The rise of social media has created an endless source of possibilities for companies to interact and connect with their target audiences. As it is a new channel, companies may experience uncertainty on how to use it to its fullest potential.The purpose of this study is to describe how the Public Service radio channel, P4 Kalmar, use its Facebook page and how its members perceive the communication on this platform. We have also presented recommendations on how P4 Kalmar can improve the relationship with its members. To reach our conclusions we have combined theoretical references with a quantitative content analyze, a survey and qualitative depth interviews.By analyzing our findings we came to the conclusion that P4 Kalmar have to develop a strategy for communicating on social media. But since no general communication strategy for the organization exists they have to develop one before developing one for social media.

This master thesis in energy optimization was made during the autumn of 2006 at Käppala wastewater treatment plant in Lidingö, Stockholm. A preceding thesis, where all electricity consumption was mapped, showed that the aeration in the biological treatment is the single largest consumer in the plant, and it is therefore of interest to reduce this cost. The oxygen control strategy used at Käppala WWTP is working well from a nutrient removal point of view, but not from an economic one. The last aerobic zones have a very low oxygen consumption during low loading periods which give rise to enhanced dissolved oxygen concentrations with excessive costs and reduced denitrification as a result. But also during periods of normal loading unnecessary high oxygen concentration are sometimes given.By modifying the aeration control strategy three full-scale experiments have been made, with the intention to reduce the air consumption.

A wish for a higher standard of living has driven the rate of consumption in Sweden. Mainfocus in business is on a higher growth and profitability where some companies use a lowprice strategy to win competitive advantage. The positive consumption pattern spiral is oftendiscussed in media, while criticism is limited and often refers to the environment. In order toreduce our ecological footprint we should consume more sustainably. More and morecompanies implement CSR (Corporate Social Responsibility) in their business strategy tobecome more sustainable.

A great source of risk during peace processes of today comes from spoilers, individuals and groups who deliberately try to undermine every attempt to achieve a negotiated peace agreement. The aim of the thesis is to examine problems related to the management of spoilers during peace negotiations and the effects thereof. A central aspect in this respect is the dilemma of whether to include or exclude controversial actors like spoilers at negotiations.The choice of limits of the subject is to examine the peace negotiations that resulted in ?The Agreement? in 1998, concerning the conflict in Northern Ireland, and in ?DOP? in 1993, concerning the conflict between Israel and Palestine. I find a significant difference between these two conflicts regarding the way of managing spoilers.

Power, Criminality and the gamble about bordering normality. From theperspective of Foucault. This study is about how criminality becomes a strategy of power used by the individual to overcome difficulties and gain advantages. This strategy of power sets loose a process of identity formation within the individual that gives shape to his own norms which are opposite to the one of the society. The individual norms and the normative society cooperate with one another in a cultural teamwork.

In recent years, awareness of the climate change has increased around the world. Environmental issues have been taking into consideration, both by individuals and companies. Therefore the demands for new environmental friendly technology have increased, also known as cleantech. To further establish and develop cleantech it requires capital. Venture capitalists have as well seen the potential.To increase the number of Venture capital investments in cleantech, it is important the investments generate good returns.

By surveying conceptions of SLU Alnarp?s resources and competence among its students and personnel, this thesis has the purpose of inventing identity, positioning and image of SLU Alnarp. The underlying idea is that the analysis of the opinions of the students and the personnel will provide the SLU management with new ideas and general advice for an innovative strategy for success. Four quantitative interviews with selected representatives from different staff groups were performed. In order to obtain a differentiated view of the employee thoughts and opinions on the university, five persons were selected to be interviewed ? all with different types of responsibilities.

Problem: How has Nordea been adapted and influenced by the change of Basel II and how have the employees reacted on the new change?Purpose: This essay has a purpose to study how Basel II has influenced the credit rating at Nordea. We also want to study how the employees have reacted to the new change.Method: To receive the information that was necessary for this study interviews were performed with the employees at Nordea. The interviews were an effective way to start a discussion and by that we received important information.Basel II is new capital cover rules that the Swedish banks have introduced. These new rules mean that it will become more important with safety when it comes to risk management and credit giving.

Organisation X är en del inom en större global koncern, med kontor belägna runt om ivärlden. Syftet med studien var att skapa en kunskap för anställda inom organisation X:supplevelse av organisationsklimatets kreativa aspekter. Vidare studerades hur de anställdasupplevelse förhöll sig till tidigare referensvärden för innovativa respektive stagneradeorganisationer, samt i förhållande till organisationens uttalade strategi för kreativitet ochinnovation. Betydelsen av ett kreativt organisationsklimat ligger till grunden förorganisationers förmåga att lyfta innovativa idéer. Studien visar att medarbetarnas upplevelseav organisationens kreativa organisationsklimat inte uppnår Ekvalls referensvärden för eninnovativ organisation, resultatet ställs vidare i relation till organisation X:s strategi gällandeinnovation.Slutligen ges förslag på områden att uppmärksamma samt förslag till åtgärder..

Utvecklingen av Living Labs kan förklaras av framförallt tre utvecklingar. För det första en uppfattning om att vissa behov i samhället inte kan tillgodoses av enskilda organisationer. För det andra att innovation allt mer betraktas som öppna system och slutligen att användaren har erkänts en större roll i innovationsprocesser. Living Labs är en experimentell innovationsmiljö som definieras av: ? användarens delaktighet i fokus ? tvärsektoriell samverkan; mellan näringsliv, offentlig verksamhet och ideella aktörer ? öppenhet ? utvecklingsarbetet sker i verkliga miljöer Detta relativt nya fenomen uppvisar en rik variation av uttryck och de olika nyckelattributen som grundar begreppet Living Labs tillskrivs olika vikt. Studien ämnar besvara frågeställningen: Vilket samband finns mellan de organisatoriska kompromisserna och Living Labs konceptets nyckelattribut? Studien är en komparativ undersökning av två Living Labs som har tagit mycket olika uttryck.

Many companies choose to market their products and brands with help from celebrities. This is not a new phenomenon, though, this strategy is something that we consumers start to get used to and the risk that the consumer unconsciously unselects the message grows. A recently much-disputed theory is the use of incongruent marketing. This means that companies uses a marketing message with the objective to not match the consumer?s expectations.

AbstractAt the UN Conference on Environment and Development in 1992 the nations stated that traditional environmental policies were not sufficient to handle the multidimensional challenges posed by sustainable development. Governments needed to broaden their political decision making procedures in order to coordinate and integrate environmental, social and economic policies. Therefore a new tool was introduced in Agenda 21, National Strategies for Sustainable Development (NSDS). The aim of an NSDS would be to bring together actors from all parts of society to jointly reach a consensus on how to work towards the vision of a sustainable society. An NSDS would be seen as a strategic tool to help focus national policies for SD.

This master?s thesis attends to a debate in the Swedish daily press concerning the public library which arose after the Swedish Moderate Party?s publication of their cultural political document Kulturen 2.0. This document contains a number of standpoints, of which three directly concern the public library: charges on book loans, libraries on contract and politically balanced purchase policy. In all, 28 articles are examined by means of an idea and ideological analysis. The purpose is to find out what is behind the conflicts surrounding attitudes about the public library's mission and activity in an era of needs for change.

Offentliga sektorn i Sverige skulle, enligt en rapport från Europeiska centralbankssystemet (ECBS) 2003, kunna hålla samma kvalitet med bara hälften av resurserna. Det behövs därför nya sätt som kan öka värdet och minska kostnaderna i offentliga verksamheter i Sverige. Innovativa processerföreslås vara en möjlighet till att hitta nya arbetssätt för en effektivare offentlig sektor. I studien undersöks innovationsprocessen i ett offentligt bolag i syfte att ge förslag på arbetssätt som kan effektivisera bolagets innovationsprocesser. Följande frågeställningar vägledde studien: Vad kännetecknar effektiva innovationsprocesser? Hur kan effektiva innovationsprocesser tillföra värde för ett offentligt bolag? Hur kan Bolaget AB arbeta för effektivare innovationsprocesser i sin verksamhet?Syftet med studien är att ta fram förslag på arbetssätt för effektivare innovationsprocesser i Bolaget AB: s verksamhet.I studien används en kvalitativ metod i form av semistrukturerade intervjuer med totalt fyra personer.

Människan är en social varelse som har behov av andra människor men eftersom vi är olika uppstår det ibland konflikter. Måste konflikter vara negativa? Kan det komma något bra ur en konflikt? Studien vill lyfta fram konflikter som något som kan ge motivation och kreativitet till att skapa förändringar. Studien vill se om det finns något samband mellan konflikter och innovationer. Studien vänder sig till medarbetare, företagsledare, och studenter.