  the interest the child has, the child can tell you and the other children what he or she know about the interest.

New technology and urban sprawl have resulted in almost half of the population in Sweden being insufficiently physically active. The sedentary lifestyle causes heart- and vascular diseases, diabetes, high blood pressure, cancer, stress etc. in the population. One of the biggest priorities in the society is to promote more physical activity. Through literature studies and a questionnaire this paper will examine how we can design the built environment in order to promote physical exercise and if we can change the sedentary lifestyle with a outdoor environment that invite physical exercise. There are both internal and external factors that have importance for people?s physical activity.

Promoters are genetic elements that facilitate the transcription of a gene and they have been found in front of non-coding RNA (ncRNA) genes in different organ-isms, e.g. the model plant Arabidopsis thaliana. A similar element, DUSE, has been found in front of ncRNAs in the social amoeba Dictyostelium discoideum and a part of this project has been to analyze the function of this putative promoter element through cloning and expression studies. A construct to analyze the func-tion of DUSE was successfully designed and introduced into D. discoideum but full expression studies were not finished because of shortage of time.

The aim of this master?s thesis is to investigate the value and impact that reading groups organized by Swedish Public Libraries, have on its participants, role of the librarian and the Library as whole, according to librarian?s conceptions. In literature and earlier research reading groups are described to represent an important reader pro-motion tool for Public Libraries. At the same time the typical reading group member is often described as a per-son with a familiarity of reading. Another purpose is therefore to investigate the contribution of reading groups in promoting reading, according to librarian?s conceptions.

In this work I have examined how two violin students, who are used to the classical music tradition, think when they learn to play Swedish folk music, with focus on rhythm and beating the time with their feet. One of the students is studying on her first year to be a classical violin teacher and the other student is studying on her third year to be a classical musician, both are studying at Malmö Academy of Music. I had three lessons, one hour each, with these two students where I taught them some basics in how to play Swedish folk music. After the last lesson I interviewed the two students. I have done interviews with two teachers at Malmö Academy of Music; Wieslawa Szymczynska and Mats Edén.

This essay is about exploring the rhetorical business negotiation process. The aim has been to find out how skilled salespeople stand out, and what rhetorical means they use to convince the other party. For this study, a qualitative research interview was applied and altogether five vendors in three different industries were interviewed. The fundamental theory of the essay is based on classical rhetoric. From that I have chosen the specific parts that I have found useful to discuss negotiation and sales processes.The results show that there is not a one single rhetorical approach that is essential to convince the other party.

Studiens syfte a?r att ta del av fo?rskolla?rares tankar om vad som ha?nder na?r en ny potentiell resurs kommer in i fo?rskolan. iPad a?r na?got som nyligen gjort intra?de i fo?rskolan och det a?r iPad som potentiell resurs som denna studie handlar om. Vi har gjort kvalitativa intervjuer med sju fo?rskolla?rare som alla pa? na?got sa?tt jobbar med iPads i sin verksamhet.

AimThe purpose with this study is to evaluate the selectationprocess and what happened with Swedish basketball players born 1986-89, that were selected to participate in Miki Herkel Cup (MHC), which is a camp for the 60 most talented players in Sweden.Metod  Together with the Swedish basketball federation, we decided to survey those who attended MHC as well as the players playing in the senior national team 2009.  The data collection has been made through a survey, with multiple choice questions in order to get as good as possible view of what factors that had influenced their development as basketball players. The survey was sent out to all players born 1986-89 that attended MHC and the senior national team of 2009. We used an electronic survey tool called questback which is an internetsurvey and sent out the survey to 320 players. To collect information we´ve searched within literature and databases.Result  18 % of the players answered the survey, which decreases the research validity.

The purpose of this study was to find out what the educators view on the working method Matte på burk in preschool looked like. I also wanted to find out what the educators thought about the working method. My questions are:How does the educators in preschool experience the method Matte på burk?What do the educators in preschool believe that Matte på burk can give the children?The study was carried out through a qualitative interview study with six educators. During the interviews with the educators it became apparent that the method not only focused on mathematical exercises.

Promoters are genetic elements that facilitate the transcription of a gene and they have been found in front of non-coding RNA (ncRNA) genes in different organ-isms, e.g. the model plant Arabidopsis thaliana. A similar element, DUSE, has been found in front of ncRNAs in the social amoeba Dictyostelium discoideum and a part of this project has been to analyze the function of this putative promoter element through cloning and expression studies. A construct to analyze the func-tion of DUSE was successfully designed and introduced into D. discoideum but full expression studies were not finished because of shortage of time.

On the 1st of January 2009, a new regulation regarding interest deduction limitations was enforced. The aim was to prevent tax structure with interest deductions in a community of interest. The changes meant that intra-group share transfers, which generates an intra-group loan structure, can lead to borrower losing their right to deduct interest expenses. Except from the main rule two exceptions were also introduced. These eliminates the limitations, and accept the deductibility despite the above conditions.

I denna studie har costume play (förkortat cosplay) analyserats i förhållande till identitet. Fortsättningsvis kommer förkortningen cosplay att användas i den här studien. Andra böjningar av ordet kommer också att förekomma som exempelvis cosplayare, som är en person som håller på med cosplay.Idag är det ett medielandskap med deltagarkultur och konsumenten kan även vara producenten. En person som väljer att klä ut sig till en karaktär (vanligtvis från en manga eller anime) kallas det för cosplayare. Deras medierade fantasier har fått blivit verklighet genom cosplaying.Syftet med den här undersökningen är att ta reda på varför personer väljer att tillfälligt bli någon annan genom att cosplaya och hur det påverkar deras individuella identitetsskapande.

This thesis focuses on politically active women within The Swedish Social Democratic Women?s Association, also known as S-women. By applying discourse analysis to interviews with active s-women and to meeting conversations between the association?s members, the study approaches ideas of feminism, feminist politics and political commitment. ?Solidarity? ? the central concept of the labour movement ? serves as the point of departure for a feminist discussion about class, gender, ethnicity and age/generation.