This study explores the different effects on attitude and behaviour three frequently used advertising techniques have. The techniques compared are social Influence and egoistic and altruistic benefit-appeals. The results showed that ads featuring social Influence had statistically significant higher mean values regarding attitude towards the ad compared to both the other ads, and significantly higher mean values regarding brand attitude compared to the ad appealing to egoistic motivations. Though, all advertising effectiveness measures used in this study - that is, attitude and intention variables - indicated that social Influence was more effective than the other advertising messages. Thus, in accord with earlier studies, it can be stated with confidence that social Influence is an effective tool to use in marketing communications..

The purpose with this degree thesis was to investigate the preschool teacher´s view onchildrens´s Influence in preschool routine situations. The target group for this study ispreschool teacher´s that currently are working with children that are 1 ? 5 years of age. To manage to answer the aim of this study semi-structured interviews were conducted. I have performed interviews with five preschool teacher´s that currently work in a preschool that is situated in a medium sized city, in the county Värmland, Sweden.

According to the Conventions on the Rights of the Child, children have the right to make their voices heard and express their opinion in situations concerning them. With this paper the authors have chosen to explore social worker?s view?s on children?s participation and Influence, and how these are manifested through the entire case process. The focus in this study has also been the positive and negative effects the children?s Influence may have.To investigate this, a qualitative study using semi-structured interviews has been conducted.

The aim of this study is to investigate the notion of pupil Influence in English teaching at level 1 and 2 at High-School level. The study focuses on how the students and teachers experience the possibility of Influence in their English classes. Empirical data has been collected through questionnaires from two classes at year 1 and two classes at year 2 in English. The study also includes interviews from four teachers and four students. The study is both qualitative and quantitative.

The purpose with this degree thesis was to investigate the preschool teacher´s view onchildrens´s Influence in preschool routine situations. The target group for this study ispreschool teacher´s that currently are working with children that are 1 ? 5 years of age. To manage to answer the aim of this study semi-structured interviews were conducted. I have performed interviews with five preschool teacher´s that currently work in a preschool that is situated in a medium sized city, in the county Värmland, Sweden.

This study focuses on the Influence a user may have over his or her welfare service, personal assistance. A county, an assistance firm and a user cooperative are compared with the thesis that the organisation that surrounds the users shapes the possibilities the user have to Influence his or her personal assistance. There are questions that try to answer if there are outspoken social goals within each organisation. Questions regarding Influence of the user when she or he is choosing the assistance provider and the users possibility to Influence and his or her power to decide who and when anyone works as an assistant are asked..

The purpose of this study is to examine the actual political conditions that exist for the Iranian women. What is the political reality of the Iranian women and how can they exert political Influence within the political system that exists in Iran today. This is done to see how the Iranian women's potential political Influence affects Iran's democratic status. This will be answered through the overall research question: What opportunities do the Iranian women have to Influence policy? This overall question is then split into three smaller research questions:1) What formal possibilities to political Influence do the Iranian women have?2) What real possibilities to political Influence do the Iranian women have?3) How have women in Iran tried to exert political Influence outside the institutional framework?This will be done through a qualitative text analysis where texts concerning the Iranian women?s political Influence are examined.

To which extent elderly people at nursing homes have an Influence on their daily living is currently debated. Studies have shown that they have limited Influence due to restricting routines associated with nursing homes. Therefore the aim of this study was to examine how elderly people experience the ability to Influence their daily living at nursing homes and how limited Influence is revealed in the daily care. Five elderly people, from four different nursing homes, underwent a structured interview. The outcome of the interviews was analyzed in relation to established theories related to geriatric care.

The purpose of this examination was to make a qualitative study focusing on children's Influence from a gender perspective. The study is based on interviews. We wanted to investigate teachers' perception of children's Influence in the preschool.Earlier research on children´s Influence and gender has also helped us in the conclusion of this examination.The survey consists of ten interviews with teachers of varied work experience in the preschool. We also chose to interview teachers in other positions, since this is often the case in preschools today. From the result we can see that there are different levels of skill and awareness regarding the topic of children's Influence from a gender perspective.

How stakeholders can Influence EU in global environmental politics and what consequences and risks this brings are heavily debated. Some scholars argue that civil society are being disenfranchised from the global political arena while others seem to find them having Influence in areas where they normally shouldn´t have any Influence. In this this paper I will compare the Europan Union policy on GMOs with the process in producing the Water Framework Directive using an analytical framework to study the level of stakeholder Influence. Following the framework I will use two types of data namely NGO participation and Goal attainment. The data once summarized will be analyzed by using the methods of process-tracing and counterfactual analysis.My conclusions regarding both cases are that stakeholders, most notably, were able to Influence policymaking in EU by using the internal revisions and by networking in smaller partnerships.

AbstraktHaving Influence over questions that concern us is a part of the society that we live in, where every individual have the right to make her voice heard (Danell, 2006). For many decades, the school has had many different ways to give the students Influence. Rönnlund (2013) is giving a historical overview of the history of students Influence and enlighten us how the Influence has changed over time. The Influence from the students is very important and it is the students right to make their voices heard about things that concerns their work environment but also to affect their curriculum. The education in school should be fitted to every individual student (Danell, 2006).   According to Aaron Antonovsky (2007) our wellbeing is based on that we all can take part and deicide about the things we are meant to do.

Through qualitative interviews with six teachers at a school an understanding of teachers´ conceptions of, and conditions for their work on pupil democracy and student participation are sought.Formulation of questions were as follow:What does pupil democracy and pupil Influence mean for selected teachers?How do selected teachers´ work with pupil democracy and pupil Influence?What opportunities and complicatedness?s do selected teachers see with this work?Through this the selected teachers views on children and their thoughts on their role as a leader also are investigated.According to the curriculum the Swedish school should aim to transmit primary democratic values and pursue the education through democratic work models. Further the pupil should acquire Influence of their education. The theory exposes several approaches on democracy and Influence. These approaches are further on applied on the school.The result of the study evinces that selected teachers´ practice both pupil democracy and pupil Influence.

According to pre-school curriculum, the children´s needs and interests from the basis for the design and planning of the educational activities. The curriculum also highlights that all children should have the opportunity to satisfy their increasing ability to Influence the content and approach. The purpose of this study is to examine whether and how teachers work in involving children's Influence and interest in forest excursions.The essay is based on a qualitative approach in which we have chosen to carry out unstructured observations by a team of three educationalists. The study includes children of 3-5 years of age.The results show that the educationalists take advantage of children's interests and needs foremost in conversations. The children are given the possibility of Influence that of which concerns only themselves and nobody else.

The aim with this study was to give and receive an insight of children?s participation during one day in a preschool. Answers we were interested in finding out were how pedagogues act in relation to children´s Influence, participation and interests and how this shows in the pedagogical context. Our own interest of children´s participation was Influenced by the new revised curriculum that took place in 2010. Nowadays the pedagogues? have to be more active and reflect and document children´s Influence and participation, and therefore we wanted to use this opportunity to create a picture of how pedagogues deal with these new guidelines.We have with an ethnographic inspired approach performed a qualitative study with data collected during one day with focus on children´s Influence, participation and interest in one preschool section.According to the result children?s participation and Influence this day were controlled by the pedagogue.

The purpose of this study is to describe and understand how children?s participation and Influence is described in the curriculum of preschool. The purpose includes how educators perceive, working with and what opportunities and challenges they believe that there is in the process of participation and Influence. The methods I used were qualitative text analysis and e-mail interviews. I studied text in the curriculum and interviewed four educators to find out their views on children's participation and Influence.